Summary
Overview
Work History
Education
Skills
Timeline
AssistantManager
Ajay Kumar Shukla

Ajay Kumar Shukla

Dynamic And Result Oriented Sales Professional With 12 Years Of Experience In Modern Trade , E-com.
Nawada New Delhi

Summary

Dynamic & result oriented Sales professional with 12 years of experience in Modern trade & E-com. Skilled in sales distribution, channel management,Key account handling,E-commerce.Adept at establishing & managing dealer distributor,driving business growth across north India.

Overview

13
13
years of professional experience

Work History

Key Account Manager

AMRUTANJAN HEALTHCARE LTD
09.2025 - Current
  • Managing & developing modern trade & E-com business of north india.
  • Conducted regular account reviews with clients to assess performance, identify areas for improvement, and strategize future growth opportunities.
  • Strengthened client relationships through regular communication and effective problem solving.
  • Expanded key account base by identifying and cultivating new business opportunities.
  • Enhanced key account satisfaction by developing and implementing tailored account management strategies.
  • Adding new business, planning & develop existing business.

Area Sales Executive

Adani Wilmar Limited
09.2022 - 09.2025
  • Associated with AdaniWilmar Limited – Modern Trade/ Ecom-ASE. HQ-Delhi.
  • Products-Edible oil, Atta, Rice, Pulses, Besan, Sugar, Khichdi, Nuggets, Suji, Besan, Maida etc.
  • Managed sales operations and distribution network across Delhi Ncr area. Ecom & MT stores. Chains like Blinkit, Swiggy, Reliance jio, Spar, Spencers, Vishal, Bigbasket.


  • Current Monthly turn over of 20 cr- 25 cr.
  • Handling team of 3 ISR & 10 Promoters.
  • Work consist of co-ordination with KAM’S .Timely indent raising, regular follow ups with parties, commercial teams & depots.
  • Provide 85-90% fill rate to all chains.
  • Optimised brand availbility and improved fill rate resulting in 10% of increase in sales.
  • Consistently achieving Sales target in each oil & food.
  • Formulated and executed primary sales paln brand wise & sku wise.

Sales Officer

HIMALAYA WELLNESS COMPANY
02.2017 - 09.2022
  • HQ- NOIDA, Area- Noida, Agra, Kanpur, Bareilly
  • Products-Personal Care, Baby Care, Otc.
  • Handling 4 distributors and direct accounts of MT.
  • Extensive experience in consistently raising sales record and profitability for the company.
  • Exposure in managing Sales and Marketing operations, Distributor handling, Organizing.
  • Promotional campaigns & achieving desired goals.
  • Handling Key Account Like -Walmart, Vishal Megamart, Big Bazar, Reliance Retail Limited, Lots wholesale, Spencers, Dmart.
  • Handling a team of 21 people of promoter and merchandiser.
  • Handling the business volume of 40-50 lacs per month.
  • Resolved problems, improved operations and provided exceptional service.

Business Executive

Parle Agro Pvt Ltd
10.2016 - 02.2017
  • Handled accounts of All modern retail outlets of western UP and Uttrakhand.
  • Achieved every month sales trget.
  • Business volume of 40-50 lacs every month.
  • Team of 10 promoters.

Sales Officer

Ruchi soya industries ltd
12.2012 - 10.2016
  • Handling Modern trade business(north india)
  • Development of Annual Operation plan towards primary, secondary sales and alignment of activities which facilitate the achievement of the plan.
  • Rate negotiation, contract punching & providing pending to parties.
  • Planning and executing the geographical expansion till the desired level of throughput from the targeted market.
  • Work in close coordination with marketing department to ensure secondary sales and visibility by providing merchandising, display and point of purchase inputs.
  • Rolling sales forecasting on the basis of Budgets, previous statistics, current market potential and existing market scenario and management of the same from depot to Consumer/Customer level.
  • Responsible for modern trade operations for Nutrela, Mahakosh, Ruchigold, sunrich brands for entire northern India.
  • Handed the business volume of 1 cr-1.5 cr per month.
  • Adaptable and proficient in learning new concepts quickly and efficiently.

Education

M.B.A. - Marketing

Jaipuria Instute of Management
Ghaziabad
2012

BBA - Marketing & HR

T.M.V University
Pune
2009

Intermediate -

BIEC Board
Patna
2005

High School -

C.B.S.E. Board
Bettiah
2003

Skills

Key account management

Timeline

Key Account Manager

AMRUTANJAN HEALTHCARE LTD
09.2025 - Current

Area Sales Executive

Adani Wilmar Limited
09.2022 - 09.2025

Sales Officer

HIMALAYA WELLNESS COMPANY
02.2017 - 09.2022

Business Executive

Parle Agro Pvt Ltd
10.2016 - 02.2017

Sales Officer

Ruchi soya industries ltd
12.2012 - 10.2016

M.B.A. - Marketing

Jaipuria Instute of Management

BBA - Marketing & HR

T.M.V University

Intermediate -

BIEC Board

High School -

C.B.S.E. Board
Ajay Kumar ShuklaDynamic And Result Oriented Sales Professional With 12 Years Of Experience In Modern Trade , E-com.