Harshini N G
Tiruppur
Summary
Results-driven Market Research Executive with four years at Infosys, adept at leveraging secondary and primary research to extract actionable insights. Proven expertise in data analysis and strategic decision-making, consistently exceeding targets. Strong communication and collaboration skills enhance team effectiveness and drive impactful market research initiatives across diverse industries.
Overview
6
6
years of professional experience
Work History
Market Research Executive
INFOSYS
07.2023 - Current
- Conducting market research across diverse industries, including Information Technology, Finance & Banking, Healthcare, and Manufacturing.
- Extracted actionable insights from LinkedIn profiles to inform strategic decision-making and enhance market research campaigns.
- Collected and analyzed data from diverse sources to fulfill client requirements effectively.
- Utilizing LinkedIn to accurately determine the job function of individuals based on their profile information, including job titles, and professional experience.
- Filtering and sorting data based on criteria such as contact information, email addresses and so on.
- Utilized tools like ZoomInfo, Apollo, LinkedIn, and Rocketreach for comprehensive data gathering and analysis.
- Meeting and exceeding set targets on a daily, weekly, and monthly basis.
- Result oriented and data driven market research executive, highly effective at optimizing research and obtaining relevant data by carefully targeting plans.
- Veteran project organizer and team builder offering four years of experience in Research.
- Expertise includes data analysis, modeling and reporting.
Research Executive
DRAUP BUSINESS SOLUTIONS
06.2020 - 05.2023
- Conducted market research across industries such as education, retail, banking, enterprise software, pharma, and food & beverages to identify trends and insights.
- Supporting and contributing to research assignments by conducting research on domestic and global markets/companies and developing a structured and logical approach to data collection, including identification of new sources.
- Experienced in secondary market research, analyzing corporate information such as Products, revenue, R&D centers, investment activity, digital tech stack, corporate deals, technology, sustainability road maps, partnerships and acquisitions.
- Analyzing and segregating vast research data with high efficiency and converting them into meaningful resources.
- Created and reviewed presentations and reports across various industries and technologies, enhancing clarity and relevance.
- Prioritized initiatives across industries including healthcare, education, and consumer software to drive strategic focus.
- Proficient in using Sales Navigator to generate leads, identify potential clients, and build networks.
- Maximized the use of Sales Navigator's search options to find potential clients within a specific industry or geographic location.
Education
Master of Computer Science & Engineering -
Dr.Mahalingam College of Engineering & Technology
01-2020
Skills
- Market Research
- Primary Research
- Secondary Research
- Data analysis
- Data collection
- MySql
- Database Management
- MS Office
- Lead generation strategies
- Strategic decision-making
- Problem solving
- Team collaboration
- Communication Skills
- Presentation Skills
- Team collaboration
Publications
- Recommendation of Distance Education Colleges to Students based on Alumni Feedback, Harshini G N, Gobi N, A.Rathinavelu, International Journal of Recent Technology and Engineering (IJRTE), 2357-2363, 05/01/20
- Student Feedback Sentiment Analysis System Using ARM with K-Means Clustering, Harshini G N, Gobi N, Proceedings of International Conference on Statistical Applications in Data Analytics and Data Science (ICSADADS'20), Amrita School of Engineering, Coimbatore, 30
Languages
- English
- Tamil
Timeline
Market Research Executive
INFOSYS
07.2023 - Current
Research Executive
DRAUP BUSINESS SOLUTIONS
06.2020 - 05.2023
Master of Computer Science & Engineering -
Dr.Mahalingam College of Engineering & Technology