Swati Kujur
New Delhi
Summary
Ambitious and methodical professional with an effective skill set in communication, seeking a challenging position in the industry that needs innovation, and creativity and enables me to continue to work in a challenging and fast-paced environment. Leveraging my current knowledge and fostering creativity with many learning opportunities.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Assistant Manager- E-commerce
Assurance Intl Ltd. - Goodyear Autoparts
Gurugram
01.2025 - Current
- Manage and optimize online stores across platforms like Flipkart, Industrybuying, Boodmo, and Amazon, driving traffic and sales through effective marketing strategies, and PPC campaigns.
- Monitor and analyze performance metrics, providing insights to improve sales performance, and identify growth opportunities.
- Handle product listings, promotions, customer chats, and manage PPC ads for optimal performance.
- Collaborate with cross-functional teams to ensure seamless e-commerce operations, and stay updated with the latest trends in digital marketing.
Senior Executive - Product Category Management
boodmo- Spare Parts Online
Gurugram
12.2022 - 12.2024
- Managed the automotive product lineup for e-commerce. Driven monthly sales surpassing 8 crores, leveraging strategic pricing, and product marketing.
- Expanded product offerings by onboarding new suppliers within designated categories, and worked with strategic partners to extend marketing campaigns, ensuring cross-functional alignment with business goals, and adherence to procurement policies.
- Conducted thorough market research, competitor analysis, and customer surveys to identify trends and opportunities, partnering with sales and marketing teams to devise effective promotional programs and pricing tactics.
- Negotiated supplier contracts and pricing agreements to maximize margins and reduce procurement expenses, while nurturing vendor relationships to drive collaboration and achieve mutually beneficial outcomes.
- Led the strategic management of a B2B spare parts portfolio for the automotive aftermarket and industrial sectors, formulating and executing category strategies to boost sales, enhance profitability, and improve customer satisfaction.
- Ensure accurate pricing calculation as per brand and company guidelines, gather information from the PIC, and share approved prices within the deadline.
Executive -Product Management
boodmo- Spare Parts Online
Gurugram
06.2021 - 12.2022
- Gathered and analyzed user needs from customers and internal teams, translating them into clear user stories using agile methodologies. Collaborated closely with the catalog and marketing teams throughout the product lifecycle, ensuring timely delivery and effective issue resolution.
- Managed product roadmap delivery with go-to-market, sales, and marketing teams, coordinating multiple delivery teams. Stayed updated on market developments and competitors, ensuring alignment with market demands through collaboration with local market teams.
- Developed and executed comprehensive category management strategies for spare parts on an e-commerce platform. Optimized product assortment and inventory levels to meet demand, drive sales growth, and manage a large SKU portfolio, and monthly sales revenue.
- Negotiated vendor agreements, led promotional campaigns, and analyzed product performance to enhance profitability, reduce warranty returns, manage vendors, and ensure timely material forecasting for customer demand.
Senior Advisor – CRM
Concentrix-Goibibo Process
Gurugram
07.2019 - 06.2021
- Handling Social Media Queries: Responding to inquiries on social media platforms, and resolving customer issues using clear and effective communication. Providing step-by-step solutions to ensure customer satisfaction.
- Reviewing and analyzing backend issues: identifying and analyzing problems occurring in the backend systems. Providing comprehensive resolutions to ensure issues are satisfactorily resolved.
- Quality Checking Resolutions: Conducting quality checks on resolutions provided by team members to maintain high standards of customer service. Using specific cases as examples for training purposes to improve the team's performance.
Education
B.E. - Manufacturing process and Automation Engineering
Netaji Subhas Institute of Technology
Sr. Secondary - Non- Medical
St. Paul’s New Delhi
Higher Secondary -
Infant Jesus’ Patna City
Skills
- Category Management
- Product Category Management
- Assortment Planning
- Inventory Management
- Analyzing Market Trend
- New Product/Brand Selection
- Analyzing Customer Demand
- Pricing and Margin Management
- Marketing Management
- P&L Management
- Cross-functional collaboration
- MS Office: Excel, PowerPoint
- Data analytics (Basic)
Certification
- Leadership Skill, IIM Ahmedabad
- PGDM-Strategic Digital Marketing, Pursuing
- Data Analytics, Google, Pursuing
Awards
- Star Performer of the Month, boodmo, Nov'23
- Star Performer of the Month, boodmo, Feb'23
- Progressive Growth Star of the quarter, boodmo, Sep'23
- Star Performer of the Month, boodmo, Oct'22
Timeline
Assistant Manager- E-commerce
Assurance Intl Ltd. - Goodyear Autoparts
01.2025 - Current
Senior Executive - Product Category Management
boodmo- Spare Parts Online
12.2022 - 12.2024
Executive -Product Management
boodmo- Spare Parts Online
06.2021 - 12.2022
Senior Advisor – CRM
Concentrix-Goibibo Process
07.2019 - 06.2021
B.E. - Manufacturing process and Automation Engineering
Netaji Subhas Institute of Technology
Sr. Secondary - Non- Medical
St. Paul’s New Delhi
Higher Secondary -
Infant Jesus’ Patna City
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