Summary
Overview
Work History
Skills
Education
Certification
Websites
Technical Forte
Personal Information
Languages
Academic Projects
Industrial Trainings
Govt. Apprenticeship
Accomplishments
Affiliations
Timeline
AssistantManager
Vineeth Daniel

Vineeth Daniel

UI / UX / Product / Visual Designer
Hyderabad,TG

Summary

Design leader with 8+ years of experience delivering scalable UX solutions across government, fintech, enterprise SaaS, analytics, and digital platforms. Former Assistant Manager – UX Consultant at Deloitte India, leading high-impact digital transformation initiatives for government and enterprise clients. Proven expertise in translating complex business, regulatory, and technical systems into intuitive, user-centric products. Strong background in UX strategy, product design, stakeholder management, design leadership, and large-scale system thinking across B2B, SaaS, and platform ecosystems.

Overview

12
12
years of professional experience
8
8
Certifications
5
5
years of post-secondary education

Work History

Assistant Manager, Consultant - UX Design

Deloitte India
Jaipur
05.2024 - 06.2025
  • Led UX Design for the Integrated Tax Management System (ITMS), covering all GST taxpayers and officers in Rajasthan, driving faster registrations by simplifying flows, reducing redundant steps, and enabling better compliance through improved profile verification.
  • Designed and implemented key features such as Self-Assessment, Concurrent & On-Demand Scrutiny, and automated taxpayer categorization based on compliance parameters.
  • Collaborated with the Finance Secretary, Tax Commissioner, and Central Registration Unit to translate functional tax requirements into intuitive UX deliverables, wireframes, and UI designs.
  • Delivered UX strategy using Figma, Miro, UXPressia, UiZard, and Agile Design Sprints to align multi-stakeholder teams.

Key Projects: ITMS – Govt. of Rajasthan | ONDC Developer Portal

Sr. UX/UI Designer

Amnet Digital
Hyderabad
11.2022 - 12.2023
  • Delivered UX/UI solutions for AI analytics platforms, HR systems, and data products across B2B and enterprise domains.
  • Led design execution as an individual contributor, while mentoring junior designers and supporting design quality standards.
  • Designed scalable dashboards and interfaces for Power BI/Tableau platforms with strong data storytelling and usability focus.
  • Collaborated with product, engineering, and analytics teams to translate business requirements into functional UX solutions.
  • Strengthened internal design systems and UX consistency across platforms

Key Projects: Swift Insights (AI Analytics Platform) | HRMS – TeamLease Digital

Sr. UX/UI Designer

Mindtree Ltd.
06.2022 - 08.2022
  • Led UX/UI design for enterprise solutions built on Microsoft Power Apps for global clients.
  • Transformed complex technical and business workflows into intuitive user experiences.
  • Designed structured UX flows, wireframes, and UI systems for enterprise governance, HR, and legal platforms.
  • Collaborated with architects, developers, and consultants to align design with platform constraints and scalability.

Platform: Microsoft Power Apps
Client: Unilever
Projects: Legal CS | HR Assessment Tool | Grants & Donations

Sr. UX/UI Designer

RepIndia
08.2021 - 01.2022
  • Led UX/UI design for digital platforms across consumer, community, and real-estate domains.
  • Designed end-to-end experiences from user flows to high-fidelity UI and prototypes.
  • Worked closely with product and development teams to ensure design feasibility and implementation quality.

Key Projects: Canon Edge | Your Space (PG Chain Platform)

Sr. UX/UI Designer

InstantPay Ltd.
02.2021 - 07.2021
  • Designed UX for fintech and neo-banking platforms across web and mobile ecosystems.
  • Conducted UX analysis, competitor benchmarking, and journey mapping for financial products.
  • Collaborated with product, development, and marketing teams to deliver user-centric fintech experiences.

Key Project: InstantPay Neo-Banking Platform

Consultant UX/UI Designer

Brandleaves
10.2017 - 01.2021
  • Operated as an independent UX and design consultant across multiple industries and client verticals.
  • Delivered branding, UX, UI, product design, and enterprise communication systems for corporate clients.
  • Led end-to-end design lifecycle from research and ideation to production delivery.

