KUMAR AMAR
MUZAFFARPUR
Summary
Recognized for high professional merit and excellence, with almost 13 years of experience in Sales and Marketing within the FMCG industry. Proven track record in implementing growth strategies, penetrating new markets, and sponsoring technology development. Experienced mentor and leader known for driving high-value revenue plans, cost savings, and strategic alliances.
Performance-oriented Sales Leader offering exceptional record of achievement over [Number]-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.
Overview
2025
2025
years of professional experience
2009
2009
years of post-secondary education
Work History
Area Growth Manager
Parle Agro Pvt Ltd
1 2020 - Current
- Managed 17 distributors and a team of 9 Growth Officers
- Implemented sales strategies and achieved sales targets
- Enhanced market share through the right product mix and business partner selection
- Ensured comprehensive product availability and efficient distribution network
- Accelerated company growth by identifying and implementing innovative marketing strategies.
- Improved customer retention rates by analyzing key performance indicators and optimizing user experience.
- Increased revenue, developing strategic partnerships and negotiating favorable contract terms.
- Optimized pricing structure, balancing profitability with customer value perception.
Sales Executive
Mother Dairy Fruits and Veg. Pvt Ltd.
12.2018 - 12.2019
- Appointed 7 new distributors and created new market for Mother Dairy Poly Pack Milk
- Drove volume and growth in the territory by adding new outlets
- Ensured daily service and 365 days billing with 100% payment system
Customer Executive
Varun Beverages Ltd (Pepsi)
10.2014 - 12.2018
- Supported the implementation of business development plans to achieve targets
- Delivered budgeted turnover and provided strategic direction to the sales team
- Implemented long-term channel management and market strategies
Sales Executive
Sahara Q Shop (Water)
10.2013 - 09.2014
- Appointed and managed distributors, drove volume and growth in the territory
- Negotiated yearly tie-ups with high-volume accounts
- Launched new products through channel identification and sales tracking
Sales Executive
Udaipur Beverages Ltd. (Coca Cola)
11.2011 - 09.2013
- Achieved regional sales targets and promoted the brand
- Developed distribution network and implemented Route to Market strategies
Sr. BD Executive
Reliance Communication Ltd.
08.2009 - 11.2011
- Generated business from new and existing clients through cold calling and upselling
- Interfaced with key clients to deliver need-based product solutions
Education
MBA - Marketing
B.B.A. - undefined
Senior Secondary - undefined
Higher Secondary - undefined
Skills
Sales and Marketing
Market Penetration
Team Leading
Relationship Management
Business Development
Growth Management
Multichannel Sales
Revenue Generation
Route to Market
Channel Development
Marketing Strategy
Performance Metrics (KPIs)
Customer Acquisition
Analytics Tools
Creative Direction
Community building
Competitor Analysis
Personal Information
Date of Birth: 02/13/84
Additionalinformation
English, Hindi, Available upon request
Timeline
Sales Executive - Mother Dairy Fruits and Veg. Pvt Ltd.
12.2018 - 12.2019
Customer Executive - Varun Beverages Ltd (Pepsi)
10.2014 - 12.2018
Sales Executive - Sahara Q Shop (Water)
10.2013 - 09.2014
Sales Executive - Udaipur Beverages Ltd. (Coca Cola)
11.2011 - 09.2013
Sr. BD Executive - Reliance Communication Ltd.
08.2009 - 11.2011
Manipal University - B.B.A.,
B.I.E.C. - Senior Secondary,
I.C.S.E. Board - Higher Secondary,
Area Growth Manager - Parle Agro Pvt Ltd
1 2020 - Current
M.I.T. (SOT) - MBA, Marketing