Summary
Overview
Work History
Education
Skills
Certification
Languages
Research Publication
Timeline
Generic

Subhransu Sahu

Bangalore

Summary

Results-oriented Senior Market Research Analyst with over 5+ years of experience in the B2B SaaS and IT/software industries. I am skilled in market research, competitive intelligence, and project management. I am currently seeking opportunities in market research, competitive intelligence, strategy, or consulting within the technology and Saas industry.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Senior Research Analyst

G2.com, Inc
07.2021 - Current
  • Advised external vendors and buyers on best selection and utilization of business software through a structured technology taxonomy
  • Conducted in-depth research on various technology markets and analyzed emerging trends, software vendors, and their offerings
  • Produced data-driven competitive insights through white papers, thought leadership articles, news feed articles and software use case studies
  • Managed key research projects such as Best of Software, State of Software report, Technology Trends report, Annual Buyer Behavior Study collaborating with product marketing, content and communication team.
  • Provided strategic product improvement recommendations to global software vendors using G2’s market intelligence across various key metrics such as CX scores, ROI, Win/loss rate, G2 grid placement and position, user ratings and review scores etc.
  • Supported sales in deal closure by leading vendor calls and advising vendors on categorization, representation, and performance on the marketplace, providing insights on how they compare to competitors.

Research Analyst

GlobalData
09.2019 - 01.2021
  • Conducted comprehensive secondary research, market sizing, and forecasting across consumer and technology markets
  • Collected and analyzed data on market demographics, product offerings, and competitor strategies
  • Monitored and evaluated industry news and reports to stay current with market developments
  • Prepared detailed reports and presentations summarizing research findings for clients

Senior Executive

99acres.com
02.2019 - 09.2019
  • Researched and identified potential B2B clients in the real estate sector
  • Maintained strong relationships with existing clients to enhance satisfaction
  • Updated CRM with accurate lead interaction information and statuses
  • Identified new lead opportunities by staying informed about industry trends

Education

MBA - Marketing

International Management Institute
Kolkata, India
03.2019

Bachelor of Engineering & Technology - Civil Engineering

Centurion University
Bhubaneswar
05.2016

Skills

  • Microsoft Excel
  • Microsoft Powerpoint
  • Google Workspace
  • Power BI
  • Asana
  • Jira
  • Confluence
  • Salesforce CRM
  • Google Looker
  • Inforgram
  • Canva
  • ChatGPT

Certification

  • British Council Business Communication
  • Product Marketing Certification
  • Google Project Management

Languages

English
Hindi

Research Publication

  • 2023 G2 Software Buyer Behavior Report
  • 2024 Best of Software Products
  • 2024 Technology Trends Report
  • 2024 G2’s State of Software Report

Timeline

Senior Research Analyst

G2.com, Inc
07.2021 - Current

Research Analyst

GlobalData
09.2019 - 01.2021

Senior Executive

99acres.com
02.2019 - 09.2019

MBA - Marketing

International Management Institute

Bachelor of Engineering & Technology - Civil Engineering

Centurion University

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Subhransu Sahu