Yogesh Thoke

Proficiently handling the ad-sales and slot sales of all territories for India clients as well as reverse business of International clients. Managing more than 40 International channels of Zee and coordinating with overseas teams for smooth operations. Also, working on Digitex software for spots booking done for UK.

Responsibilities Handled:

• Design detailed analysis, and presentation of monthly revenue reports, providing actionable insights to senior leadership.
• Manage development and maintenance of comprehensive MIS to support data-driven decision-making.
• Closely work with Sales teams for collection of data and analysis against budget, billing and assumptions on a regular basis.
• Assist in Weekly / Monthly reviews of actuals of collection, billing & revenues.
• Report and Track of Channel wise revenues.
• Create monthly highlight decks and mailers for Marketing purpose.
• Processing the Release Order by logging in the spots as per the R.O in ERO system.
• Co-ordinating with Agencies for R.O, Commercial Betas & Innovation Materials.
• Handling Sponsorship, making Credit line, tags and scheduling for all India based clients.
• Assisting the Sales Executives by giving them recons, outstanding status and achievement.
• Inventory Management by ensuring all the commercials are booked as per the Release Order and keeping track if FCT is not consumed more in terms of secondages.
• Sending post telecast log to the agency with telecast time.
• Co-ordination with Finance team for financial data preparation and facilitate audits.
• Co-ordination with Credit Control department for auditing the Release Order, Invoices, Outstanding & Collection Report for agencies.
• Co-ordination with Telecast Centre at Noida, Singapore for any Discrepancies on Telecast.
• Co-ordination with Clients for Release Orders, Deal Extension. Deal amendment, Activity Payment, Commercial Tape etc.

1. NDTV Lifestyle Ltd (May 11-Oct2013)

2. AIDEM Ventures (Apr 10-May 2011)

3. NDTV Media Ltd (Nov 08-Mar 2010)

I have successfully handled the sales co-ordination of channels like NDTV India and NDTV Goodtimes. Managed the backend and provided timely support to the sales team.

Responsibilities Handled:

• Coordinating with the sales & traffic team for smooth execution of advertising.
• Accept the release orders from the agencies & compare them with the deal while simultaneously prepare the booking orders & send them to the traffic team.
• Keeping a track on FCT consumption, drop spots and deals.
• Handling APF Deals, making ROs & Tags for sponsorship.
• Maintaining the Revenue Sheet.
• Coordinating with the Advertising agencies for the release orders, sponsorships, betas (commercials) etc.
• Responsible for checking the monthly Invoices from the traffic team.
• Keeping a strict tab on ERs maintained across Programmes.
• Maintaining records for Beta tapes for the agency.

• Worked as Account Assistant for 1 Year (E-TDS, Voucher Entry, Bank Reconciliation)
• Established long-term client relationships through consistent delivery of high-quality products and services.