Open To Work
H KISHAN PANDA
Work Preference
Summary
Accomplished sales manager with deep knowledge of client engagement strategies and market analysis. Exceptional skills in communication, negotiation, and relationship building contribute to achieving sales goals and customer retention. Recognized for connecting with customers and driving significant sales growth. Proactive and organized in meeting and surpassing targets.
Overview
9
9
years of professional experience
Work History
Sales Consultant - GTM & Marketing
Prowess Selling Skills Pvt. Ltd.
11.2022 - Current
- Led GTM strategy and execution for marquee clients — Jindal Steel & Power (TMT), JSW Cement, JK Fenner, Dollar Industries, and Delux Bearings — across Building Materials, Automobiles & Spare Parts, Hosiery, and Cement industries.
- Expanded Dollar Industries' retail reach in Odisha from 653 to 3,300 retailers within one year through targeted GTM execution.
- Drove order flow growth of 23% (JK Fenner) and 7% (Dollar Industries) in FY 2024–25 through data-led sales planning.
- Scaled Jindal Steel's Influencer Loyalty Program (ILP) from 470 to 7,600 influencers, with 3,800+ monthly active participants.
- Designed and deployed Distributor Management Systems (DMS), SFA, and CRM tools to strengthen field execution and sales visibility.
- Resolved operational bottlenecks and introduced input-based performance tracking, improving project delivery efficiency by 15%.
- Increased product portfolio depth by 10% via the POOGI range-expansion process, strengthening distributor engagement.
- Executed ROI-driven trade schemes and channel loyalty programs, enhancing partner retention and lifetime value.
- Improved project delivery efficiency by 15% by resolving operational bottlenecks and introducing input-based performance tracking.
- Directly managed a team of 71 Sales Executives and 3 Team Leaders across Odisha, Jharkhand, and Bihar; delivered field training to Territory Heads, Area Heads, and Channel Partners on Reach & Range programs.
- Performed market, competitor, and customer analysis to inform business development and go-to-market strategy, increasing brand salience and market penetration.
Area Sales & Distribution Manager - Appliances
Godrej and Boyce Manufacturing Company Limited
Bhubaneswar
04.2022 - 10.2022
- Managed a monthly turnover of ₹5.8 crore in South Odisha, driving strategic growth plans, distribution expansion, and portfolio management across a diverse product range.
- Led sales operations across Odisha, designing and implementing strategies that consistently exceeded sales targets and strengthened market presence.
- Drove market penetration and revenue growth through targeted business development initiatives, resulting in measurable increases in regional market share.
- Managed a network of distributors and channel partners, optimizing performance to enhance distribution capacity and reach.
- Designed and executed product presentations and trade marketing plans to reinforce brand positioning and drive sell-through.
- Conducted market research and competitor analysis to shape pricing, positioning, and go-to-market strategies.
- Recognized as the Fastest Growing Performing Region for consumer products, surpassing sales targets by 18%.
Territory Sales Manager - GTM
Usha International
11.2020 - 04.2022
- Oversaw Rs 9 crore business across Odisha, conducting market research, product development, and GTM strategies to drive growth.
- Managed sales of appliances in Jaipur, Ajmer, Sikar-Rajasthan, enhancing market share through strategic partnerships and targeted marketing campaigns.
- Led sales of electric fans, water heaters, and lighting products in Bhubaneswar, Puri, Khorda–Odisha, implementing promotional activities that increased visibility and sales volume.
- Trained and developed a skilled sales team, expanded the channel partner network, and optimized demand forecasting, driving substantial sales growth and increased market reach.
- Consistently recognized for exceeding sales goals, contributing to 25% growth in the assigned territory.
Assistant Manager (Consultant) – GTM & Marketing
Bajaj Electricals Ltd
07.2017 - 10.2020
- Oversaw implementation of GTM process methodology, leading to improved sales growth and enhanced channel partner efficiency across Rajasthan, Punjab, Himachal Pradesh, and Jammu.
- Led secondary sales by reach and range expansion and channel development for Punjab, Rajasthan, and Himachal Pradesh, managing an annual business of Rs 72 crore.
- Expanded the sub-dealer network significantly, enhancing market reach and customer base.
- Directed team of 89 DSOs and 31 TSMs, driving sales growth through demand forecasting, sales excellence, and TOC initiatives.
- Implemented TOC practices that improved order fulfillment rates by 30% and reduced stockouts by 15%.
- Led process optimization initiatives that streamlined sales operations and elevated customer satisfaction.
- Conducted in-depth market research and developed comprehensive sales strategies for increased market penetration.
- Awarded 'Best Sales Trainee' for outstanding contributions to market expansion and revenue growth.
Education
MBA - Marketing & Sales
Amity University
Noida04-2017
BBA - Marketing & Sales
Amity University
Jaipur04-2014
Skills
- Go-to-market strategy
- Market Research & Analysis
- Market analysis
- Market Strategy
- Market Penetration
- Product Positioning
- Product strategy
- Channel strategy
- Channel Management
- Distributor management
- Sales Management
- Business development
- B2B sales
- Customer Engagement
- Client Retention
- Network expansion
- Performance Analysis
- Strategic Thinking
- Strategic planning
- Negotiation Strategies
- Team leadership
- Team Development
- Process optimization
- Relationship Management
- Behavior analysis
- Lead Qualification
- Solution Selling
- Value Proposition
- Time optimization
- Retail Strategy
- Strategic development
- Stakeholder management
Languages
English
Proficient (C2)
C2
Hindi
Native
Native
Punjabi
Elementary (A2)
A2
Timeline
Sales Consultant - GTM & Marketing
Prowess Selling Skills Pvt. Ltd.
11.2022 - Current
Area Sales & Distribution Manager - Appliances
Godrej and Boyce Manufacturing Company Limited
04.2022 - 10.2022
Territory Sales Manager - GTM
Usha International
11.2020 - 04.2022
Assistant Manager (Consultant) – GTM & Marketing
Bajaj Electricals Ltd
07.2017 - 10.2020
MBA - Marketing & Sales
Amity University
BBA - Marketing & Sales
Amity University