English
Anchit Rampal
Growth Strategy & Key Account Management
New Delhi,DL
Summary
Business Manager with 4+ years of experience largely into growth strategy , Project & Key Account Management with a consistently proven track record of working in a target driven environment. Possessing strong analytical and problem solving skills, with a zeal to always keep learning. Looking for an opportunity to synergize my diverse experiences into a strategic role.
Overview
2
2
Languages
7
7
years of post-secondary education
4
4
years of professional experience
Work History
Growth Manager
OYO Rooms
Gurugram , Haryana
2020.03 - Current
- Scaled direct demand (OYO app & web) revenue and business efficiencies.
- Setting up Annual operating plan across 8 South East Asia and Middle East markets and Managing cross functional projects
- Track and analyze key growth metrics across all functions such as paid acquisition, referral, CRM and partnership channel
- Identify and improve product funnel metrics such as Traffic, conversion, through product enhancements .
Supply Excellence Manager
Oyo Mexico
Mexico City
2019.08 - 2020.02
- Supported to add Supply in Mexico along with launching new cities.
- Trained and Supported BD Managers all over the Mexico along with knowledge test and certification and launching 2.5k+ new rooms every month.
- Assisted in initial orbis process and centralization of CRS ID creation and reduced TAT to 4 days.
- Streamlined the Neo live process to reduce the TAT and setting up KRA’s for Go live managers.
Key Accounts Manager
Swiggy
New delhi , Delhi
2017.11 - 2019.08
- Leveraged strategic planning to penetrate key accounts.
- Elevated account management by predicting potential competitive threats and outlining proactive solutions.
- Responsible for managing the business and revenue growth of a part of South Delhi region by the means of client acquisition, area level on-ground, in-app and digital marketing, commission up sells and liaison with internal teams and stakeholders
- Managing end-to-end client relationship including pitching, negotiation, contracting, campaign activation, results and troubleshooting.
Account Manager
Limetray
New Delhi , Delhi
2016.06 - 2017.09
- Developed highly profitable pipeline based on multiple sales penetration techniques.
- Played an Integral Role in New Business Pitches and Hold Responsibility for the effective on-boarding of New clients.
- Responsible for Business Analysis and Up-Selling to existing clients as a part of revenue generation for the Organization Accounts in Delhi-NCR Region Including Krispy Kreme, Rainbows, Biryani by Kilo, Wild chef, Etc
- Acted as the key interface between the merchant & all verticals in the company & building a Strong relationship with merchants to Build their trust in the firm & its products.
Education
PGDM - Marketing
Institute Of Management Technology
Ghaziabad 2016.12 - 2018.12
Bachelor of Commerce (B.com H) -
PGDAV College
New Delhi 2013.08 - 2016.06
AISSCE, CBSE(XII) -
Summer Fields School
New Delhi 2012.04 - 2013.03
AISSE, CBSE(X) -
Summer Fields School
New Delhi 2010.04 - 2011.03
Skills
Account management
Languages
Hindi
Position of Responsibilities
Vice President At NSS(National Service Scheme), PGDAV College: 2015.
Executive Member ( Commerce Society), PGDAV College: 2014.
Executive Member (Placement Cell), PGDAV College: 2014.
Accomplishments
LARSEN AND TOUBRO LIMITED :2015
-Worked in HR Department & Involved in various placements drives.
-Did project on Job analysis
ERNST AND YOUNG (EY) : 2015-2016
-Part of Campus Ambassador program and helped in consulting students
ACCENT OVERSEAS PVT LTD : 2014
-Worked with HEAD of Finance
-Studied various sections of Income tax Act,1961
TATA HAIYYA :2015
-Member of Haiyya Campaign to encourage women to vote for elections and result of it.
PROJECT EKLAVYA : 2014
-Campaign intern (Organized events, Coaching students on RTE sec-12)
Timeline
Growth Manager
OYO Rooms
2020.03 - Current
Supply Excellence Manager
Oyo Mexico
2019.08 - 2020.02
Key Accounts Manager
Swiggy
2017.11 - 2019.08
PGDM - Marketing
Institute Of Management Technology
2016.12 - 2018.12
Account Manager
Limetray
2016.06 - 2017.09
Bachelor of Commerce (B.com H) -
PGDAV College
2013.08 - 2016.06
AISSCE, CBSE(XII) -
Summer Fields School
2012.04 - 2013.03
AISSE, CBSE(X) -
Summer Fields School
2010.04 - 2011.03