Anubhav Srivastava
Mumbai
Summary
Business & P&L Leadership: 17+ years of experience across sales, business development, revenue management, and P&L leadership, with demonstrated ownership of businesses generating ₹100+Cr with Magicbricks.com & 200+Cr with IWG .Currently responsible for the overall financial and operational performance of the India business at Writer Corporation, driving profitable growth through GTM strategy, cost optimization, operational excellence, strategic account management, and high-performance team leadership.
Overview
15
15
years of professional experience
Work History
National Head of Growth - India
Writer Corporation
Mumbai
12.2025 - Current
- P&L Leader responsible for the end-to-end financial and operational performance of the India business, with ownership of revenue growth, profitability, GTM strategy, cost management, customer growth, operational excellence, people leadership, and strategic business transformation.
Sales Director - India
International Workplace Group (IWG) - Regus
Mumbai
07.2025 - 10.2025
- Driving Sales and Partnerships nationally for India & Bangladesh for IWG's local brands like Regus, HQ & Spaces with a team of 100+ generating annual revenues of 200+Cr
Zonal Business Head
Magicbricks.com
Mumbai
10.2022 - 05.2025
- Managed West, overseeing a team of over 200, driving annual sales exceeding 150 crore through successful client acquisitions, renewals, and upselling via paid listing packages.
- 70% Business Operations, 30% Sales and Strategic Management; develop and execute GTM sales strategies, hire, and increase productivity.
- Delivered revenue growth of 25%, augmented ATS rate by 10%, expanded client portfolio by 25%, and optimised per-person productivity by up to 30%.
- Maintained 100% retention of key accounts upwards of 30L+, providing solutions and driving wallet share expansion.
- Number 1 pan-India for delivering the highest 'absolute growth' for FY23–24.
- Number 1 pan-India for delivering the highest 'absolute growth' for FY23–24.
- Winner of 'Sales Warzone' pan-India for Q2, Q3, and Q4 2024, and Q3 2025.
Associate Sales Head
Reliance Broadcast Network Limited - 92.7 BIG FM
03.2018 - 09.2022
- Heading sales for Mumbai, Pune, Ahmednagar, Kohlapur, Sholapur, Nagpur, and Aurangabad, driving market coverage and B2B revenue generation, as well as market share growth through media, digital ad sales, and creative content solutions.
- Responsible for a team of over 30, with a sales volume of over 50 Cr, adopting a cross-functional approach to programming, marketing, and creative teams.
- Turned around vertical from a 2% to 22% market share, revenue increased by 25%, attrition reduced by 20%, and NBD increased to 30%.
- Onboarded UltraTech Cement with the 'Baat Ghar Ki' campaign in 50 cities, a 100% exclusive campaign and the biggest deal for the company at 4.5 crore.
- BIG CEO Award winner for the best-performing team of the year, 2019.
Senior Team Manager
Housing.com ( REA Group )
09.2016 - 02.2018
- Facilitated a team of over 20 enterprise sales professionals in the western line of Mumbai to engage with builders and brokers, driving revenue and offering a superior value proposition through digital inventories, performance marketing solutions, and other initiatives.
Key Account Manager
Magicbricks.com ( Times Internet )
12.2014 - 08.2016
- Facilitated a team of over 20 enterprise sales professionals in the western line of Mumbai to engage with builders and brokers, driving revenue and offering a superior value proposition through digital inventories, performance marketing solutions, and other initiatives
- Responsible for generating opportunities from an identified set of the top 30 key clients and the top 5 agencies, generating revenues of 12 crore.
Assistant Manager
Jagran Engage - Outdoor Division of Jagran
10.2011 - 11.2014
- Generate revenue for outdoor media through direct clients and agencies by managing own media and trading media from other vendors.
Education
MBA - Sales & Marketing
Chetana's RK Institute of Management
Mumbai, MHJun '11
Accomplishments
- B2B sales
- Team Management
- OOH, Media Sales & Direct Sales
- Corporate sales
- New Business development
- Sales strategy
- E-commerce
- Consultative Sales
- Digital Ad Sales
- Key Account Management
- Revenue Management
Additional Information
- Speaker, Onward & Upward, The BIG morning show
- Published: Globalization, How it has changed the agrochemical sector and its marketing practices
- Speaker, NEEV- A webinar for a secured tomorrow
Timeline
National Head of Growth - India
Writer Corporation
12.2025 - Current
Sales Director - India
International Workplace Group (IWG) - Regus
07.2025 - 10.2025
Zonal Business Head
Magicbricks.com
10.2022 - 05.2025
Associate Sales Head
Reliance Broadcast Network Limited - 92.7 BIG FM
03.2018 - 09.2022
Senior Team Manager
Housing.com ( REA Group )
09.2016 - 02.2018
Key Account Manager
Magicbricks.com ( Times Internet )
12.2014 - 08.2016
Assistant Manager
Jagran Engage - Outdoor Division of Jagran
10.2011 - 11.2014
MBA - Sales & Marketing
Chetana's RK Institute of Management