Yathish S Dhananjay
Summary
Detail-oriented Digital Marketer experienced in leading product strategy and business development using in-depth knowledge of market trends. Successful at establishing clear objectives for team members and enforcing deadlines to keep projects on track.
Overview
1
1
year of professional experience
Work History
DIGITAL MARKETER EXCEUTIVE
Prime ConneXar
- Analyzed website and campaign performance data to identify opportunities for improvement
- The strategy increased website traffic by 20% and developed three successful campaigns that raised conversion rates to over 5%
- Created and managed ad campaigns on multiple channels (Google, Facebook, etc.) that produced an increase in conversions
- Planning, scheduling, and executing new marketing campaigns and projects
- Collaborates with internal teams to create landing pages and optimize user experience.
SENIOR OPERATIONAL EXECUTIVE
Flipkart Pvt Ltd
01.2022 - 06.2023
- Social Media Campaign Management: Spearheaded the planning, research, and execution of social media campaigns at Flipkart, resulting in increased brand awareness/engagement
- Brand Sponsorship Acquisition: Proactively contacted brands via email and negotiated sponsorships for upcoming events, securing partnerships that generated revenue
- Content Creation & Management: Owned the creation and scheduling of social media posts and stories, leveraging research to ensure targeted content that resonated with the audience
- Google Ads Expertise: Managed Display Ads campaigns on Google Ads, optimizing them to achieve traffic and conversions.
Education
Bachelor's Degree in Electronics And Communication -
Kammavari Sangha Institute of Technology
Bengaluru, India2021
Diploma in Electronics And Communication -
PES
Bengaluru, India2017
Skills
- Search engine marketing
- Google Analytics Setup
- Search Engine Optimization
- Social Media Marketing
- SEO Strategies
- Marketing Strategies
- Email Marketing
- Brand Development
- Digital Marketing
- Branding Campaigns
- Campaign Management
- Keyword Research
Languages
English
Bilingual or Proficient (C2)
Telugu
Intermediate (B1)
Tamil
Intermediate (B1)
Kannada
Intermediate (B1)
Timeline
SENIOR OPERATIONAL EXECUTIVE
Flipkart Pvt Ltd
01.2022 - 06.2023
DIGITAL MARKETER EXCEUTIVE
Prime ConneXar
Bachelor's Degree in Electronics And Communication -
Kammavari Sangha Institute of Technology
Diploma in Electronics And Communication -
PES