Ishpreet Kaur Bhatia - Digital Marketer - Ishpreet Kaur Bhatia

Summary

Digital Marketing Executive with expertise in off-page SEO and link-building strategies for tech and healthcare sectors. Achieved significant increases in domain authority and organic traffic through effective backlinking and content planning. Skilled in utilizing tools such as Ahrefs, Semrush, and Google Analytics for performance analysis and SEO enhancement. Known for driving measurable improvements in SEO metrics and social media engagement.

Overview

2

years of professional experience

Work History

Digital Marketer

Ishpreet Kaur Bhatia

Ahmedabad

01.2024 - Current

🔹 Digital Marketer with hands-on expertise in social media management, content creation, on-page SEO, and advanced link-building strategies. Successfully managed the digital presence for clients like Vansh Orthopedic and Care Hospital & ICU by creating performance-driven content calendars, captions, and blog content tailored to target audiences.

🔹 Specialized in driving traffic growth and improving search engine visibility through keyword research, backlink creation, UTM parameter integration, competitor gap analysis, and SEO tools such as Semrush, Ahrefs, Ubersuggest, and Google Analytics. Optimized blogs and website pages for improved SERP rankings and user experience.

🔹 Delivered consistent brand messaging and elevated audience engagement across platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube. Collaborated cross-functionally, analyzed user behavior, and tracked KPIs to refine content strategies, and boost reach, engagement, and conversions.

Education

Bachelor of Technology - Computer Engineering

U . V Patel College of Engineering

Mehsana, Gujarat

06-2024

Diploma Engineering - Computer Engineering

B. S. Patel Polytechnic

Mehsana, Gujarat

04-2021

Skills

🔹 SEO Tools:
Proficient in Ahrefs, Semrush, Ubersuggest, Google Analytics, and Google Search Console for keyword research, competitor benchmarking, traffic analysis, and performance tracking

🔹 Off-Page SEO:
Experienced in strategic link building, guest posting, high-quality backlink acquisition, and UTM tracking to drive referral traffic and domain authority growth

🔹 Social Media Marketing:
Skilled in managing Instagram and Facebook content calendars, creating thumb-stopping post designs, and crafting brand narratives that boost reach and engagement

🔹 Content Creation (with AI Automation):
Expert in writing SEO-optimized blogs, short-form video scripts, and compelling copy across digital platforms Leverage AI tools to automate ideation, content generation, and repurposing, improving consistency and output

🔹 Performance Tracking:
Adept at using UTM parameters, Google Analytics, and keyword tracking dashboards to monitor engagement, measure campaign success, and inform data-driven decisions

🔹 Technical SEO (AI-Enhanced):
Proficient in on-page optimization including keyword placement, internal linking, meta-tag refinement, and content structure enhancement

Languages

English
Hindi

Industry Focus

Healthcare: Specialized in digital marketing for hospitals and clinics, including SEO optimization and localized content strategies for improved patient engagement
Technology: experience in SEO and off-page optimization for tech platforms and service providers, driving organic visibility and brand authority
Education: worked on social media content and backlink strategies for academic institutions and online learning platforms
Digital services: hands-on work with in-house projects focused on increasing domain authority and improving search engine rankings through strategic content and link-building

Languages

Hindi

First Language

English

Proficient

C2

Timeline