VASUKI TV
NATIONAL SALES MANAGER
BENGALURU
Summary
Enriched with track record of 19 years of cross functional domain expertise in Agri-Inputs sector, Sales & Marketing, Commercial Strategy, Business Development, Product management, Cross-functional leadership, P&L Management, Branding, Team Development, Trainer and Forecasting modules with leading Crop Protection and Seed Companies across Pan-India region. Aggressive National Sales Manager capable of developing and implementing effective and profitable nationwide sales strategies. Proven abilities in recruiting effective sales professionals, developing training courses that increase productivity. A true Professional having strong conviction in increasing Indian Farmer economic condition by improving farmer’s productivity and quality of produce. Expertise in devising Promotional Activities like Grower’s Training, Post Harvest activities, Grower development programs (Seed to Harvest trainings, Produce quality enhancement sessions) with strong understanding of Indian farmer and their farming patterns. Result driven sales and management professional who exceeded revenue goals, developed new business and geographies and achieved excellent customer service satisfaction ratings.
Overview
19
19
years of professional experience
6
6
years of post-secondary education
5
5
Language
Work History
National Sales Manager
HM Clause India Pvt Ltd
Bengaluru
11.2018 - Current
- Building Professional environment among team and cross functional team and have laid path for all to “easy to approach leader” in the organization
- Coached sales team in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Exceeded targets by building, directing, and motivating high-performing sales team.
- Instrumental in upholding ethics and integrity factors to highest level; key contributor in educating said factors to team; lead from front to act on any miniscule deviation
- Instrumental in setting up process to transform Team’s Mindset of Sales Management to Business Management
- Key contributor in devising team training programs as per competency mapping of team member
- Key Contributor in Team development and uplifting their skills resulting in their career progression with identifying gaps in competencies of team
- Set up process and systems in main stream business KPIs resulting in 27% growth of topline, contribution of NPIs from mere 2% to 18%
- Designed & implemented coherent sales & prices policy at country level to increase gross margin
- Defined the objectives of average sales price and the sales actions value & frame
- Followed up sales objectives completion & prioritized actions during sales campaign in coordination with the customer service.
- Developed and implemented effective sales strategies and led nationwide sales team members to achieve sales targets.
Regional Business Manager
Mahyco – Sungro Veg BU
Bengaluru
08.2014 - 11.2018
- Handled a business of Rs 300 Mio from Mahyco and Sungro Portfolio
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Part of elite project “Fulcrum” and pilot for Veg BU Business – an aim to increase efficiency and productivity of Market Development Programs like Farmer Technical
- Sessions, Connect programs, Increasing Farmer Reach through Hub and Spoke Model and Product Trials
- Winner of Best Regional Manager in 2015 – Sungro Seeds Pvt Ltd
- Runner of Best Regional Manager in 2017 – Mahyco – Sungro Veg BU
Area Business Manager
ESCORTS INDIA LTD
HUBBALLI
06.2013 - 08.2014
- Established business for Crop Solutions division for Karnataka
- Established Channel partners with high volume investment of Rs 10 Mio
- Additionally handled Tamil Nadu state along with Karnataka state operations
- Built a liaison with Govt of Karnataka and Govt of Tamil Nadu, Financial Institutions and Ancillary product suppliers
Territory Manager, Safety coordinator
Monsanto India Ltd
Bangalore, Belgaum, Bellary
03.2008 - 05.2013
- Established a perfect platform for takeoff of corn business, identified new markets and new segments for chemistry business
- Quadrupled corn business and established elite brands in new markets (24 MT in FY '07 to 96 MT in FY '08)
- (Corn and Chemistry business at Bangalore)
- Core marketing team member of the state – active involvement in market development projects – Dekalb Mitra (a farmer – vendor – processor connect initiative)
Territory Executive
Bayer Crop Science
Gulbarga
06.2005 - 03.2008
- Identified new business potential - new segments mainly on Sunflower, Cash Pulses like Green and Black Gram - delivering Rs 2 Million business in first year
- Successfully launched and establishes brand (FAME) of new generation insecticide (Flubendamide) on Helicoverpa in Red Gram - delivered Rs 35 Million in initial year - a record till date.
Management Trainee
Syngenta India Ltd
Kolar
04.2004 - 06.2005
- Successful in delivering Rs 3 Million business to the team in SAFAL – SYNGENTA food chain project – enrolled more than 500 farmers for registering crop improvement programs
- Successfully established two new products – an insecticide and a fungicide in two different segments of fruits and vegetables.
Education
MBA - STRATEGY AND LEADERSHIP, MARKETING
NMIMS
MUMBAI 04.2022 - Current
B.Sc. - Agri Mktng
University of AgriculturalSciences
BENGALURU 06.1997 - 05.2001
12th Std - Physics, Chemistry, Biology, Mathematics
KENDRIYA VIDYALAYA
HUBBALLI 06.1996 - 05.1997
Skills
Multi linguistic
Formulating long term strategic goals and short term tactical plans with a vision of wider brand equity and higher market share
Conceptualizing, planning and implementing Sales Promotional Activities – ATL and BTL to build and strengthen products and brands
Develop strategies for the organization with Cross functional collaborative actions with aim to accomplish Long Range Plans along with Networking with internal and external stakeholders
New business acquisition
Trend Analysis
Sales leadership
Solution Selling
Recruitment and selection
Forecasting
Accomplishments
1) Winner of Best Regional Manager in 2015 – Sungro Seeds Pvt Ltd
2) Runner of Best Regional Manager in 2017 – Mahyco – Sungro Veg BU
Timeline
MBA - STRATEGY AND LEADERSHIP, MARKETING
NMIMS
04.2022 - Current
National Sales Manager
HM Clause India Pvt Ltd
11.2018 - Current
Regional Business Manager
Mahyco – Sungro Veg BU
08.2014 - 11.2018
Area Business Manager
ESCORTS INDIA LTD
06.2013 - 08.2014
Territory Manager, Safety coordinator
Monsanto India Ltd
03.2008 - 05.2013
Territory Executive
Bayer Crop Science
06.2005 - 03.2008
Management Trainee
Syngenta India Ltd
04.2004 - 06.2005
B.Sc. - Agri Mktng
University of AgriculturalSciences
06.1997 - 05.2001
12th Std - Physics, Chemistry, Biology, Mathematics
KENDRIYA VIDYALAYA
06.1996 - 05.1997