Sriram Iyer

- Managing key clients across FMCG, Consumer Services, Real Estate, Education & Hospitality Categories

- To drive revenue growth by way of introducing new clients and increasing sales revenue from existing clients

- Managing large-scale campaigns, negotiating contracts to maximize campaign ROI.

- Key Clients Handled - Pilgrim Cosmetics, Hem Corporation, Jyothy Labs, Birla Estates,

• Worked on various verticals in a span of more than 6.5 years namely BFSI, Media & Entertainment,Healthcare, Travel & Tourism
• Build strong relationships with clients and media agencies to drive revenue growth and new business development for cinema business.
• Pitch for onscreen & offscreen media inventory sales, sponsorships and associations.
• Monitor competitor activities and be a step ahead of them to achieve organizational goals
• Forecasting realistic sales targets and try to achieve them in the given time
• Ensuring timely collections of payments towards the advertising activities done
• Key Clients Handled - Netflix, Sony Liv, LIC of India, Turkish Airlines, Cathay Pacific, SBI Life Insurance, Manipal Cigna Health Insurance, ICICI Lombard General Insurance, Alkem Pharma, GSK Pharma
• Booked and executed Netflix campaign worth Rs.3.2 crores in FY 2023-24
• Booked and executed campaign for LIC of India worth Rs.1.5 crores in FY 2021-22
• Booked and executed Sony Liv campaign worth Rs.1.25 crores in FY 2023-24
• Booked and executed GSK Pharma campaign worth Rs.80 lacs in FY 2023-24
• Booked and executed onboarded SBI Life Insurance campaign worth Rs.88 lacs in FY 2022-23
• Successfully acquired new client - Nobel Hygiene in INOX for a deal value of Rs.1.5 crores for 12 weeks activity (Jan'18- Mar'18)
• Acquired an exclusive deal at INOX Leisure Ltd with Alkem Pharma for Rs.2 crores (FY 2017-18 & 2018-19)
• Successfully onboarded onscreen campaign for Turkish Airlines Pan India worth Rs.98 lacs in FY 18-19

• Worked on various verticals in a span of almost 6 years namely FMCG, Tourism, Real Estate, Retail
• Build strong relationships with clients and media agencies to drive revenue growth and new business development for cinema business.
• Pitch for onscreen & offscreen media inventory sales, sponsorships and associations.
• Monitor competitor activities and be a step ahead of them to achieve organizational goals
• Forecasting realistic sales targets and try to achieve them in the given time
• Ensuring timely collections of payments towards the advertising activities done
• Key Clients Handled - Cadbury's, Procter & Gamble, Adani, Godrej Consumer, Red Bull, Marico, Asian Paints, Reliance Group, Swiss Tourism,
• Handled a team of 3 members to drive the sales growth and achieve the desired targets.
• Pitched and onboarded an exclusive 360 degree brand campaign for Brylcreem (Godrej Consumer Products) worth Rs.75 lacs in 2015-16
• Cracked a Pan India deal for a 4 minute ad film of Fortune Oil worth Rs.75 lacs for 2 weeks in FY 2015-16
• Closed and billed an exclusive F&B deal with Cadbury's worth Rs.75 lacs in FY 2015-16
• On boarded and billed the client P&G for an annual deal worth Rs.95 lacs in FY 2016-17

• Worked on Consumer Durables, Retail & Real Estate categories
• Build strong relationships with clients and media agencies to drive revenue growth and new business development for cinema business.
• Pitch for onscreen & offscreen media inventory sales, sponsorships and associations.
• Monitor competitor activities and be a step ahead of them to achieve organizational goals
• Forecasting realistic sales targets and try to achieve them in the given time
• Ensuring timely collections of payments towards the advertising activities done
• Key Clients Handled - Asian Paints, Cruise AC
• Successfully executed campaign for Asian Paints worth Rs.20 lacs in FY 2010-11
• On boarded the client Cruise AC for Rs.5 lacs in FY 2010-11

• Worked on verticals namely FMCG, Real Estate, and Retail
• Key Clients Handled - Adani, Red Bull, Marico, Asian Paints, Reliance Group, Lodha Group
• Build strong relationships with clients and media agencies to drive revenue growth and new business development for cinema business.
• Pitch for onscreen & offscreen media inventory sales, sponsorships and associations.
• Monitor competitor activities and be a step ahead of them to achieve organizational goals
• Forecasting realistic sales targets and try to achieve them in the given time
• Ensuring timely collections of payments towards the advertising activities done

• Worked across verticals namely FMCG, Telecom, Automobile
• Pitch for onscreen and offscreen media of mutliple cinemas Pan India to various clients and media agencies.
• Provide customized media solutions in order to execute succesful cinema campaigns
• Key Clients Handled - IDEA Telecom, Colgate Palmolive, Reliance Industries, Tata Motors
• Successfully closed and executed the deal for IDEA Telecom worth Rs.1 crore for Pan India screens in FY 2007-08
• Successfully achieved billing of Rs.30 lacs with TATA Motors in FY 2006-07