Summary
Overview
Work History
Education
Skills
EXTRA CURRICULAR ENGAGEMENTS
INDUSTRIAL TRAINING
CORE COMPETENCIES
Timeline
Generic

Shouvik Das

Assistant General Manager – Sales & Marketing (Institutional & Industrial)
Kolkata,WB

Summary

An astute & result oriented professional with over 20 years of experience in Institutional and Industrial sales, marketing, CRM, distribution & channel management. Attained abilities in Business Development & Marketing activities across industries. Breaking new avenues & driving sales growth. Client Relationship Management to surpass achievement of delivery and service quality norms. Proficient in developing & streamlining systems with proven ability to enhance operational effectiveness and meet operational goals within the cost, time & quality parameters. Well versed with Quality Management System, ISO 9000:2000 & ISO 14000 and techniques like SA 8000, HACCP, OSAS, etc. Well versed with working in SAP (SD Module) atmosphere. Effective communicator & team leader with strong analytical, problem solving & organizational abilities and proven track record of forging business partnerships.

Motivated Service Worker with exceptional social skills, communication abilities and customer service background. Dedicated to following health and safety guidelines and handling food items properly. Pursues every opportunity to support team members and proactively address issues.

Proactive Assistant General Manager with history of success managing operations, building teams and equipping employees with skills to independently handle business needs. Offers progressive experience combined with sound judgement and good problem-solving abilities. Strong record of surpassing organizational goals.

Overview

23
23
years of professional experience
1
1
Language

Work History

Asst. General Manager (Sales & Mktg.)

Electrosteel Castings Limited
01.2009 - Current
  • Ensured order booking target from various Turnkey contractors.
  • Ensured Tender Performance/Rate Contract / order booking target from various govt. Agency / Authorities.
  • Look after day to day activity related sales & marketing operations / execution / payment follow up with focus on bottom line.
  • Coordinate with Factory regarding production planning according to demand & forecasting market trends.
  • Ensured Marketing strategies as per competitor’s movement.
  • Electrosteel Castings Limited (ECL) is a 10000 Crs turnover water infrastructure company providing techno-economic solutions for water supply and sewerage systems. The Company is India’s largest manufacturer, and one of the few manufacturers in the world, of ductile iron (“DI”) spun pipes & fittings.
  • The Product Range: 1. Ductile Iron (DI) Pipes.
  • 2. Ductile Iron Fittings.
  • 3. Turnkey projects related water supply and sewerage systems.
  • The Significant Contributions:
  • Enhanced communication among team members through regular meetings, promoting an open dialogue about challenges and opportunities for improvement.
  • Increased customer satisfaction by addressing and resolving concerns in a timely manner.

Senior Engineer – Sales (Fluid Control Division)

UNI KLINGER LIMITED
09.2007 - 01.2009
  • Ensured Marketing strategies as per competitor’s movement.
  • A joint venture of the Neterwala group of companies and KLINGER AG, Switzerland.
  • The Product Range: World leader in Industrial Valve (Piston Type Globe Valve, Bellow Seal Valve, Electrically and Pneumatically Actuated Ball & Butterfly valve ), Fluid Control system, fluid sealing system (Gasket) & process control especially in steam, Thermic fluid, Hazardous fluid state in field of Steel & Iron, paper, solvent, Refinery, chemicals, Petrochemicals, Engineering, OEM, etc.

Senior Sales Engineer (Project Engineering Division) (Eastern India)

