AKANKSHA KAUSHIK
Hyderabad
Summary
Productive employee with proven track record of successful project management and producing quality outcomes through leadership and team motivation. Works with clients to determine requirements and provide excellent service.
Overview
7
7
years of professional experience
Work History
Digital Marketing Senior Associate
Google Operations Center
Hyderabad
08.2019 - Current
- Results-driven Digital Marketing Senior Associate with a proven track record of executing successful digital campaigns and strategies. Currently contributing to the success of Google Operations Center with a focus on helping account managers and external clients in improving their campaigns to further continue their business with Google.
- Campaign Management: Successfully managed end-to-end digital marketing campaigns, ensuring alignment with business objectives. Collaborated with cross-functional teams to develop and execute integrated marketing plans.
- Data Analysis and Optimization: Utilized data analytics tools to assess campaign performance and make data-driven recommendations for optimization.
- Led initiatives to enhance paid search performance, resulting in improved search rankings and increased website traffic.
- Executed paid search campaigns, optimizing keywords and ad creatives for maximum ROI.
Senior Process Associate
Cognizant
Hyderabad
01.2019 - 08.2019
- Campaign Management: Successfully managed end-to-end digital marketing campaigns, ensuring alignment with business objectives. Collaborated with cross-functional teams to develop and execute integrated marketing plans.
- Helping the clients with trouble shooting and improve the campaign effectiveness through strategic adjustments.
Process Associate
Genpact
Hyderabad
12.2016 - 01.2019
- The Google Account Recovery team is tasked with verifying the ownership of Google accounts. This process is initiated when users lose access to their accounts, experience explicit hijacking, or encounter various other scenarios.
- The investigation involves the analysis of sensitive data and key identifiers, following a prescribed flowchart protocol to distinguish between the legitimate account owner and unauthorized users.
Education
Bachelor of Science -
Annamalai University
Chidambaram01-2016
Diploma - Computer Application
Computer Software College
Chidambaram01-2014
Skills
- Campaign management
- Optimization search results
- Budget planning
- Business development
- Focus group management
- Collaboration and Communication
Accomplishments
- Active participant in development trainings like group discussions.
- Possessing the proficiency to guide new hires through the entire job.
Timeline
Digital Marketing Senior Associate
Google Operations Center
08.2019 - Current
Senior Process Associate
Cognizant
01.2019 - 08.2019
Process Associate
Genpact
12.2016 - 01.2019
Bachelor of Science -
Annamalai University
Diploma - Computer Application
Computer Software College
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