Summary
Overview
Work History
Education
Skills
Languages
Personal Information
Awards
Timeline
Generic

Sulaksh Sharma

Mohali

Summary

Highly motivated Area Sales Manager with 10+ years of experience in sales, developing customer relationships and achieving revenue goals. Possess outstanding communication, negotiation, and problem-solving skills. Proven track record of success in leading sales teams and delivering high-value sales growth. Highly experienced in managing complex sales cycles and closing deals. Received multiple awards for exceeding sales targets and demonstrating excellent customer service. Skilled at leading cross-functional teams to drive innovative solutions and exceed customer expectations. Able to build strong relationships with clients by understanding their needs and offering tailored services.

Overview

10
10
years of professional experience

Work History

AREA SALES MANAGER - MODERN TRADE BUSINESS

PARLE BISCUITS PVT LTD
04.2022 - 03.2025
  • Led team of sales representatives, Supervisors and Promoters.
  • Exceeded sales targets of more than 6cr.
  • Collaborated with other departments like Logistics, Marketing etc.
  • Developed sales strategies in B2B, B2C AND ECOM.
  • Handling chains like Walmart, Metro, Reliance, Blinkit, Swiggy, Dmart, MRL, Air Plaza, Aadhar, Gpi, Zepto etc.
  • New Chains added to handle - Aadhar, Blinkit, Zepto, Swiggy, BIG BASKET B2B, JUMBOTAIL, VMART.
  • Manage Team strength 35 Team Member.
  • Developed and executed sales plans.
  • Trained and mentored sales team.
  • Conducted market analysis.
  • Achieved 30% increase in sales with business of 4cr.
  • Expanded Parle reach in various SSO AND RC.
  • Handling chains like Walmart, Metro, Reliance, Dmart, Big Basket, MRL RETAIL.
  • Manage Team strength 25 Team Member.

Sr. Sales Executive - MODERN TRADE BUSINESS

PARLE BISCUITS PVT LTD
01.2019 - 01.2022
  • Managed sales and marketing operations in designated area.
  • Developed and maintained relationships with key clients B2B, B2C & ECOM.
  • Handling Chains like Walmart, Metro, Reliance, MORE.
  • Implemented strategies to increase market share.
  • Trained and mentored team members.
  • Handling business of 2cr.
  • Conducted market research and analyzed data.
  • Collaborated with cross-functional teams to achieve goals.
  • Manage Team strength 20 Team Member.

MARKETING & SALES EXECUTIVE

VBL
CHANDIGARH
06.2015 - 06.2016
  • Company Overview: VBL, Chandigarh
  • HANDLING ALL ACTIVITIES FOR PEPSI DURING IPL.
  • Preparing and managing all ATL AND BTL promotions.
  • Handling ALL SUBWAY OUTLET across complete PUNJAB.
  • Developed and implemented marketing strategies.
  • Trained and supervised junior team members.
  • VBL, Chandigarh

Education

MASTER OF BUSINESS ADMINSTRATION - undefined

PUNJAB UNIVERSITY
01.2015

BACHELOR OF ENGINEERING - I.T

PUNJAB UNIVERSITY
01.2014

Skills

  • Client Management
  • Team Leadership
  • Sales Forecasting
  • Market Research
  • Account Management
  • Problem Solving
  • Business Development
  • Negotiation

Languages

English
Hindi
Punjabi

Personal Information

Title: Area Sales Manager

Awards

  • Top SE Award thrice during annual conference.
  • Top ASM twice during annual conference.

Timeline

AREA SALES MANAGER - MODERN TRADE BUSINESS

PARLE BISCUITS PVT LTD
04.2022 - 03.2025

Sr. Sales Executive - MODERN TRADE BUSINESS

PARLE BISCUITS PVT LTD
01.2019 - 01.2022

MARKETING & SALES EXECUTIVE

VBL
06.2015 - 06.2016

MASTER OF BUSINESS ADMINSTRATION - undefined

PUNJAB UNIVERSITY

BACHELOR OF ENGINEERING - I.T

PUNJAB UNIVERSITY

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