Summary
Overview
Work History
Education
Skills
Additional Information
Languages
Affiliations
Timeline
Generic
Shubhangi Agnihotri

Shubhangi Agnihotri

Bangalore

Summary

Experienced Marketing Communication professional with a strong background in Customer Success and Business Development. Expert in nurturing client relations to drive long term business partnerships.She holds a Master's degree in Advertising and Public Relations from the coveted Indian Institute of Mass Communication, New Delhi.

Overview

7
7
years of professional experience

Work History

Business Development Lead

YOptima Media Solutions
Bangalore
07.2024 - Current
  • Managing the cold lead generation for the team & Linked In outreach
  • Client On boarding process once the MOU is closed
  • Managing accounts like Adani, Parker Pens (Digital Media Strategies)
  • Internal coordination with the clients and different agencie

Account Manager & Business Development

Meraki Creative Inc
Bengaluru
05.2023 - 09.2023
  • Spearheading product adoption and engagement strategies for a diverse clientele.
  • Developing and nurturing senior-level relationships, acting as a strategic advisor to understand
    clients' business challenges.
  • Driving customer success through consultative support, training, and optimizing platform
    configurations.
  • Ensuring clients derive maximum value from the platform, leading to high retention rates
  • Coordination between client and internal delivery teams
  • Responsible for closures and account renewals for social media clients / PR clients etc
  • Achieved 95% renewal rate for the fiscal year

Senior Account Manager & Strategist

Pink Lemonade Communications
Bengaluru, Karnataka
05.2022 - 05.2023
  • Managed accounts like ISRO, Inspace, TCP, Mindworks.
  • Led strategy presentations, pitches, and UI/UX projects.
  • Managed internal and external stakeholders, overseeing social media accounts and digital
    marketing campaigns
  • Managing the juniors and the new joiners (Team Leader)

Assistant Manager - New Initiatives

VisionSpring
Bengaluru, Karnataka
12.2019 - 05.2022

VisionSpring is a New York based social enterprise. VisionSpring works in the domain of Vision & helps the lowest strata of the society. VisionSpring provides eye glasses to its beneficiaries

  • Handled the south region of India HQ in Bangalore
  • Bringing Accounts from the industry of Microfinance, Finance, Banking, IT - Projects worth Rs1.50CR in 2 yrs . (Lead Generation & Strategic Partnerships)
  • Marketing Campaigns - Such as Webinars Created 8+ successful partnership with the top CXO executives

Marketing & Alliance Manager

Green Bird Trading LLC
Dubai, United Arab Emirates
02.2019 - 08.2019

Green Bird Trading LLC has been in the UAE for the past 30 years and has pioneered in bringing luxury fashion to UAE

  • Various Haute Couture & Pret a-Porter brands from all the fashion capitals of the world such as Paris - Jenny Packham, London - Emma Hyacinth, New York - Bailey 44, Milan - Versace Jeans, JustCavalli, Alberta Ferretti, Philosophy, Beirut - Gemy Maalouf
  • Ownership of business communications with Luxury brands such as Versace Jeans, Just Cavalli,Philosophy, Alberta Ferretti etc
  • On Boarding new brand such as Emma Hyacinth
  • Led a team of 6 sales staff, defined performance metrics, and provided training and coaching

Marketing & Alliance Manager

Petterr.com
Dubai, United Arab Emirates
03.2018 - 01.2019

Petterr.com is a startup in the pet-care industry, focused on creating a digital ecosystem for Pet lovers and Pet service providers in the UAE. As a first employee, Key responsibilities was to set up the

  • Set up the marketing and business development team for a startup in the pet-care industry.
  • Introduced digital media strategy and aided in the design of the website.
  • Managed client acquisitions and conducted market research for channel partners.
  • Conducted extensive Market Research for the development of channel partners - Pet Salons, Pet Shops, Pet Stores,
  • Developed partner on-boarding strategy Identified 215 prospective vendors in 3 months

Education

MBA - Marketing (Advertising & Public Relations)

Indian Institute of Mass Communication
New Delhi
05.2015

BBA - Marketing & Human Resource

Prestige Institute of Management & Research
Indore
07.2012

Skills

  • Lead Development
  • Team Management
  • Client Relationship Management
  • Account Servicing
  • Sales Development
  • Customer Success
  • Donor Management
  • Salesforce
  • Lusha / Easyleadz

Additional Information

I have had an unique perspective on things as most of my early life has been in different countries before settling in Bangalore. This experience has helped in understanding and adapting to different people, cultures, and situations.


Born: Sofia, Bulgaria

Early Schooling: Norway

Matriculation: O levels: Nicosia, Cyprus

Languages

Hindi
First Language
French
Beginner
A1
Spanish
Beginner
A1
Greek
Beginner
A1
English
Proficient (C2)
C2

Affiliations

  • Animal Lover and personally works with rescuers in rehabilitating animals
  • Consulted two not for profits - IVI (India Vision Institute) & Skills Root (Skill Development) on their fundraising processes and the marketing collaterals

Timeline

Business Development Lead

YOptima Media Solutions
07.2024 - Current

Account Manager & Business Development

Meraki Creative Inc
05.2023 - 09.2023

Senior Account Manager & Strategist

Pink Lemonade Communications
05.2022 - 05.2023

Assistant Manager - New Initiatives

VisionSpring
12.2019 - 05.2022

Marketing & Alliance Manager

Green Bird Trading LLC
02.2019 - 08.2019

Marketing & Alliance Manager

Petterr.com
03.2018 - 01.2019

MBA - Marketing (Advertising & Public Relations)

Indian Institute of Mass Communication

BBA - Marketing & Human Resource

Prestige Institute of Management & Research
Shubhangi Agnihotri