BINOY SARKAR
Summary
Dynamic Strategic Alliance Manager with a proven track record at IDP, driving revenue growth through innovative sales strategies and relationship building. Expert in SAP CRM and strategic planning, I excel in optimizing operations and enhancing client satisfaction, consistently achieving significant business results in competitive markets.
Overview
18
18
years of professional experience
Work History
Strategic Alliance Manager
IDP
12.2021 - 11.2024
- Drove product sales strategies and promoted international student placements and IELTS.
- Established strong sales and marketing service culture within the organization.
- Researched industry trends to develop effective marketing solutions and optimize operations.
- Cultivated relationships with key decision-makers to enhance growth and retention.
- Generated new business through targeted marketing initiatives and strategic planning.
- Devised innovative sales and promotional strategies to maximize impact.
School Vertical Head
Edu Cure
08.2019 - 12.2021
- Delivered comprehensive child health programs across India to educational institutes and government entities.
- Designed customized solutions for school administrators to establish COVID-19 certified risk-free environments.
- Conducted Edu Cure PPS, a thorough health check-up and screening initiative for pre-schools.
- Facilitated onsite health camps and psychological assessments to support student wellness.
- Collaborated with 'Plan My Health' initiative to develop preventive and wellness service strategies.
- Implemented policies enhancing school health and student wellness programs nationwide.
- Executed rural health projects through CSR initiatives to improve community health outcomes.
International Schools Sales
Oxford University Press
12.2018 - 08.2019
- Achieved record-setting revenue gains by independently managing entire accounts, generating over 20% revenue quarterly.
- Developed long-term relationships with educational organizations, including International Baccalaureate and Cambridge International.
- Mapped learning resources to enhance customer satisfaction and drive operational improvements.
- Consistently accomplished sales objectives to support OUP's overall growth strategy.
International Business Manager
Macmillan Education
07.2015 - 08.2018
- Managed sales and marketing for Macmillan's international learning resources portfolio in India.
- Maintained industry knowledge through workshops in Berlin and conferences in Istanbul.
- Administered ICAS assessments for international schools to enhance educational outcomes.
- Collaborated with International Baccalaureate, Cambridge International, and Edexcel institutions.
Manager - Biz Development
SI-UK Education Council
04.2014 - 03.2015
- Established partnerships with universities to conduct seminars and assist students with study abroad applications.
- Investigated marketing and branding initiatives on university campuses.
- Managed UK university visits, educational fairs, and other promotional events.
- Prepared newsletters while updating news, social media content, and event information on website.
- Developed and managed Ambassador Scheme across top 15 universities to enhance outreach.
- Coached and mentored four staff members by providing constructive feedback for career development.
Manager - Biz Development
Testfunda
07.2010 - 03.2014
- Developed business plans, budgets, and comprehensive business reviews for quarterly and semi-annual evaluations.
- Monitored competitive activities and presented findings to stakeholders for strategic insights.
- Managed daily tactical operations and long-term strategic initiatives within organization.
- Utilized expertise in customer behavior and market trends to effectively promote international E-learning programs.
Continuous Improvement Leader
APC by Schneider-Electric
04.2007 - 05.2010
- Led high-performing teams to drive cost reductions and enhance process efficiency through lean manufacturing principles.
- Supervised daily operations of large manufacturing plant with 100 production staff and quality control technicians.
- Gained expertise in project-related areas, ensuring compliance with binding laws and regulations.
- Pursued knowledge, experience, and skills for career advancement and performance improvement.
Education
Strategic Brand Management -
S.P.Jain Institute of Management & Research
10.2024
ICFAI Diploma - Business Management & Studies
ICFAI
Hyderabad05.2011
B.Tech - EEE
National Institute of technology
Calicut04.2006
Skills
- SAP CRM and Salesforce
- Excel and Power BI
- Client assessment and analysis
- Strategic planning
- Sales and marketing
- Process implementation
- Deadline orientation
- Relationship building
- Market analysis and development
- Team leadership
- Revenue generation
- Account management
- Project management
- Data management
Core Competences
- Client Assessment & Analysis
- Strategic Planning & Execution
- Sales & Marketing
- Process Implementation / Liaison
- Target / Deadline Oriented
- Relationship Building and Rapport
- Market Analysis & Development
- Team Leadership & Development
- SAP CRM & Salesforce Proficiency
- Revenue Generation
- Sales & Marketing Communication
- Account Management
- Project Management
- Data Management
Timeline
Strategic Alliance Manager
IDP
12.2021 - 11.2024
School Vertical Head
Edu Cure
08.2019 - 12.2021
International Schools Sales
Oxford University Press
12.2018 - 08.2019
International Business Manager
Macmillan Education
07.2015 - 08.2018
Manager - Biz Development
SI-UK Education Council
04.2014 - 03.2015
Manager - Biz Development
Testfunda
07.2010 - 03.2014
Continuous Improvement Leader
APC by Schneider-Electric
04.2007 - 05.2010
Strategic Brand Management -
S.P.Jain Institute of Management & Research
ICFAI Diploma - Business Management & Studies
ICFAI
B.Tech - EEE
National Institute of technology
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