SUJITH KOPPARAM RADHAKRISHNAIAH

· Steered a turnover of INR 12cr. per annum in the assigned territory.

· Spearheaded Retail expansion by expanding the retailer base from 35 to 50, using a retail growth strategy and ABC Classification with 1 direct person reporting.

· Spearheading the sales planning and inventory management at the distributors across South India, a regional retailer for photo chain stores, executed sales strategies

. Conceptualized and implemented innovative sales promotions, enhancing market development and brand visibility.

· Assessing the market size & share, sales potential, and creating effective channels of distribution to meet short-term and long-term goals of the organization

· Competitor analysis to understand pricing, schemes, technical specification to align our business targets

· Recruiting, coaching, mentoring, training, and leading the Sales Team and ensuring that the members understand & meet the sales targets on a regular basis

· Leading strategy planning, revenue growth, client management, business controls, operations, process improvements, cost optimization, and stakeholder engagement

• Coordinated the on-ground, offline, and online campaigns for ZEISS India - Cinema talkies, Talk to Expert.
• Organized cine exhibitions and workshops in Cine schools, utilizing Gantt Charts for project management.
• Successfully launched various products like Nano Prime, Supreme Prime, CP.3 XD, CP.3 in Cine Lenses, and Photo Lenses like Milvus, Loxia, and Batis in multiple cities across India.
• Executed branding initiatives at cine rental houses to enhance brand visibility.
• Coordinate with other brands like Sony, Red, and Arri and participate in their events.
• Appointed reputed Photographers as Brand Ambassadors for ZEISS Brand.
• Steered a turnover of INR 20 cr. per annum in the assigned territory with annual growth of 20%.
• Spearheading the sales planning and inventory management at the 8 distributors across India, national retailers regional retailer for photo chain stores and online platform.
• Expanded retailer base from 5 to 50 over years through retail growth strategy and ABC Classification, overseeing 3 direct reports.
• Launched e-commerce business on Flipkart and Amazon, implementing A+ content and marketing services, achieving initial billing of 1.5cr with consistent monthly revenue of 7 Lakhs.
• Leading strategy planning, revenue growth, client management, business controls, operations, process improvements, cost optimization, and stakeholder engagement.
• Conceptualized and implemented innovative sales promotional activities for market development and brand building.
• Managed sales and collection process for South Region (Kerala, Karnataka, Tamil Nadu, Telangana, and AP).
• Developing sales strategies for increasing sales, profitability, and market share for defined states.
• Assessing the market size & share, sales potential, and creating effective channels of distribution to meet short-term and long-term goals of the organization.
• Competitor analysis to understand pricing, schemes, technical specification to align our business targets.
• Recruiting, coaching, mentoring, training, and leading the Sales Team and ensuring that the members understand & meet the sales targets on a regular basis.

• Managed 3 distributors, achieving turnover of INR 15cr per annum for assigned territory of PlayStation and MP3 players.
• Led sales planning and inventory management for distributor and 15 brand shops to optimize stock levels.
• Facilitated branding and product placement in 5 gaming parlors, enhancing visibility and customer engagement.

• Spearheaded sales planning and inventory management at distributor level, achieving 15% year-over-year growth.
• Managed INR 7.8 cr. annual turnover in assigned territory through collaboration with 7 distributors and 100 retailers.
• Headed sales & collection process for the 6 districts in AP region with 8 indirect person reporting.
• Trained sales representatives monthly on product knowledge and promotional schemes.

• Led distribution management in Mysore & Davangere, expanding retail presence to 75 retailers with 2 indirect reports.
• Developed territory through new distributor appointments, achieving annual turnover of INR 1.8 cr. with 2 distributors.
• Won the ‘Share Our Success Award’ for the best team performance and credible performance in service within a span of just one year.
• Devised launch strategy of new products like Water purifier and Intelli mixer.

• Achieved average monthly sales of 350-400 units.
• Planned sales strategies and managed inventory for vehicles and spares at the dealer.
• Resolved customer inquiries and issues to improve satisfaction and retention.
• Coordinated with institutional and outdoor activity stakeholders to enhance service delivery.
• Handling various departments that had 30 people.
• Reporting to management and regional office weekly and monthly.
• Coordinating with the financier of various banks.