Jasmeet Kaur Juneja
Brand & Digital Marketing Executive
Jaipur
Summary
Dynamic and results-oriented marketing professional with over 5 years of hands-on experience in digital marketing, brand management, and communication strategies. Proficient in leveraging data-driven insights to develop and execute innovative marketing campaigns that drive brand awareness, engagement, and revenue growth. A strategic thinker with a passion for staying ahead of industry trends and delivering impactful results.
Overview
7
7
years of professional experience
8
8
years of post-secondary education
2
2
Certifications
Work History
Branding Executive
Wonder WallCare
04.2022 - Current
- Video Content: Led video content shoots for social media channels, ensuring high-quality production and alignment with brand messaging. Contributed to the ideation and development of content strategies aimed at enhancing audience engagement and supporting marketing objectives.
- Paid Advertising Campaigns: Planned and managed paid campaigns on Google and social media platforms to drive brand awareness and audience interaction. Oversaw campaign setup, audience targeting, and performance tracking to maximize reach and return on investment.
- Agency Management: Work with key agencies to develop plans in line with Brand objectives and manage plans and timings.
- Lead Management & Follow-ups: Handled customer inquiries generated through the website and digital ads, ensuring timely response and efficient lead assignment to relevant departments. Followed up consistently to ensure smooth communication and successful lead closure, improving overall conversion rates.
- WhatsApp Business Account Manager: Strategically managed the company's WhatsApp Business account to facilitate scheme-related communications, ensuring timely dissemination of promotional offers and incentives and created captivating artworks and visuals for campaigns.
- Digital Strategizing: Developing and executing brand plans to meet brand objectives and strategies.
- Artworks: Developing and designing creative artworks for BTL and digital campaigns.
- Work Performance Analysis: Constantly measure and report performance of all acquisition marketing activities. Provide recommendation for optimization.
- Data management: Collected, compiled, verified, and analyzed data related to product performance and customer feedback to generate actionable reports for strategic decision-making.
- Event Management: Coordinated with event partners, managed artwork and branding elements, handled console operations and show flow, and oversaw on-ground branding and merchandising to ensure seamless event execution.
Digital Marketing Executive
Boontoon
01.2019 - 04.2022
- Managing the On-Page SEO: Content Updating, Meta tags, Keyword Research.
- Expertise in Off-Page SEO: Link Building, Guest Post Pitching and Submissions.
- Google and Facebook Ad Campaigns
- Social Media Handling: Facebook, Instagram, Twitter, Pinterest, LinkedIn, Google my business.
- Performance reporting on Google Analytics
- E-Commerce Website Handling & Management
Digital Marketing Intern
NLET Initiatives
10.2018 - 12.2018
- Basics of On-Page
- Understanding of Local SEO
- Link building
- Basics of Google AdWords
Education
M.Com - Business Administration
Rajasthan University
01.2018 - 01.2020
B.Com - undefined
Rajasthan University
01.2015 - 01.2018
Fashion Designing - undefined
Arch College of Design & Business
01.2015 - 01.2018
Skills
- Digital Marketing & Content Strategy
- Social Media Advertising (Meta, Google Ads)
- Google Analytics & Data Interpretation
- Customer & Lead Management
- WhatsApp Business Communication
- Video Content Production & Planning
- Event Planning & On-ground Execution
- Creative & Analytical Thinking
- Agency & Vendor Coordination
- Communication & Stakeholder Management
- Branding, Merchandising & Visual Design Oversight
Certification
Social Media Marketing Masterclass
Hobbies
Painting, Craft, Dance, Book Reading
Timeline
Branding Executive
Wonder WallCare
04.2022 - Current
Digital Marketing Executive
Boontoon
01.2019 - 04.2022
Digital Marketing Intern
NLET Initiatives
10.2018 - 12.2018
M.Com - Business Administration
Rajasthan University
01.2018 - 01.2020
B.Com - undefined
Rajasthan University
01.2015 - 01.2018
Fashion Designing - undefined
Arch College of Design & Business
01.2015 - 01.2018
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