Representative Clients: Tenon Group, Barclays, SportsFit by MS Dhoni, KIIT College, AP Solar Green, NeoSynapses, Brewpub Chains

Visual Designer

Epikso Inc.
10.2016 - 09.2017
  • Delivered high-velocity UI, visual design, and pitch creatives for demo platforms and product showcases.
  • Designed microsites, brand identities, and digital creatives for rapid business development cycles.
  • Supported sales and product teams with high-impact visual storytelling.

Visual Designer

Solutree Tech Labs
Gurugram
03.2016 - 09.2016
  • Designed UI for web and mobile platforms across service, commerce, and utility domains.
  • Collaborated with digital marketing teams to deliver campaign creatives and platform visuals.
  • Managed cross-functional coordination with developers and content teams.

Design Researcher

PDPM IIITDM - Jabalpur
07.2013 - 12.2015
  • Researched on various topics in multiple domains including Interaction Design IxD, User Experience Design UxD, Visual Design & Ergonomics.
  • Researched and developed a Working Prototype of Ergonomic Shopping Trolley for Indian customers in shopping malls and retail centers.
  • Designed Climate Control Panel based on User Personas for Indian and German Hatchback Car Segments.
  • Detailed research on Indian Cobbler's Hand Tools leading to Design and Development of Ergonomic Hand Tools for Cobbler.
  • Developed Information Architecture, High Fidelity Wireframes & User Interface Design for various apps as assignments from industry experts from Technical University of Darmstadt, Germany, IIT-B.
  • Built various Digital and Tangible Products after User Research and Design Process to address daily working issues across different work sectors.

UX Design Intern

Grand App Studios
Bangalore
05.2014 - 12.2014
  • Designed and implemented usability and aesthetic features in user interface systems.
  • Conducted UX research and developed prototypes including wireframes, mockups, and product visuals.
  • Collaborated with software engineers and graphic designers on project specifications and design implementation.
  • Defined structured UI frameworks aligned with product requirements and user needs.
  • Performed competitor analysis while maintaining design consistency across platforms.
  • Evaluated usability testing outcomes to inform iterative design improvements.
  • Created storyboards and behavioral documentation to support user experience design decisions.

Skills

UX Strategy & Leadership
UX Strategy Product Thinking Design Systems Design Governance UX Architecture Design Ops Stakeholder Management Design Leadership Cross-functional Collaboration Mentorship

Product & Experience Design
User Experience Design (UX) Interaction Design (IxD) Product Design Information Architecture User Flows User Journey Mapping Service Design Accessibility (WCAG) Usability Engineering Heuristic Evaluation Touch Point / Pain Point Analysis A/B Testing

Research & Validation
UX Research Qualitative & Quantitative Research User Interviews Usability Testing Design Sprints Design Thinking Problem Framing Requirement Translation

Enterprise & Platform UX
B2B UX SaaS Platforms GovTech FinTech AI Products Analytics Platforms Enterprise UX Platform Design Compliance-driven UX

Tools & Systems
Figma FigJam Miro UXPressia UiZard Adobe Creative Cloud Power BI UX Tableau UX Design Systems Prototyping Tools Agile UX

Education

M.Des - Universal Design

PDPM-IIITDM
Jabalpur
06.2013 - 12.2015

Diploma in CAD/CAM -

CADD Center
Vadodara
12.2010

Bachelor of Engineering - Mechanical

C.S.V.T.U
Bhilai
12.2009

Class XII - (Science)

St. Stephen's Higher Secondary School
Kollam, Kerala
06.2003 - 05.2005

Class X -

Basil School
Baroda
06.2002 - 05.2003

Certification

Agile User Experience Design and Research - PMI® Registered Education Provider (Apr 2025)

Accessibility for Managers and Non-Designers - LinkedIn Learning (Apr 2025)

Design Thinking for UX Design Managers - LinkedIn Learning (Apr 2025)

