Aditya Agarwal
Zonal Marketing Manager
Gurgaon,Haryana
Summary
Proactive manager with demonstrated leadership abilities, strategic planning expertise and problem-solving acumen. Assist senior managers with accomplishing demanding targets by encouraging staff and coordinating resources. Methodical and well-organized in optimizing coverage to meet operational demands.
Overview
4
4
years of professional experience
5
5
years of post-secondary education
Work History
Zonal Manager
LIDO Learning
Pune, Maharashtra
10.2021 - Current
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Briefed senior executives on monthly projections, product launches and other marketing plans.
- Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets, and sales plans for business segments.
City Head
K12 Techno Services
Delhi , Delhi
03.2021 - 09.2021
- Responsible for sustaining and growing the city's revenues with P&L responsibilities.
- Good in Leading the Sales team in initiating new accounts and managing relationships with existing ones, thereby ensuring a healthy mix of partners.
- Responsible for managing the City team from hiring and training new recruits to assigning targets and formulating incentive plans as well as career planning for each member of the team
Assistant Manager
BYJU'S
Pune, Maharashtra
06.2018 - 03.2021
- DSSL S2 connected with 800+ schools generated
210000 leads & 1150+ Schools in S3 with 340000
leads generated. - Onboarded schools for the B2B product of BYJU'S.
- Created vision and provided leadership for targeting larger prospects.
- Initiated and executed MARS project, Inhouse
BTL campaign in Maharashtra. Generated 4k leads
in 3 months resulting in 1.24 cr revenue. - Ran a successful residential campaign across 7
cities by working closely with agency vendors.
Reached out to more than 70k+ flats generating
high quality leads and 1.5 cr INR revenue. - Worked closely with sales team in driving sales
conversions above 10% on all BTL leads. - Worked with internal design team for creatives as
per the campaigns. - Worked with radio partners, publication partners,
Outdoor agencies and local news channels for
brand visibility in the state. - Built brand awareness and generated leads while
managing internal and external marketing
campaigns and programs. - Developed marketing content such as blogs, promotional materials and advertisements for social media.
- Managed team of 15 employees, overseeing hiring, training, and professional growth of employees.
Business Development Associate
BYJU'S
Pune, Maharashtra
12.2017 - 06.2018
- Boosted revenue by bringing in and cementing relationships with new clients and optimizing servicing of existing customer accounts.
- Met customers in homes and businesses to discuss and demonstrate products.
- Achieved monthly revenue of Rs.4L consistently.
Education
PGDM - Digital Marketing
MICA
Ahemdabad 12.2020 - 08.2021
MBA - Marketing
MIT School Of Business
Pune 06.2016 - 03.2018
B.C.A. - IT
Pt. DDUMC
Meerut 06.2012 - 05.2015
Skills
Budgeting
Google Ads
Google Analytics
Social media marketing
Campaign management
Profit and loss management
Leadership
Research
Business development
Timeline
Zonal Manager
LIDO Learning
10.2021 - Current
City Head
K12 Techno Services
03.2021 - 09.2021
PGDM - Digital Marketing
MICA
12.2020 - 08.2021
Assistant Manager
BYJU'S
06.2018 - 03.2021
Business Development Associate
BYJU'S
12.2017 - 06.2018
MBA - Marketing
MIT School Of Business
06.2016 - 03.2018
B.C.A. - IT
Pt. DDUMC
06.2012 - 05.2015