Trisha Pratap
Mumbai,
Summary
With 7 years of sales experience across workspace solutions, SaaS, advertising spaces, and payment solutions, I bring a robust background in understanding and addressing customer needs through consultative selling. My expertise lies in analyzing customer pain points and offering tailored solutions that drive results. Self-motivated and dedicated, I thrive in fast-paced environments and adapt swiftly to changing market dynamics
Overview
7
7
years of professional experience
Work History
Lead, Transaction Sales
WeWork India
09.2023 - Current
- Led sales efforts for WeWork in Pune resulting in 930 desks, generating ₹17.6 Cr in total revenue and ₹8.95 Cr in realized revenue for FY 24-25 in just 11 months. Achieved an average deal margin of 44%, the highest in the city.
- Identified the clients' real estate needs, conducted tours, built rapport, and cultivated relationships to generate new business opportunities.
- Generated leads through BD outreach, collaborations with IPCs and local brokers while traveling citywide to support sales, manage the pipeline, and handle inbound leads for effective follow-up and conversion.
Cluster Manager - Retail
Swiggy
04.2023 - 08.2023
- Managed a team of 3 account managers working towards increasing revenue from Retail Accounts in areas of Mumbai where Swiggy DO's market penetration and P&Ls have been poor. Used buyer, market, category and subcategory level insights to partner with various teams, and drive sustainable and profitable growth
Team Lead - Enterprise
Swiggy
04.2022 - 03.2023
- Tasked with leading a high-performing team of 6 Strategic Account Managers responsible for some of Swiggy Dineout's highest billing accounts - nationwide restaurant chains and hotels by maintaining strong relationships and collaborating extensively with CXOs to prove the business case and to define success metrics while managing the P&Ls across partners effectively.
- Implemented highly successful business strategies to drive the highest revenue in sales of SaaS products within the company. Employed consultative selling techniques to identify customer needs, address pain points, offer tailored solutions, and delivering compelling success stories. Consistently exceeded sales targets and managed 45% of the revenue generated from the SaaS product line for the company
Strategic Account Manager
Dineout (Acquired by Swiggy)
09.2019 - 03.2022
- Created and delivered high-quality business decks by conducting in-depth analysis on trend changes, economic indicators, supply and demand, etc to identify growth opportunities and increase market share to achieve business targets whilst encouraging data driven decision making
- Spearheaded launch and deployment of Dineout's Contact-less dining SaaS solution. Worked closely with the product, tech and strategy teams to achieve market adoption. Sold and deployed the product at 100+ restaurants,malls and airport lounges remotely amidst the Covid-19 lockdown
- Had a 125%+ target achievement MoM and generated an upfront annual revenue of 1.5Cr through sales of advertising spaces and SaaS products, while also generating revenue worth 4Cr through commissions on Dineout's payment solution. Managed the largest portfolio for an individual at a zonal level
Senior Sales Manager
Zomato
11.2017 - 06.2019
- Managed end-to-end client relationship by simultaneously working on multiple fronts including pitching, negotiation, payment collection, invoicing, campaign activations, real time payment settlements, result tracking and troubleshooting.
- Used a consultative sales approach to make effective use of all growth levers - advertising inventory, online ordering and table reservations thereby showing restaurant partners the value in increasing their billing on Zomato
- Grew an annual portfolio of 48 lacs to 1.2 Cr of advertising revenue (160% growth in a span of a year) by onboarding restaurants from the western suburbs of Mumbai where market penetration for Zomato was relatively low with an ARPC of less than 1.2 lacs. Handled 55% of the team's revenue and 13% of the City's revenue.
- Recognized as the ‘Alpha' performer for exceeding sales objectives
Education
Bachelor of Engineering -
Pune Institute of Computer Technology
2017
Skills
- Client Relationship Management
- Business Development
- Consultative Selling
- Problem Solving
Timeline
Lead, Transaction Sales
WeWork India
09.2023 - Current
Cluster Manager - Retail
Swiggy
04.2023 - 08.2023
Team Lead - Enterprise
Swiggy
04.2022 - 03.2023
Strategic Account Manager
Dineout (Acquired by Swiggy)
09.2019 - 03.2022
Senior Sales Manager
Zomato
11.2017 - 06.2019
Bachelor of Engineering -
Pune Institute of Computer Technology
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