Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

VIJAYA KUMAR G G

Chennai

Summary

Highly accomplished and results-driven State Incharge with over two decades of experience in the automotive and agricultural equipment sectors. Proven expertise in leading high-performing sales and service teams, formulating strategic business plans, and driving revenue growth. Skilled in market development, channel partner management, digital marketing, and employee engagement. Adept at identifying and capitalizing on emerging business opportunities, with a strong track record of consistently exceeding targets, and improving market share. A collaborative leader with multilingual communication skills and a passion for people development and training.

Overview

25
25
years of professional experience

Work History

State Incharge - TN & KL

INTERNATIONAL TRACTORS LIMITED
Chennai
04.2023 - 03.2025
  • Company Overview: Sonalika Tractors.
  • Spearhead a team of 18 members, including two Area Managers, to achieve state-level business and revenue targets for tractor sales, implements, spare parts, and services.
  • Increased Market share from 7.5% to 9% levels in TN
  • Formulate and implement short- and long-term strategies to grow the business and effectively counter market competition.
  • Developed strategic sales plans to increase market share across the districts of Tamil Nadu.
  • Collaborated with marketing teams to create promotional materials and campaigns.
  • Conducted regular meetings to review sales performance, and refine strategies.
  • Analyzed market trends to identify opportunities for product positioning and growth.
  • Build dealer and channel capability through various initiatives, including training and development activities.
  • Collaborated with senior management to develop long-term strategic objectives.
  • Drive employee engagement and satisfaction through targeted actions and implementation plans.
  • Conducted comprehensive research and data analysis to support strategic planning and informed decision-making.
  • Trained team and Dealer sales staff on product knowledge and sales techniques.

Zonal Manager – Sales & Marketing (South & West India)

DHAKSHA UNMANNED SYSTEMS PRIVATE LIMITED
Chennai
11.2022 - 04.2023
  • Managed the sales and marketing operations for Agricultural Spray Drones across South and West India.
  • Planned and executed all ATL & BTL activities and led content creation for digital marketing campaigns.
  • Appointed new team members and network partners and handled institutional sales from lead generation to closure.

Zonal Tactical Marketing Manager

JOHN DEERE INDIA PRIVATE LIMITED
Hyderabad
04.2017 - 05.2022
  • Developed marketing strategies to enhance brand visibility and customer engagement.
  • Collaborated with cross-functional teams to align marketing efforts with company objectives.
  • Maintained relationships with all channel partners through regular communication.
  • Developed digital marketing calendars for each Area Office to promote strategic products.
  • Conducted product awareness training programs for farmers and customers, and trained the sales team on new marketing tools.
  • Supervised a team of product specialists in executing various projects.
  • Monitored competitors' activities to keep up with industry trends.
  • Conducted customer research to gain insights into consumer behavior.
  • Directed the planning and execution of all ATL and BTL activities in alignment with the sales plan.
  • Produced ideas for promotional events or activities and organized them efficiently.
  • Tracked and measured marketing outcomes including marketing activities, response, leads, sales, retention, and ROI.

Asst. Area Manager – Sales

JOHN DEERE INDIA PRIVATE LIMITED
Chennai
06.2007 - 03.2017
  • Oversaw Western and Delta Tamil Nadu and Kerala business, consistently achieving monthly and annual targets for tractors, parts, and implements.
  • Grew market share from 10% to 18% in North Tamil Nadu by 2012 in five years' time.
  • Led a team of six direct reports across sales, service, and demonstrations.
  • Increased the absorption ratio of all dealerships through service and parts marketing.

Area Incharge

SAME DEUTZ-FAHR INDIA PRIVATE LIMITED
Hyderabad
02.2005 - 07.2007
  • Appointed and established nine new dealers across Andhra Pradesh.
  • Drove business growth from 46 units PA to 321 tractors by targeting only the strong suitable markets
  • Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
  • Recognized by management for providing exceptional customer service.
  • Utilized technical skills and expertise to troubleshoot problems and implement solutions.

Regional Sales Executive

BAJAJ TEMPO LIMITED
Vijayawada
01.2004 - 01.2005
  • Appointed 5 new dealers and was responsible for channel funding and brand-building activities.

Sales Executive

ESCORTS LIMITED – AMMD
Hyderabad
09.2000 - 12.2003
  • Managed targets and business for four dealers in Karnataka and Andhra Pradesh as a Sales Executive.
  • Conducted market research to identify new sales opportunities.
  • Identified new potential markets and developed plans for targeting them.
  • Utilized CRM software to track leads and manage accounts throughout sales cycle.
  • Conducted competitive demonstrations to accelerate the sales process.
  • Planned and assisted after-sales teams in product campaigns, free service camps, and mechanic training.

Education

B.E. Part Time - Mechanical

VMKV Engineering College
Salem
01.2014

Diploma in Machine Tool Maintenance and Repairs -

C.M. Kothari Technological Institute
Chennai
01.1999

Skills

  • Supervision and leadership
  • Sales forecasting
  • Market analysis
  • Problem solving
  • Team leadership
  • Product positioning
  • Analytical
  • Effective communication
  • Training & Development
  • Collaboration
  • Performance tracking
  • Channel development
  • Digital marketing
  • Strategic planning

Languages

Tamil
First Language
English
Proficient (C2)
C2
Hindi
Upper Intermediate (B2)
B2
Malayalam
Upper Intermediate (B2)
B2
Telugu
Upper Intermediate (B2)
B2
Kannada
Upper Intermediate (B2)
B2

Timeline

State Incharge - TN & KL

INTERNATIONAL TRACTORS LIMITED
04.2023 - 03.2025

Zonal Manager – Sales & Marketing (South & West India)

DHAKSHA UNMANNED SYSTEMS PRIVATE LIMITED
11.2022 - 04.2023

Zonal Tactical Marketing Manager

JOHN DEERE INDIA PRIVATE LIMITED
04.2017 - 05.2022

Asst. Area Manager – Sales

JOHN DEERE INDIA PRIVATE LIMITED
06.2007 - 03.2017

Area Incharge

SAME DEUTZ-FAHR INDIA PRIVATE LIMITED
02.2005 - 07.2007

Regional Sales Executive

BAJAJ TEMPO LIMITED
01.2004 - 01.2005

Sales Executive

ESCORTS LIMITED – AMMD
09.2000 - 12.2003

B.E. Part Time - Mechanical

VMKV Engineering College

Diploma in Machine Tool Maintenance and Repairs -

C.M. Kothari Technological Institute

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