Lokesh Kumar
SEO Manager
Alwar,Rajasthan
Summary
Digital Marketing Manager with years of experience in offering comprehensive digital marketing solutions to small and medium businesses. Deliver responsive websites to clients, digital and social media campaigns, Facebook campaigns and Google Ads. In-charge of the overall quality assurance of deliverables. An ultra-motivated digital marketing professional who engages in continuous learning and research by consuming a high volume of contents every day. A digital marketing who takes great interests in Search Engine Optimization, Facebook Marketing and Google Ads.
Overview
9
9
years of professional experience
Work History
SEO Manager
Tractor Junction Pvt. Ltd.
07.2024 - Current
- Created dynamic SEO strategies to exceed market competitors and meet client needs.
- Reviewed and optimized client sites to improve keyword targeting URL strategies, website architecture and content.
- Performed in-depth analysis of new client sites.
- Provided detailed reporting and analyses on client website demographics and statistics using Google Analytics.
- Worked with development team to properly implement SEO best practices on newly developed code.
- Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
- Developed and implemented quality link-building strategies.
- Executed tests and collected and analyzed data to identify trends and insights and achieve maximum ROI in paid search campaigns.
- Completed keyword research to target clients based on keyword targeting.
- Maintained knowledge of current market trends and algorithm updates of top search engines.
- Collaborated with editorial and marketing teams to drive SEO in content creation and content programming.
- Utilized search engine optimization and emphasized importance of link building.
- Researched and implemented search engine optimization recommendations.
Digital Marketing Manager
IMG GLOBAL INFOTECH PVT. LTD.
01.2016 - 06.2024
- Creating Digital Marketing Strategies to optimize online traffic to the company's website
- Tracking the conversion related percentages and numbers to make needed improvements
- Taking care of all Digital Marketing Components from SEO, SMM, SEM to content marketing and SEO Copywriting
- Creating effective SMM strategies to create a brand awareness in different social media channels
- Ensuring better user experience on the company's website including responsive design, engaging content and usability
- Collecting and Evaluating customer feedback data to enhance the customer experience and optimize conversions
- Evaluating Digital Marketing strategies and success ratio of competitors for creating Digital Marketing plans to overtake them.
Education
MCA -
Vinayaka Missions Sikkim University
01.2015
BCA - undefined
IET College, University of Rajasthan
01.2012
Skills
- Social media integration
- Keyword Research
- Content Marketing
- Responsive design
- Google Analytics
- Keyword optimization
- SEO proficiency
- Content Strategy
- Competitor Analysis
- User Experience
- Content optimization
- Technical consulting
- SEO implementation
- Bug removal
- Keyword analysis
- Competitor gap analysis
Disclaimer
09/04/20, Alwar
Personal Information
Title: Digital Marketing Manager
Timeline
SEO Manager
Tractor Junction Pvt. Ltd.
07.2024 - Current
Digital Marketing Manager
IMG GLOBAL INFOTECH PVT. LTD.
01.2016 - 06.2024
BCA - undefined
IET College, University of Rajasthan
MCA -
Vinayaka Missions Sikkim University
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