Overview
Work History
Education
Skills
Timeline
Generic

Madhav Kapale

Pune

Overview

21
21
years of professional experience

Work History

MTAS

HUL
Pune
04.2025 - Current
  • Responsible for sales & Execution at Reliance store for HUL categories to maintain OSA SOS,asset complains,promo complains and link sku for all the stores

Sr Kea Account Executive

HUL
Pune
04.2019 - 03.2025

Key Responsibilities

*Relationship Management* Build and maintain strong relationships with key customers such as unimart ,wholesale, large retailers & distributors

*Sales Growth:- Identify opportunities to increase sales and drive revenue growth

*Category Management*:- Ensure all sku available at right place with right quantity,maximize sku width,on shelf availability & promotions

*Market Insights*: Provide market intelligence and competitor analysis to inform category TME

*Customer Service*: Ensure high levels of customer satisfaction like N+1 Delivery ,clean up DSE and resolve all issues promptly

Skills and Qualities

*Strong Communication*: Excellent communication and interpersonal skills

*Strategic Thinking*: Ability to think strategically and identify business opportunities

*Customer Focus*: Maintain RS ROI & Understand RS Needs & resolve issues also maintain large retail outlets relationships

*Analytical Skills*: Ability to analyze sales data, market trends, and customer behaviour

*Goals and Objectives*

*Sales Targets*: Meet or exceed sales targets and revenue growth objectives

- *Customer Retention*: Maintain high levels of customer satisfaction and retention

*Market Share Growth*: Increase market share and expand customer relationships

Key Account Executive in FMCG can drive business growth, increase revenue, and build strong partnerships with customers.

Sr FSCE FNR

HUL
Marathwada & Khandesh
04.2015 - 03.2019
  • Sr FSCE :-Driving sales growth and expanding market share

  • Key Responsibilities
  • a)Sales Growth:-Drive sales growth by increasing product visibility, availability, and sales volume in assigned territories b)*Customer Relationships*: Build and maintain strong relationships with retailers, wholesalers, and other customeot
  • c)*Product Merchandising*: Ensure proper product display, merchandising, and promotion at retail outlets
  • d)*Market Insights*: Gather market intelligence, competitor activity, and consumer feedback to inform business decisions
  • e)*Sales Strategies*: Develop and execute sales strategies to achieve targets and expand market share
  • - *Team Collaboration*: Work with cross-functional teams, such as marketing and distribution, to achieve business objectives

  • Skills and Qualities
  • *Strong Communication*: Excellent communication and interpersonal skills
  • *Sales and Negotiation*: Strong sales and negotiation skills to achieve targets and build relationships
  • *Market Knowledge*: Good understanding of the FMCG market, consumer behavior, and competitor activity
  • *Analytical Skills*: Ability to analyze sales data, market trends, and customer behavior

  • Goals and Objectives
  • *Sales Targets*: Meet or exceed sales targets and revenue growth objectives
  • *Market Share Growth*: Increase market share and expand customer relationships
  • *Product Availability*: Ensure high levels of product availability and visibility in assigned territories
  • *Customer Satisfaction*: Maintain high levels of customer satisfaction and loyalty

Sr FSCE Rural

HUL
Latur, Solapur Zone
04.2010 - 03.2015
  • Responsible for strong infrastructure for in Rural area distribution & crucial role in driving sales growth and expanding market share.

  • Key Responsibilitie
  • 1) Appoint New RS
  • 2) Handles Company Sales officer with motivation
  • 2)Sales Growth
  • 3)Customer Relationships
  • 4)Product Merchandising*
  • 5)Market Insights*
  • 6)*Sales Strategies*:
  • 7)*Team Collaboration*: Work with cross-functional teams, such as marketing and distribution

  • Skills and Qualities
  • 1) *Strong Communication*: Excellent communication and interpersonal skills
  • 2) Team Motivation
  • 3) *Market Knowledge*
  • 4)*Analytical Skills*:
  • 5)*Time Management*:
  • Goals and Objectives
  • Responsible for Sales Targets , Market Share Growth ,Product Availability & Customer Satisfaction

Activation Executive

HUL
Nashik
01.2009 - 02.2010
  • My role is driving sales, increasing brand visibility, and engaging consumers. Here are some key responsibilities:

