DHANRAJ SINGH CHAUHAN
Gurgaon
Summary
Analytical product professional with 4 years of experience in driving insights, experiments, and data-backed product improvements. Skilled in SQL, Tableau, and experimentation frameworks to optimize retention, ARPU, and profitability.
Overview
5
5
years of professional experience
Work History
Product and Revenue Analyst
BuyStars (Arkimy Technologies Pvt. Ltd.)
07.2022 - Current
- Company Overview: Series A funded Real Money Gaming company. Investors: Lumikai, Chiratae Ventures, Leo Capital.
- Built probability-driven pricing models; enabled structured, data-driven contest design.
- Scaled Monthly Active Cash Users (MACU) from 7,000 to 2.57 lakh within two years through structured growth initiatives.
- Increased Monthly GMV from ₹25 lakh to ₹13.6 crore, contributing to consistent top-line growth.
- Brought down bonus cost from 80% to 25% of revenue, significantly improving margins.
- Achieved Week-1 retention of 64%, reflecting strong user engagement and onboarding optimization.
- Grew M12 ARPU to ₹412, improving long-term monetization efficiency.
- Led rollout of features such as Copy Team, Personalized Rewards, and New Game Formats, boosting engagement and retention.
- Ran ladder discount experiments; increased teams per user from 1.04 to 2.48, boosting RPU and retention.
- Designed relevance scoring model to rank meaningful bets; reduced cancellations from 53% to 32%, improving retention.
Senior MIS Specialist
Accretion Power Autos
08.2020 - 05.2022
- Created revenue, expenditure, and customer reports supporting business decisions.
- Led lead segmentation and e-bikes sales strategy, driving a 1.5x increase in turnover.
Education
B.Tech -
Galgotias University
01.2020
Skills
- Data Analysis: SQL, Tableau, Excel, Clevertap, MoEngage, Retool
- Experimentation: A/B Testing, Hypothesis Validation
- Product Analytics: Funnel Analysis, Cohort Studies
- Business Metrics: Retention, ARPU, Margin Optimization
Accomplishments
- Scaled gaming verticals from early-stage to multi-crore GMV levels.
- Strong cross-functional leadership collaborated with design, tech, and ops teams.
- Expertise in integrating acquisition, engagement, and monetization strategies for growth.
Timeline
Product and Revenue Analyst
BuyStars (Arkimy Technologies Pvt. Ltd.)
07.2022 - Current
Senior MIS Specialist
Accretion Power Autos
08.2020 - 05.2022
B.Tech -
Galgotias University