Srujan Pati
Bhubaneswar
Summary
Growth marketing professional with a strong record at Glance Digital Experience, enhancing user engagement and driving revenue. Skilled in data analysis and cross-functional collaboration, successfully scaled gaming verticals to over 15,000 daily active users. Recognized for strategic planning and problem-solving abilities, consistently delivering impactful results.
Overview
5
5
years of professional experience
Work History
Senior Associate Growth Marketing
Glance Digital Experience Pvt. Ltd.
Bangalore
07.2023 - Current
- Spearheaded launch and scaling of Game Centre on Glance Japan Lock Screen.
- Increased daily active users from 2,000 to 15,000 and revenue from $50 to over $400 daily.
- Managed marketing operations, localization, and partner communications throughout Japan.
- Allocated team resources, assigned tasks, monitored progress, and ensured timely completion.
- Enhanced cross-department communication to improve collaboration and efficiency.
- Introduced innovative ideas to boost team performance and project outcomes.
- Received recognition for delivering outstanding customer service.
- Collaborated with cross-functional teams to successfully achieve strategic objectives.
Associate Growth Marketing
Glance Digital Experience Pvt. Ltd.
Bangalore
11.2021 - 06.2023
- Spearheaded India Lock Screen gaming experience, achieving over 4 million DAUs and $3.5K daily revenue.
- Launched and scaled gaming verticals in Indonesia, Brazil, and United States.
- Utilized analytics tools for customer segmentation and product iteration through A/B testing.
- Collaborated with team members to ensure project objectives were met within deadlines.
- Coordinated with cross-functional teams to align efforts towards common goals.
- Resolved issues efficiently, demonstrating strong problem-solving abilities.
- Organized and prioritized tasks to meet service goals effectively.
Senior Operations Executive
Gambit Sports Pvt. Ltd. (Nostragamus)
Bangalore
04.2021 - 11.2021
- Oversaw customer support for payouts, deposits, and compliance inquiries.
- Designed and executed VIP user engagement and retention campaigns.
- Facilitated backend operations for fantasy sports contests to ensure efficiency.
- Established and maintained strategic client relationships to enhance service delivery.
- Coordinated cross-departmental efforts to promote effective communication.
- Forecasted customer demand to optimize pricing and credit terms.
- Monitored daily operations to identify and implement improvement opportunities.
Operations Executive
Gambit Sports Pvt. Ltd. (Nostragamus)
Bangalore
02.2020 - 04.2021
- Developed fantasy cricket content, including player statistics and match logic.
- Ensured accuracy of content while providing user support for fantasy gaming users.
- Communicated with departmental leaders to address daily operational challenges.
- Implemented campaigns and promotions to enhance product development initiatives.
- Coordinated with cross-functional teams to maintain operational efficiency.
- Formulated and executed strategies to improve efficiency, reduce costs, and boost customer satisfaction.
- Resolved escalated customer inquiries and complaints promptly.
Education
Bachelor of Arts - Triple Major (English, Political Science, History)
Christ University
Bengaluru06-2020
Skills
- Growth marketing strategies
- Customer acquisition and retention
- Data analysis and insights
- Marketing operations management
- A/B testing methodologies
- Cross-functional collaboration
- Market localization techniques
- Project management skills
- Performance optimization strategies
- Product iteration processes
- Team leadership and development
- Strategic planning initiatives
- Problem solving and troubleshooting
- Resource allocation efficiency
- Crisis management expertise
- Production support services
- Multitasking and organization skills
- Administrative support functions
Affiliations
- Cricket
- Cooking
- Reading Fiction Stories
- Watching Anime
- Exploring New Cuisines
Languages
Odia
First Language
English
Proficient (C2)
C2
Hindi
Proficient (C2)
C2
Timeline
Senior Associate Growth Marketing
Glance Digital Experience Pvt. Ltd.
07.2023 - Current
Associate Growth Marketing
Glance Digital Experience Pvt. Ltd.
11.2021 - 06.2023
Senior Operations Executive
Gambit Sports Pvt. Ltd. (Nostragamus)
04.2021 - 11.2021
Operations Executive
Gambit Sports Pvt. Ltd. (Nostragamus)
02.2020 - 04.2021
Bachelor of Arts - Triple Major (English, Political Science, History)
Christ University
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