Sumit Verma
Gurgaon
Summary
Dynamic Asst. Manager and Territory Leader at CEAT Ltd, adept in B2B and OEM sales, showcasing exceptional team management and strategic planning skills. Spearheaded market expansion, significantly enhancing key account portfolios including Maruti Suzuki and Hero Motocorp. Excelled in dealer management, achieving ambitious sales targets and fostering robust customer relationships.
Overview
7
7
years of professional experience
Work History
Asst. Manager OEM
CEAT Ltd
07.2019 - Current
- Acquiring new customers, understanding their requirements and negotiating tender and contract terms. Designing technical presentations and showcasing products to clients.
- Market mapping of key customers and areas with high sales potential with market trend identification along with problem identification and providing recommendation plan and feedback to senior management.
- Responsible for day-to-day activities for seven warehouses and ensuring smooth functioning of warehouse teams.
- Managing key OEM accounts such as Maruti Suzuki, Hero Motocorp, Honda Motorcycles, India Yamaha, Suzuki Motorcycles.
- Also managing EV OEMs in India such as Hero Electric, Okinawa, YC Electric and many more.
- Exploring and developing new markets, appointing channel partners, leading new product adoption accelerating growth and achieving desired sales goals.
- Coordinating with CFTs for timely closure of quality issues.
- Preparing various MIS reports pertaining to market intelligence, share of business.
- Maintaining and gaining defined share of business with OEMs.
Territory Leader Replacement Sales
CEAT Ltd
07.2017 - 06.2019
- Spearheading sales, marketing and promotional activities for CEAT tyres.
- Implementing sales strategy for the territory and ensuring achievement of sales targets of the territory.
- Managing and maintaining relations with channel partners (dealers, distributors, fleets)
- Engaging with supply chain for ensuring timely and prompt supply to channel partners.
- Offering after-sales services for ensuring maximum support for repeat and referral business. Handling and resolution of customer complaints.
- Maintaining the financial hygiene of channel partners, timely settlement of claims ensuring high customer satisfaction.
- Training employees of channel partners and direct customers, to operate and maintain the product.
- Recommend products to customers, based on customers' needs and interests.
- Ensuring achievement of sales targets of the territory.
Education
MBA - Marketing(PGPM)
IBS(ICFAI)
Gurgaon03.2017
B.Tech - Computer Science
ITS Engineering College
Greater Noida, India06.2014
Skills
- B2B Sales
- Team Management
- Dealer Management
- Channel Management
- Strategic Planning
- Business Development
- Customer Service
- Key Account Management
- OEM Sales
Accomplishments
- Exponential growth in EV segment from year 2019- 2021
- Highest ever Motorcycle Tyre sales (March 2021).
- Highest ever EV tyre sales (Sept 2021)
- Highest Ever EV 3W sales Sept 2023 with onboarding of top 10 EV 3W players.
- YOY Consistent SOB gain in OEMs HMCL, Honda and Yamaha.
Timeline
Asst. Manager OEM
CEAT Ltd
07.2019 - Current
Territory Leader Replacement Sales
CEAT Ltd
07.2017 - 06.2019
MBA - Marketing(PGPM)
IBS(ICFAI)
B.Tech - Computer Science
ITS Engineering College