  • Key Responsibilities
  • - *Event Planning*: Plan and execute in-store promotions, events, and activations to drive sales and increase brand visibility
  • - *Brand Activation*: Develop and implement activation strategies to engage consumers and increase brand awareness
  • - *Consumer Engagement*: Interact with consumers, gather feedback, and build brand loyalty
  • - *Sales Promotion*: Execute sales promotions, demos, and sampling activities to drive sales and increase product trial
  • - *Market Insights*: Gather market intelligence, consumer feedback, and competitor activity to inform business decisions

  • Skills and Qualities
  • - *Communication*: Excellent communication and interpersonal skills
  • - *Event Management*: Ability to plan and execute events, activations, and promotions
  • - *Consumer Focus*: Strong consumer-centric approach and ability to understand consumer needs
  • - *Analytical Skills*: Ability to analyze sales data, market trends, and consumer behavior
  • - *Creativity*: Ability to think creatively and develop innovative activation strategies

  • Goals and Objectives
  • - *Sales Growth*: Drive sales growth through effective activation strategies and promotions
  • - *Brand Awareness*: Increase brand visibility, awareness, and engagement among target consumers
  • - *Consumer Loyalty*: Build brand loyalty and retain existing customers
  • - *Market Share Growth*: Increase market share and expand customer relation

TSO

HUL
Nanded
01.2006 - 12.2008
  • My Kea role is to driving sales growth, managing RS & customer relationships, and expanding market share within a designated territory

  • Key Responsibilities
  • - *Sales Growth*: Drive sales growth by increasing product visibility, availability, and sales volume within the assigned territory
  • - *Customer Relationships*: Build and maintain strong relationships with retailers, wholesalers, and other customers within the territory
  • - *Product Merchandising*: Ensure proper product display, merchandising, and promotion at retail outlets
  • - *Market Insights*: Gather market intelligence, competitor activity, and consumer feedback to inform business decisions
  • - *Sales Strategies*: Develop and execute sales strategies to achieve targets and expand market share
  • - *Distribution Management*: Ensure timely and efficient distribution of products to customers within the territory

  • Skills and Qualities
  • - *Strong Communication*: Excellent communication and interpersonal skills
  • - *Sales and Negotiation*: Strong sales and negotiation skills to achieve targets and build relationships
  • - *Market Knowledge*: Good understanding of the FMCG market, consumer behavior, and competitor activity
  • - *Analytical Skills*: Ability to analyze sales data, market trends, and customer behavior
  • - *Time Management*: Ability to manage time effectively and prioritize tasks to achieve sales targets

  • Goals and Objectives
  • - *Sales Targets*: Meet or exceed sales targets and revenue growth objectives
  • - *Market Share Growth*: Increase market share and expand customer relationships within the territory
  • - *Product Availability*: Ensure high levels of product availability and visibility within the territory
  • - *Customer Satisfaction*: Maintain high levels of customer satisfaction and loyalty

DRSP

HUL
Vadodara
01.2005 - 12.2006
  • Responsible for to apoint Shakti Dealer in Small villages and drive sales growth through maximize distribution in Rural

RSP

Mafoi
Bharuch South Gujrat
06.2004 - 12.2004
  • Responsible for liquidate stock of Shakti Dealer & focus on woman empowerment in small village

Education

MBA - Marketing

NIM
Nashik
06-2002

Bachelor of Science - Agriculture

Z P School Shiradhon
Shiradhon Diat Nanded
06-2001

Skills

  • Sales growth
  • Customer relationships
  • Market insights
  • Product merchandising
  • Team Motivation
  • Committed
  • Taken additional responsibility

Timeline

MTAS

HUL
04.2025 - Current

Sr Kea Account Executive

HUL
04.2019 - 03.2025

Sr FSCE FNR

HUL
04.2015 - 03.2019

Sr FSCE Rural

HUL
04.2010 - 03.2015

Activation Executive

HUL
01.2009 - 02.2010

TSO

HUL
01.2006 - 12.2008

DRSP

HUL
01.2005 - 12.2006

RSP

Mafoi
06.2004 - 12.2004

MBA - Marketing

NIM

Bachelor of Science - Agriculture

Z P School Shiradhon
Madhav Kapale