Sneha Singh

Platforms

• Designed and led development of “Molly”, the company’s central master data platform—acting as the single source of truth for all entities, products, warehouses, and marketplace mappings.
• Built an AI-driven content generation system for listings using ChatGPT and marketplace insights, enabling fully automated content creation with only final human validation.

Financial Automation

• Led automation of critical financial workflows, including:
  -MIS reporting, AR/AP, and marketplace settlement reconciliation
  -Monthly sales posting to accounting platforms (Zoho, Amazon 1P, Shopify)
  -Inventory reconciliation, payment remittance, and logistics cost reconciliation
• Reduced manual dependency and significantly improved financial process accuracy and timeliness.

Marketplace Data Integration

• Built a data integration framework to fetch insights via APIs, scraping, and hybrid solutions from Amazon, Flipkart, and other platforms.
• Used data to support business decisions around DRR, DOC, product prioritization, discontinuation, and category-level focus areas.

D2C Website & Order Management (Shopify)

• Built and optimized Shopify automation workflows for product listing, publishing, and real-time order syncing with internal systems across 12+ brand websites.
• Oversaw order management system design and implemented a return and replacement management workflow, ensuring seamless customer experience and operational efficiency

Smooth Tag Technologies is a startup developing new app in social commerce sector that provides buyers a platform to connect and

place order to sellers directly over video call across country.

• Researched user behavior and led strategic product roadmap discussion across multi functional team
• Developed technical documents (UI Wireframe, Flow chart, UI detail Panel, UX Prototype) required for new features and
• enhancements
• Hands-on experience with metrics tool like : UXCam to interpret user experience
• Analyze Product metrics and trends to assess the product health and improvement opportunities
• Conducted user/seller interviews to learn deeply about the pain points
• Tested and verified every API before implementing in the app
• Secured third party partnership with companies that provides delivery services hyper-local & Pan-India to deliver orders placed on
• video call
• Defined positive outcomes for QA and testing teams

• Researched user behavior and led strategic product roadmap discussion across multi functional team
• Developed technical documents (UI Wireframe, Flow chart, UI detail Panel, UX Prototype) required for new features and enhancements
• Hands-on experience with metrics tool like : UXCam to interpret user experience
• Analyze Product metrics and trends to assess the product health and improvement opportunities
• Conducted user/seller interviews to learn deeply about the pain points
• Tested and verified every API before implementing in the app
• Secured third party partnership with companies that provides delivery services hyper-local & Pan-India to deliver orders placed on video call
• Defined positive outcomes for QA and testing teams
• Developed UI/UX wireframe of the mobile app
• Built and drive strategic roadmap on how to continuously improve the existing API and Content/Service products
• Synthesized and advised video player vision and strategy along cross-functional teams
• Owned all analytics responsibilities: implemented stats to track user behavior, analyzed metrics, built daily reports, planned and executed tests and shared results with peers and executives
• Worked with the Founding team to identify new opportunities with measurable success
• Featured definition, planning, design and prioritization
• Engaged directly with users and translate quantitative data, qualitative insights, and prior experiment results into informed design decisions and new insights
• Executed simple and appealing designs at a rapid cadence from the concept phase to crafting high level user stories, process flows, wireframes, mockups, and prototypes

• Worked with the development team to build, develop and execute product road-map.
• Followed with industry best practices and mobile OS capabilities and prioritize appropriate new features for the product.
• Assisted in creating UI/UX wireframe and conducted testing, validation and risk evaluation of the product
• Forecast product performances in market based on solid research.
• Quality checked each and every profile created to deliver zero irrelevant content and employers hassle free experience
• Streamlined operational efficiencies by delivering recommendations for knowledge-base processes and procedures
• Networked with Hotel Management Colleges to create useful and desired features for students user base

• Worked with the development team to build, develop and execute product road-map.
• Followed with industry best practices and mobile OS capabilities and prioritize appropriate new features for the product.
• Assisted in creating UI/UX wireframe and conducted testing, validation and risk evaluation of the product
• Forecast product performances in market based on solid research.
• Quality checked each and every profile created to deliver zero irrelevant content and employers hassle free experience
• Streamlined operational efficiencies by delivering recommendations for knowledge-base processes and procedures
• Networked with Hotel Management Colleges to create useful and desired features for students user base.
• Prepare, create and maintain monthly status and variance reports on arrivals, trade vehicles and customer analysis
• Negotiate barter and ad cooperatives for advertising and packaging development of incentives Develop client intake forms and interview processes that enhance the ability to understand client requirements and led to 20 percent increase in customer satisfaction
• Network with representatives of hotel chains, airlines, tourist attractions, and other destinations to create deals that saved clients and average of 25 percent per trip
• Utilize the latest sales techniques to upsell products and services to enhance client's overall experience
• Devised SWOT analysis to create and execute business plan supporting achievement of established quotas
• Identified key products, services and customers and used data to devise innovative sales and marketing plans enabling dramatic growth
• Competent in working with the customers, sales teams, contractors and designers to drive the sales of specific products

• Knowledge of specifications on projects and educating key influencers on construction projects about the proper use, advantages and value of Hilti products.
• Distribution of product information through field visits and/or seminars.
• Conduct Technical seminars in specifiers offices and at potential sites to develop both short & long term business opportunities/leads for the company
• Working on Profis software like Profis Anchor, Profis Installation, Profis detection, Profis ferroscan & Profis Channel.
• Preparation of BOQ with manual calculation of engineering designs.
• Preparation of Calculation Report and Checking of Steel and foundation drawings of pipe rack structure.
• Coordination with inter disciplines(piping, electrical & instrumental, and static & rotating equipment ) departments for the smooth interfacing & alignment of project
• Worked on review software like SPR/SP3D
• Working out MTO concrete and structural steel for Planning and procurement at various stages of the project

• Preparation of Calculation Report and Checking of Steel and foundation drawings of pipe rack structure. Coordination with inter-disciplines(piping, electrical & instrumental, and static & rotating equipment ) departments for the smooth interfacing & alignment of project Worked on review software like SPR/SP3D Working out MTO concrete and structural steel for Planning and procurement at various stages of the project