Shirsendu Mandal
Automobile Sales & Marketing
Kolkata
Summary
Results-oriented leader with 24+ years in the automobile sector. Proven expertise in developing innovative sales strategies and achieving record-breaking growth in competitive markets for volume and market share. Skilled in leading cross functional teams to achieve broader goals. Adept at aligning stakeholder priorities with business objectives to ensure project success. Seeking a senior leadership role to drive strategic growth, optimize revenue, and lead high-performing teams in the sales and marketing domain. Dynamic individual with hands-on experience in Automobile Sales & Marketing and talent for navigating challenges. Brings strong problem-solving skills and proactive approach to new tasks. Known for adaptability, creativity, and results-oriented mindset. Committed to making meaningful contributions and advancing organizational goals.
Overview
25
25
years of professional experience
3
3
Languages
Work History
Entrepreneurial Venture
Escorts Kubota Ltd
Kolkata
09.2020 - 10.2024
- Founded and spearheaded an entrepreneurial venture in the automobile sector, conducting in-depth market analysis to identify untapped demand
- Strategically launched two innovative products in targeted regions, driving a remarkable 4% increase in company market share within the assigned territory
Zonal Manager (East India)
Piaggio Vehicles Pvt Ltd
Kolkata
04.2018 - 03.2020
- Surpassed annual business targets by 103%, leading to a 5% market share growth through strategic sales initiatives and dealer engagement programs
- Achieved a historic milestone by driving the zone's all-time highest sales of 5337 in Sept 2018 through strategic market penetration, innovative product positioning, and optimizing dealer performance
- Orchestrated new product launches resulting in achievements of ever highest monthly volume in Auto Plus- 500 in Sept 2018 & AF CNG- 550 in March 2019
- Surpassed the special season sales target of 26,000 units by implementing detailed execution plans with all stakeholders, earning recognition and accolades from senior management for exceptional performance
Head of SCV Cargo Pick-Ups & Neev (East India)
Tata Motors Ltd
Kolkata
04.2017 - 03.2018
- Delivered ₹150 crore in monthly revenue by driving a 43% increase in SCV Cargo sales and achieving 120% growth in the Pick-Ups segment, setting new benchmarks for market performance within a year
- Spearheaded the launch of the MEGA model, resulting an average sale of 400 units/month within 6 months
Regional Sales Manager - SCV Cargo (East India)
Tata Motors Ltd
Kolkata
04.2015 - 03.2017
- Drove an additional 1,800 units sales by strategically utilizing government-sponsored employment schemes to expand market reach
- Led state teams to achieve all-time high monthly sales volumes in multiple product lines creating new benchmark
- Captured an impressive 95% share in institutional sales by strategically engaging and coordinating with multiple departments resulting an increase of volumes to 650+ units, a 261% growth from the previous year
Area Manager & Territory Manager
TML, M&M , Force Motors,HML
01.2000 - 03.2015
- Consistently achieved substantial volume and market share growth across diverse roles, setting all-time high sales records for multiple product lines in various locations
- Increased sales volume by 20% through strategic identification and execution of replacement/special permit opportunities along with expansion of the dealer network to boost regional market penetration
Education
MBA - Master's in Business Administration
Sikkim Manipal University
Diploma in Automobile Engineering - undefined
West Bengal State Council of Technical Education
Skills
Strategic Business Expansion
Revenue Optimization
Visionary Strategy Development
Tactical Execution
Dealer Network Optimization
Performance Enhancement
Lead Generation
Sales Funnel Optimization
Product Launch Strategy
Market Penetration
High-Performance Team Development
Leadership
Targeted BTL Campaigns
Strategic Initiative Execution
Channel Partner Management
Accomplishments
- Supervised team of 21 staff members.
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins
Languages
English
Advanced (C1)
Hindi
Advanced (C1)
Bengali
Bilingual or Proficient (C2)
Interests
Stock Market
Timeline
Entrepreneurial Venture
Escorts Kubota Ltd
09.2020 - 10.2024
Zonal Manager (East India)
Piaggio Vehicles Pvt Ltd
04.2018 - 03.2020
Head of SCV Cargo Pick-Ups & Neev (East India)
Tata Motors Ltd
04.2017 - 03.2018
Regional Sales Manager - SCV Cargo (East India)
Tata Motors Ltd
04.2015 - 03.2017
Area Manager & Territory Manager
TML, M&M , Force Motors,HML
01.2000 - 03.2015
Diploma in Automobile Engineering - undefined
West Bengal State Council of Technical Education
MBA - Master's in Business Administration
Sikkim Manipal University