Venkatasatya Doolla

Team: 18 promoters, 3 team leads, 1 operation executive

Roles & Responsibilities:

• Ensuring sku range availability, visibility and freshness across stores

• Building productivity in team

• Increasing distributor profitability

• Special drives to acquire market share of competition

• Assessed market conditions for potential opportunities and risk factors impacting promotional strategies.

• Implemented seasonal and special discounts, driving customer engagement through promotions .

• Managed key account matters including solving issues, updating on project milestones, attending meetings and managing other communications.

• Applied excellent negotiation, upselling and sales techniques to

maximise revenue.

• Formulated marketing and promotional strategies to drive business revenue

Project: A Study on Contrast between FMCG of ITC and its competition

• Key observations:

• Distribution strategies and infra involved

• Impact of USP's in FMCG industry

• Market anomalies in FMCG sector