ADOR WELDING LIMITED (Erstwhile ADVANI ORLIKON LIMITED)
12.2002 - 08.2007
  • Ensured billing of area office & PED and generated new business in north-east for Project Engg Dvn (flare & furnaces).
  • Signed up with new dealer, distributor & financer for continuous business line up.
  • Identified & appointed subcontractor, vendor for execution.
  • Bagged orders from Tata steel, SAIL, IOCL, ONGC, RAILWAY, Mini steel plant like Ramsarup Ispat, Maheswari ispat ltd, petrochemicals, heavy engineering etc. Received order of Blast Furnace gas flaring system for ‘H’ Blast Furnace ‘Turnkey Basis’ in Tata Steel, Jamshedpur, Consultant ‘M.N. Dastur-Kolkata’ and Order value Rs. 239.5 lacs.
  • Developed relationships/ technical discussion/ drawing approval with consultants like M N.Dastur, MECOM, EIL, Tata projects Ltd etc and with consignee/end users.
  • Looked after/ supervision of erection, commissioning & cold/hot trial of the system.
  • Ensured collection of payment and ‘C’ form etc.
  • Got promotion as ‘Senior Sales Engineer-Project Engg. Dvn.’ from 31st March 2007.
  • A Rs. 1000 crores’ turnover India’s welding powerhouse. Over 55 years of metallurgical knowledge & expertise in welding, cutting & project Engineering Division.
  • The Product Range: Standard: Welding consumables, welding power sources, cutting equipment & accessories. Project Engg. Dvn: Flares system, Burners, Furnaces (Electric & Fuel fired), Biomedical & industrial waste Incinerators, power generator set (D.G.Set), welding automation products & system and agency Business in welding & cutting special purpose machines.
  • The Significant Contributions:

Education

Executive MBA - General Management Prog For Technical Professional

S.J.Mehta School of Management, IIT Bombay
Mumbai, India
01.2011

B-Tech - Mechanical

RVD (Deemed)
Udaipur, India
01.2008

Diploma Engineering - Mechanical

W.B.S.C.T.E.
Kolkata, India
01.2001

Higher Secondary examination - Science

W.B.C.H.S.E. Board
01.1997

Secondary (Madhyamik) Examination -

W.B.B.S.E Board
01.1995

Skills

Employee engagement

EXTRA CURRICULAR ENGAGEMENTS

Represented School & Collage in various Football Tournaments. Achieved Prizes in several Debate/ Drawing Competitions.

INDUSTRIAL TRAINING

  • Duration: One Month (Oct’00-Nov’00) Organization: RAILWAY WORKSHOP, LILUAH (Maintenance dept.) Role: As Trainee Engineer, Exposure to maintenance of Railway wheel, axel gear system, vacuumed break system, etc.
  • Duration: One Month (Sept ’04-Oct’04) Organization: ADOR WELDING LTD (Welding Excellence Center, Pune, Mumbai & Ahmednagar Plant). Role: As Zonal Incharge-Kolkata, Exposure to SMAW/ MIG & MAG / TIG / SAW, Application, Equipments, Consumables & cutting Product as well as cutting and welding automation.

CORE COMPETENCIES

  • Sales & Marketing
  • Steer Sales / Marketing operations with focus on bottom line, by ensuring optimal utilization of resources.
  • Identify and develop new streams for revenue growth and maintaining relationships with customers to achieve repeat/referral business. Develop marketing plans based on consumer preference and drive sales volumes.
  • Conduct competitor analysis by keeping abreast of market trends and competitor moves, to achieve market share metrics. Evolve market segmentation & penetration strategies to achieve targets.
  • Distribution/ Channel Management
  • Associate channel partners for accomplishing a deeper penetration & brand visibility in the market.
  • Ensure seamless availability of stock at each selling point.
  • Key Account Management
  • Develop relationships with key decision makers in target organizations for business development.
  • Manage activities pertaining to negotiating/finalization of deals (Technical & commercial) for smooth execution of sales & order processing. Responsible for credit control & receivables management.
  • Interface with clients and constantly striving to improve customer satisfaction and cultivating relations with them for repeat business.

Timeline

Asst. General Manager (Sales & Mktg.)

Electrosteel Castings Limited
01.2009 - Current

Senior Engineer – Sales (Fluid Control Division)

UNI KLINGER LIMITED
09.2007 - 01.2009

Senior Sales Engineer (Project Engineering Division) (Eastern India)

ADOR WELDING LIMITED (Erstwhile ADVANI ORLIKON LIMITED)
12.2002 - 08.2007

Executive MBA - General Management Prog For Technical Professional

S.J.Mehta School of Management, IIT Bombay

B-Tech - Mechanical

RVD (Deemed)

Diploma Engineering - Mechanical

W.B.S.C.T.E.

Higher Secondary examination - Science

W.B.C.H.S.E. Board

Secondary (Madhyamik) Examination -

W.B.B.S.E Board
Shouvik DasAssistant General Manager – Sales & Marketing (Institutional & Industrial)