Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
KAJAL SAJWAN

KAJAL SAJWAN

Dehradun

Summary

Results-driven Senior Digital Marketing Executive with 4 years of experience in driving organic growth, enhancing search visibility, and executing data-driven marketing strategies. Proven expertise in improving organic traffic and keyword performance through technical SEO, structured data implementation, and continuous performance optimization. Skilled in leveraging analytics tools such as GA4, Search Console, and Google Tag Manager to generate actionable insights and deliver measurable business outcomes.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Sr. Digital Marketing Executive

AILOITTE TECHNOLOGIES
Dehradun
04.2024 - Current
  • Drove significant growth in organic traffic through integrated digital marketing and SEO strategies
  • Improved keyword visibility and achieved top search engine rankings for high-value queries
  • Identified and resolved critical technical SEO issues (Crawlability, indexing, on-page gaps) to improve overall website performance
  • Implemented structured data (FAQ, Review, Article schema) using Google Tag Manager, enhancing rich results and search visibility
  • Analyzed website performance using GA4 & Search Console, driving data-backed marketing decisions and campaign optimization
  • Led high-quality link-building campaigns through outreach and guest posting, improving domain authority
  • Collaborated with content and marketing teams to align SEO strategies with user intent and broader digital campaigns.

SEO Executive

Saar Advertising
06.2023 - 02.2024
  • Conducted off-page and on-page SEO activities and website audits to boost search engine ranking.
  • Performed SEO audits and competitor analysis to identify growth opportunities.
  • Optimized Google Business Profiles to improve local search visibility.
  • Delivered monthly performance reports using Google Analytics.
  • Managed client communication, delivering tailored digital marketing solutions aligned with business objectives.

SEO Executive

Digital Media Fox
02.2022 - 03.2023
  • Conducted keyword research using industry tools to identify high-value keywords.
  • Implemented on-page and off-page SEO strategies to improve organic search rankings.
  • Executed off-page optimization strategies to increase referral traffic and improve website visibility.

Education

Bachelor of Arts -

Sri Dev Suman University
01-2018

Diploma in Computer Science Engineering -

Govt. Polytechnic College Sudhowala
01-2018

Skills

  • Technical SEO
  • On-Page SEO
  • Off-Page SEO
  • Local SEO (GMB & Local Citations)
  • Content Strategy & SEO Content Planning
  • Keyword Research, Search Intent Mapping & Competitor Analysis

Certification

• Certified Digital Marketing - DSOM
• SEO Essentials Certification - Semrush
• Technical SEO and AI Search

Timeline

Sr. Digital Marketing Executive

AILOITTE TECHNOLOGIES
04.2024 - Current

SEO Executive

Saar Advertising
06.2023 - 02.2024

SEO Executive

Digital Media Fox
02.2022 - 03.2023

Bachelor of Arts -

Sri Dev Suman University

Diploma in Computer Science Engineering -

Govt. Polytechnic College Sudhowala
KAJAL SAJWAN