Vikas Krishnamurthy

As ASM I am currently handling whole of Karnataka and leading a team of 3 TSOs.

Responsible for primary and secondary in the assigned territory, appointing and handling distributors throughout the state, facilitate in new outlet openings, category expansion.

Facilitating the dealer network with POS materials, in-shop branding and visibility throughout the state.

Responsible for ensuring the digitization of daily activities and executions at employee and distributor end.

Keeping personal rapport with all the key selling dealers in the state.

• As ASM I am currently handling whole of Karnataka and leading a team of 10 TSOs
• Responsible for primary and secondary in the assigned territory, appointing and handling distributors throughout the state, facilitate in new outlet openings, category expansion, through determining schemes and incentive's structure, and BTL activities
• Facilitating the dealer network with POS materials, in-shop branding and visibility throughout the state
• Responsible for ensuring the digitization of daily activities and executions at employee and distributor end
• Keeping personal rapport with all the key innerwear selling dealers in the state.

• Responsible for secondary and primary of the accounts and the distributor
• Tracking and replenishment of Key SKUs on a regular basis, SOS target, MSL compliance and the growth, implementation of promos and visibilities planned for the month/quarter
• Store wise sell-in target setting and meeting the same
• Commercial activities like distributor claim handling, reconciliation, and overdues collection with respect to regional and local accounts
• Also wholly responsible for the thematic executions regularly
• Accounts handled are Big Bazaar (FRL Group), Reliance Retail, D-Mart
• Regional accounts like Ratnadeep, MK Retail.

• Responsible for sell in and sell out
• Implementation of supports in form of promos and visibility
• Also getting unpaid visibilities
• Address logistics issues
• Closely monitor the SOH, SOS of focus SKUs
• New SKU launches
• Tracking the OOS at outlet level, intervene with the store MBQs, due escalation to KAM, manual indents from store to ensure min OOS
• Maintain and develop a healthy rapport with all the stake holders
• Viz, store managers, regional buyers, DC team
• Handled accounts like Metro cash and carry, FRL group, ABRL, Spar, Hypercity(Former)
• Was responsible for all the categories, Food, Non -food and Tobacco businesses.

• Increasing gross from the assigned market, sales of data products, such as device, U- Sim and data PRC, distribution expansion as per norms, on LSO,SSO,SSO to LSO ratio, reducing the number of LRLU bts, with increasing GPS and growth in the controlled channel gross.

• Acquisition in entire Mysore upcountry and Kodagu territory, responsible for revenue generation and growth, responsible for outlet expansion and distribution as per AOP Norms, ensuring retailers participation in the business on daily basis and responsible for expansion of customer base.