Summary
Overview
Work History
Education
Skills
Certification
Hobbies and Interests
Timeline
Generic

Fariya Shaik

Hyderabad

Summary

Results-driven Programmatic Analyst at Teleperformance with expertise in DV360 and campaign management. Proven ability to deliver actionable insights through robust reporting and analytics. Strong communicator and collaborator, adept at optimizing campaign performance and enhancing client satisfaction. Six Sigma certified, demonstrating a commitment to quality and continuous improvement.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Programmatic Trainer

Teleperformance
Hyderabad
06.2024 - Current
  • Campaign Execution and Management: Led day-to-day production tasks, including campaign setup, launch, tracking, and ongoing optimization within DV360.
  • Coordinated and collaborated with client teams to ensure smooth campaign delivery and meet performance targets.
  • Reporting and Analytics: Provided ad-hoc and weekly reporting, delivering actionable insights, and post-campaign wrap-up data to key stakeholders.
  • Analyzed campaign performance data and presented findings, making recommendations for continuous improvement.
  • Client Interaction and Communication: Acted as the primary point of contact for clients, providing timely updates, and responding to inquiries regarding campaign performance and strategy.
  • Delivered comprehensive screenshot decks for internal and client reviews, summarizing campaign results, optimizations, and recommendations.

ML Data Operations Specialist

Amazon
Hyderabad
09.2022 - 05.2024
  • Assist with deep dive and root cause resolution for FBA Merchant and seller reimbursement requests.
  • Understand procedures and guidelines for new tasks/releases.
  • Perform repetitive exercises based on the dynamic instructions without compromising on quality.
  • Contribute to improvements in the software tools by identifying bugs and suggesting enhancements.
  • Evaluate and Investigate research requests from FBA Sellers for lost and damaged inventory.
  • Demonstrated respect, friendliness and willingness to help whenever needed.

Quality Assurance Specialist

Google Operations Center
Hyderabad
09.2020 - 07.2022
  • Typically, responsible for testing and meeting client requirements.
  • Deliver coaching feedback to analysts.
  • Conducted quality checks on media plans, insertion orders (IOs), and programmatic setups, verifying accuracy and compliance with client requirements.
  • Validated post-campaign reports and data analysis to ensure accurate tracking of KPIs, and an accurate reflection of campaign results.
  • Ensured compliance with applicable regulations throughout the life cycle of a project.
  • Created detailed reports on campaign performance, testing results, and quality assurance findings, providing transparency on any identified issues or optimizations required.

Quality Analyst

Wipro
Hyderabad
03.2020 - 09.2020
  • Identified and reported campaign performance issues, working closely with cross-functional teams to implement corrective actions and improve campaign outcomes.
  • Monitored post-campaign data and generated detailed QA reports, providing transparent feedback and insights to clients and internal teams for continuous optimization.

Frontline Technical Agent

Tech Mahindra
Hyderabad
11.2018 - 01.2020
  • Assisted customers with technical issues on internet.
  • Worked with the backend team to resolve the Outlook, Mac, Gmail and Internet issues for Australian Clients.
  • Escalated support desk tickets to Level 3 in the most crucial circumstances.
  • Onboarded & trained all incoming junior tech support specialists.

Education

Bachelor - Electronics and Communications

Sreyas Institute of Engineering and Technology
01.2018

MPC -

NARAYANA JR. COLLEGE
01.2014

SSC -

ST. MARK'S HIGH SCHOOL
01.2012

Skills

  • Display & Video 360 (DV360)
  • Operative
  • Campaign setup
  • Optimization
  • Pacing
  • Troubleshooting
  • Data interpretation
  • Weekly reporting
  • Post-campaign analysis
  • Client communication
  • Cross-functional teamwork
  • Troubleshooting
  • Ad-serving issues
  • Pacing optimization

Certification

  • Campaign Manager 360 Certified
  • Display and Video 360 Certified
  • Amazon DSP Certified
  • Six Sigma Certified

Hobbies and Interests

  • Creating and testing Websites
  • Cooking
  • Swimming

Timeline

Programmatic Trainer

Teleperformance
06.2024 - Current

ML Data Operations Specialist

Amazon
09.2022 - 05.2024

Quality Assurance Specialist

Google Operations Center
09.2020 - 07.2022

Quality Analyst

Wipro
03.2020 - 09.2020

Frontline Technical Agent

Tech Mahindra
11.2018 - 01.2020

Bachelor - Electronics and Communications

Sreyas Institute of Engineering and Technology

MPC -

NARAYANA JR. COLLEGE

SSC -

ST. MARK'S HIGH SCHOOL
Fariya Shaik