Mahendra P S Varma
Hyderabad
Summary
Dynamic Area Business Manager with a proven track record in healthcare management. Achieved 19% growth during a crisis while streamlining operations and enhancing team performance through effective project management and strategic thinking.
Overview
21
21
years of professional experience
Work History
Sr. Area Business Manager
Dr.Lal PathLabs Ltd.
Hyderabad
07.2015 - Current
- Facilitated and mentored a team of 4 Territory Managers, ensuring on-job training, effective implementation of regional strategies, target achievement, and strict credit control through timely collections.
- Built and managed strong relationships with super-specialty doctors, driving adoption of new tests and technologies while improving prescription conversion through strategic promotions and CMEs.
- Expanded business by acquiring new clients and accounts, including corporate houses, IT Parks, BPOs, airlines, hospitals, and large industries.
- Streamlined operations by optimizing logistics routes, enforcing dedicated customer service helplines, and ensuring efficient sample pickup and client service delivery.
- Successfully installed and managed greenfield labs in Kurnool, driving operational readiness and business expansion.
- Reduced Days Sales Outstanding (DSO) from 108 days to 65 days, recovering critical overdue receivables and ensuring stronger cash flow.
- Maintained zero revenue loss during crisis periods and achieved 19% sales growth single-handedly.
- Awards & Recognition:
Gem of the Month – 3 consecutive months.
Topaz Team of the Quarter – 2 times (2020 & 2022).
Elite Achievers Club Member – 2016 (Ooty).
Outstanding Performance & Innovation Certification – FY 2023–24 (Bangalore, awarded by GM).
Best ASM Award (2020) for successfully completing the ASM Capability Program.
Area Business Manager
Metropolis healthcare limited
Hyderabad
10.2011 - 06.2015
- Mentored and led a team of 4 Territory Managers, providing on-the-job training and driving effective implementation of marketing strategies.
- Improved team competencies in customer targeting, profiling, and in-clinic effectiveness, ensuring stronger customer coverage.
- Expanded business network through Retail Franchise operations, securing consistent revenue flow by timely receivables collection.
- Developed and nurtured Key Opinion Leaders (KOLs) by resolving queries and providing continuous support.
- Set vision for regional growth; developed and executed business plans based on market trends and competitive insights.
- Owned responsibility for regional sales forecasting, tracking, and achievement.
- Career Highlights & Achievements:
Promoted 3 times within 4.5 years (Sales Officer → ASM → Sr. Territory Manager).
Awarded Star Performer – ASM (2013–14).
Achieved 92% of sales targets (2012–13); expanded Rx base from 21 → 53 consultants.
Opened 46 direct clients and 2 Patient Service Centres (PSCs).
Stood #1 in state for newly launched test sales.
Increased walk-in patients by 48% at assigned PSCs.
Recognized for Best Health Camp & Doctor-Specific Activity Execution.
Customer Care Manager
Vimta Labs limited
Hyderabad
06.2009 - 10.2011
- Handling customer complaints, general enquires & finding solutions.
- Coordinate with various departments for resolving the service issues.
- Respond through e mail's from customer & Field Force.
- Has experience in handling audits like National Accreditations board for testing & calibration Laboratories ( NABL) & College of American Pathologists ( CAP).
- Achieved Best Customer care executive award in 2010 in Vimta Labs.
customer service supervisor
Spencers Super Market
Hyderabad
04.2008 - 06.2009
- Managed end-to-end store operations including checkout, stock control, documentation, and promotions.
- Enhanced customer satisfaction through faster service, staff training, and improved operational efficiency.
- Achieved 10% monthly revenue growth for 6 months and received the Best Team Leader Award.
Sales & Floor Manager
S L Diagnostics pvt ltd
Hyderabad
06.2004 - 03.2008
- Assisted customers with specialist doctor appointments, billing, and investigation coordination.
- Collected and processed blood/urine samples for biochemistry, pathology, hematology, and cytology tests.
- Operated analyzers including Midray Cell Counter, Ranbaxy BTR800, and MERCK ELISA Reader for accurate reporting.
- Regularly met nearby doctors and actively promoted pathology and radiology tests to expand business.
Education
PG - Advance Health Care Management
Indian Institute of Management
Nagpur08-2025
B. Sc -
Dr BRAOU
Hyderabad01.2006
MLT -
Board of technical education
Hyderabad01.2004
Intermediate -
Board of Intermediate
Hyderabad01.2002
SSC -
State Board Of Education
Hyderabad07-1999
Skills
- Health care management
- Data analysis
- Project management
- Customer relationship management
- Sales forecasting
- Product knowledge
- Team building
- Business development
Timeline
Sr. Area Business Manager
Dr.Lal PathLabs Ltd.
07.2015 - Current
Area Business Manager
Metropolis healthcare limited
10.2011 - 06.2015
Customer Care Manager
Vimta Labs limited
06.2009 - 10.2011
customer service supervisor
Spencers Super Market
04.2008 - 06.2009
Sales & Floor Manager
S L Diagnostics pvt ltd
06.2004 - 03.2008
PG - Advance Health Care Management
Indian Institute of Management
B. Sc -
Dr BRAOU
MLT -
Board of technical education
Intermediate -
Board of Intermediate
SSC -
State Board Of Education
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