
Business Analyst focused on driving growth through data-informed decision-making and customer-centric strategies. Passionate about blending analytics, marketing technology & BFSI, and strategic planning to optimize user experiences and business performance. Strong at translating complex data into clear insights, aligning cross-functional teams, and delivering measurable impact in dynamic, agile environments.
Business Requirement Documentation (BRD)
Stakeholder & Client Management
Data Analysis & Reporting (Excel, SQL, Tableau)
SDLC & STLC
Data validation & Data cleaning
SQL databases
Analytical thinking
Google analytics
Gap analysis & A/B testing
User Stories, Data visualization & Data storytelling
Data interpretation