Product Design Management for Agile Practitioners - Udemy (Apr 2025)

Information Architecture (IA) Fundamentals - Udemy (Apr 2025)

Building Trust Through UX Design - LinkedIn Learning (Mar 2025)

Value of a Positive Attitude - EdApp (Jan 2025)

Launch - Hardskills (Dec 2024)

Data Science & Generative AI - IIT Guwahati (Pursuing)

Certification in Product Management - IIM Vishakhapatnam (Pursuing)

Google UI/UX Professional Certification - Google (Pursuing)

Technical Forte

PLATFORMS & SYSTEMS

Windows 11 • macOS 26 Tahoe • Google Workspace • Microsoft 365 (with CoPilot)

DESIGN & PRODUCT TOOLS

Figma • FigJam • Miro • UXPressia • Adobe Creative Cloud • UiZard • Framer • UXPin • UXPilot

COLLABORATION & DELIVERY

Agile • Design Sprints • Cross-functional Delivery • Stakeholder Workshops • UX Governance • Information Architecture • Design System • Atomic Design • Iconography • Prototyping

Personal Information

Date of Birth: 08/29/87

Languages

  • English
  • Hindi
  • Malayalam
  • Gujarati (Read)

Academic Projects

StoxKart — Logo, UI/UX & Branding 2022stoxkart.com — UI/UX and branding for online trading platform.

Projection Mapping & Experiential Design — Red Fort (Tagbin) 2018tagbin.in — Experiential UX and immersive storytelling design for large-scale public cultural installation.

BetterHelp — UX & UI Redesign 2017betterhelp.com — UX evaluation and UI redesign for global mental health platform.

MidaSouk — Logo, UI/UX & Branding 2016

midasouk.com — Brand identity and user experience design for jewellery discovery platform.

HMI Design — Climate Control & AC Console (TU Darmstadt, Germany) 2014Academic Project — Human–machine interface design for in-vehicle climate control systems for Indian and German hatchback segments.

Industrial Trainings

  • Reliance - IPCL at Baroda, Gujarat for 6 Weeks
  • Simplex Engg. & Foundry Works at Bhilai, Chattisgarh for 4 Weeks

Govt. Apprenticeship

Transpek Silox Industries at Atladara, Vadodara in Utility Department for 6 Months

Accomplishments

CEED 2013 - AIR 251 (IIT Bombay)

Affiliations

  • Contributor to community-based design initiatives with public institutions including Delhi Police RWA & Haryana Police.
  • Volunteer for creative and visual design initiatives in Backpacking Hostel Chains (Zostel, GoStops, The Hosteller)
  • Active participant in Professional UX Workshops, Design Forums and Industry Events (UXIndia).
  • Engagement in creative, cultural and professional communities across design and technology domains.

Timeline

Assistant Manager, Consultant - UX Design

Deloitte India
05.2024 - 06.2025

Sr. UX/UI Designer

Amnet Digital
11.2022 - 12.2023

Sr. UX/UI Designer

Mindtree Ltd.
06.2022 - 08.2022

Sr. UX/UI Designer

RepIndia
08.2021 - 01.2022

Sr. UX/UI Designer

InstantPay Ltd.
02.2021 - 07.2021

Consultant UX/UI Designer

Brandleaves
10.2017 - 01.2021

Visual Designer

Epikso Inc.
10.2016 - 09.2017

Visual Designer

Solutree Tech Labs
03.2016 - 09.2016

UX Design Intern

Grand App Studios
05.2014 - 12.2014

Design Researcher

PDPM IIITDM - Jabalpur
07.2013 - 12.2015

M.Des - Universal Design

PDPM-IIITDM
06.2013 - 12.2015

Class XII - (Science)

St. Stephen's Higher Secondary School
06.2003 - 05.2005

Class X -

Basil School
06.2002 - 05.2003

Diploma in CAD/CAM -

CADD Center

Bachelor of Engineering - Mechanical

C.S.V.T.U
Vineeth DanielUI / UX / Product / Visual Designer