Deepak Rustagi
Business Leader - Analytics and Optimization
Indirapuram
Summary
Performance-driven Vice President with excellent employee development, customer service and analytics skills coupled with more than 17 years of experience in banking and consulting. Comfortable engaging with stakeholders to drive new business, expand accounts and establish brand profile. Excellent team builder and leader of initiatives.
Overview
17
17
years of professional experience
5
5
years of post-secondary education
3
3
Certifications
1
1
Language
Work History
Vice President - Growth & Performance
Barclays Global Service Centre India
Noida
11.2021 - Current
- Expanded loans pre approved limit customer base by 15%
- Optimized customer acquisition funnels to improve conversion by 10-20%
- Supported data led business cases for 6 products through market sizing and competitor benchmarking followed by KPI development and tracking
- Hired India team with 90% retention over 3 years maximizing productivity while training staff on best practices and protocols
Asst. VP/Asst. Manager - Data & Analytics
Barclays Global Service Centre India
Noida
10.2012 - 11.2021
- Catered to analytical needs across 5 different retail banking products including unsecured/secured loans, investment portfolio, CASA
- Led team for credit cards P&L forecasting and optimization analytics, portfolio stress testing/validations for 48 offers(12 products X 4 channels) yearly
- Led pricing team for personal loans, Smart Investor
- Setup premier pricing desk to retain customers and attracted GBP 24 mn lifetime income
Assistant Manager, Analytics Research and Modeling
BA Continuum India Pvt. Ltd
Gurugram
12.2010 - 09.2012
- Worked as statistical analyst developing/validating 10+ campaign response models for retail insurance/mortgage
Senior Business Analyst
Evalueserve.com
Gurugram
01.2010 - 11.2010
- Consulted 5+ customers using predictive analytics to reduce COGS and also increased sales
Assistant System Engineer
Tata Consultancy Services
Noida
10.2006 - 07.2009
- Developed and reviewed statistical reports for oncology and neurosciences studies with yearly ~6 studies and ~25 analysis/study - required by FDA for clinical trials
- Maintained up-to-date knowledge on industry best practices through continuous professional development opportunities such as workshops or conferences
Education
Executive Program in Business Management -
Indian Institute of Management Calcutta
Kolkata 05.2014 - 08.2015
Bachelors of Technology (Honors) – Information Technology -
Kurukshetra University
Kurukshetra 07.2002 - 07.2006
Skills
Predictive Analytics - BFSI
Awards Accolades
- Received Barclays values recognitions for significant contribution to business goals
- Received best team award for setting up the Premier Pricing desk at Barclays
- Nominated for and attended Boot Camp for leadership program at Barclays amongst top 60 managers across India
- Won silver award and bronze award for enriching the client experience at BA Continuum
- Won the prestigious ‘TCS Gems’ twice at TCS
Personal Information
- Date of Birth: 12/01/84
- Nationality: Indian
Certification
Advance SAS 9
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Vice President - Growth & Performance
Barclays Global Service Centre India
11.2021 - Current
Executive Program in Business Management -
Indian Institute of Management Calcutta
05.2014 - 08.2015
Asst. VP/Asst. Manager - Data & Analytics
Barclays Global Service Centre India
10.2012 - 11.2021
Assistant Manager, Analytics Research and Modeling
BA Continuum India Pvt. Ltd
12.2010 - 09.2012
Senior Business Analyst
Evalueserve.com
01.2010 - 11.2010
Advance SAS 9
07-2009
Analytics Foundation Course - SAS Eminer
07-2009
Base SAS 9
07-2007
Assistant System Engineer
Tata Consultancy Services
10.2006 - 07.2009
Bachelors of Technology (Honors) – Information Technology -
Kurukshetra University
07.2002 - 07.2006