ABHAY A. PAREKH
Sales Manager
Mumbai
Summary
Manager / ASM / Sr.BDE leads channel sales and business development across corporate, SMB, and distributor networks. Grows revenue by opening new areas, expanding LCO relationships, and strengthening conversion through BDE and DSA coaching, weekly review cadences, and cross-functional coordination. Delivered a rise in gross adds from 300 to 750 and lifted ARPU from 500 to 750 per month while sustaining target achievement.
Overview
3
3
Language
26
26
years of professional experience
Work History
Manager / ASM / Sr.BDE
HATHWAY CABLE AND DATACOM LTD
11.2007 - Current
- As Manager (From April 2014 till Date)
- As ASM (April 2012 to March 2014)
- As Sr.BDE (Nov 07 to March 2012)
- Developed strong relationships with cable distributors and operators to expand area coverage and increase sales.
- Business development in the Corporate & SMB segment by way of new acquisitions and acquisition of competitor accounts.
- Weekly Review meetings with the Channel Team for business development.
- Ensured capability of BDE and DSA to meet prospecting norms and conversion rates.
- Leverage existing sales collaterals
- Understand the prospect/ clients pain points.
- Immediate business needs, budgets, time frame for outsourcing project.
- Understanding client’s organization, technologies, products, and domain.
- Preparing the sales pitch based on their pain points and our value proposition.
- Understanding of the entire region/zone; Market Assessment, opportunity size, it service offerings in various verticals. Generating Leads and Building the Sales Pipeline in those regions
- Develop deep understanding of our customers and domains contributing to developing and improving sales process.
- Planned and implemented marketing activities, including tent promotions, roadshows, live demonstrations, and service camps to enhance brand visibility and drive business volumes.
- Major Achievements: Promoted Twice in the Organization; Increase Gross Add from 300 to 750; Increase the ARPU from 500- 750 per month; During this period Open Two more Areas with LCO; Consistence performance on Target vs Achievement
Sr. Executive in SME
Bharti Airtel Limited
07.2007 - 10.2007
- Managed part of Broadband and Telephone service business through team of Field Officers, achieving primary sales objectives.
- I look after Business development in the Corporate, SMB & AES segment by way of new acquisitions and acquisition of competitor accounts.
- Understanding and analyzing customer needs and accordingly working out innovative / attractive offers and solutions for bigger and permanent customer base and increased revenue for the organization.
- Analyzed customer needs to develop innovative offers and solutions, enhancing customer base and driving revenue growth.
- Core job functions involved both pre sales and post sales initiatives with optimum emphasis on building strong customer relationship
- Responsible for achieving sales target & Daily sales activity of entire team.
- Achieved sales targets and managed daily sales activities of the entire team.
- Second most responsibility on monitoring of ZPD A/C and also on Pulsing.
- Major Achievements: Consistent performer since day one in SME sale (Always Exceeded sales targets by 80-100%); Sold 3 PRI in Powerica Limited and 3 PRI International Travel House in 1st month, Ratan Motor; Connect Three Non RFS Building and closed 5 PRI
Unit Manager
ICICI Prudential Life Insurance Co. Ltd.
12.2005 - 07.2007
- Identify potential Financial Consultants (Insurance Agents) based on agreed profiles and ensure recruitment in accordance with the business plan.
- Analyzed customer needs with advisors to develop innovative offers and solutions, resulting in an expanded and loyal customer base that increased revenue.
- Conducted weekly and monthly meetings with advisors to ensure everyone achieved their targets.
- Through this Advisor Understanding and analyzing customer needs and accordingly working out innovative / attractive offers and solutions for bigger and permanent customer base increased revenue for the organization.
- Ensured continuous learning for consultants by facilitating attendance at training programs and workshops to enhance knowledge and skills.
- Conducted joint fieldwork with consultants to observe and demonstrate effective selling skills, supporting their professional development.
- Major Achievements: Handling a team of 40 Financial Consultants (Insurance Agents); In 1st Month I got the HOS certificate in MNR Zone for Best Performance; For best performance in licensing and for QSSR.; Employer Employee scheme with 35 polices in Trans Market Group Research India Pvt Ltd.; Been Recognition for month of May’06 for Health Product and get the Certificate for the same...; Been Recognition for month of Mar’06 for Pride of Mumbai.
Team Leader
Reliance Infocomm Ltd. (SESP)
09.2000 - 12.2005
- Led team of 5 Field Officers in Wireless telephony business, driving sales and collections to meet primary objectives.
- Business development in the Corporate, SME segment by way of new acquisitions and acquisition of competitor accounts through DSAs and agent especially in Transport & Forwarder Segment.
- Overall responsibility for Customer Relationship Management and servicing of a large account base of individual and Corporate customers
- Managed Customer Relationship Management for large account base of individual and corporate customers, enhancing service delivery.
- DSA Management: Channel partner appointment, Recruitment, induction and regular training for Field Sales, Tele marketing and Collection personnel
- Generated accurate daily, weekly, and monthly reports.
- The Pan India Telecom venture of Reliance Industries Ltd. – the largest conglomerate in India
- Major Achievements: Consistent star performer since June 2003 in achieving sales. (Always Exceeded sales targets by 80-100%); Won a reward for being among top three performers in the month of July 2003; Achieved 100% payment collections against revenue.; My major Account is VFS India, Iron Exchange, Allied Digital, Alok, and Welspun.
Education
B.Com. -
MUMBAI UNIVERSITY
D.C.S - Computer Software Application
NIIT
PGDMM - undefined
NMIMS
07-2026
Skills
Channel sales management
Sales pipeline management
Team leadership
Target achievement tracking
Sales forecasting
Key account management
Business development
Distributor management
Lead generation
Customer relationship management
Timeline
Manager / ASM / Sr.BDE
HATHWAY CABLE AND DATACOM LTD
11.2007 - Current
Sr. Executive in SME
Bharti Airtel Limited
07.2007 - 10.2007
Unit Manager
ICICI Prudential Life Insurance Co. Ltd.
12.2005 - 07.2007
Team Leader
Reliance Infocomm Ltd. (SESP)
09.2000 - 12.2005
PGDMM - undefined
NMIMS
D.C.S - Computer Software Application
NIIT
B.Com. -
MUMBAI UNIVERSITY