ANAND UNNITHAN
Mumbai
Summary
Dynamic Sales Manager with a proven track record at ITC Hotels Limited, adept at crafting innovative sales strategies and leveraging market analysis to drive revenue growth. Skilled in Salesforce CRM and effective communication, I excel in building lasting client relationships and achieving ambitious occupancy targets.
Overview
16
16
years of professional experience
Work History
Sales Manager
ITC Hotels Limited
Mumbai
10.2023 - Current
- Developed and executed comprehensive sales strategies for corporate, MICE, EMC, and wedding planners to exceed occupancy and revenue targets.
- Identified and secured new business opportunities within corporate networks, event agencies, and professional associations.
- Oversaw complete event lifecycle from lead generation to post-event feedback.
- Maintained and expanded relationships with high-value corporate clients and event planners for repeat business.
- Monitored industry trends in Goa market and adjusted strategies based on competitor pricing.
Led, mentored, and coached sales team to enhance performance and establish a high-performance culture.
- Coordinated with operations, F&B, and event teams for seamless execution of large events.
- Represented property at major industry trade shows and conferences to enhance brand visibility.
Senior Sales Manager
The St Regis Goa Resort
Mumbai
02.2023 - Current
- Handling a portfolio of Corporate, Intermediaries & Travel Agents.
- Creating Awareness of the St Regis Brand.
- Assist in pricing decisions as per market trends.
- Prospecting new business opportunities while maintaining existing business relations.
- Develop and execute on a strategic plan in assigned market and achieve maximum profitability and revenue growth in line with the hotels business objectives.
- Business Strategy
Senior Sales Manager
The Leela Palaces Hotels and Resorts
Mumbai
09.2017 - 01.2023
- Handling Intermediaries and Associations for Pan India Leela Properties.
- Represent the brand in Trade Shows, Events and Industry meetings.
- Strategic Sales Plan, Annual Goals & Budgets for the segment.
- Research on Market Trends and competition offerings in the industry.
- Creating selling strategies to capture maximum amount of revenue.
- Organize and participate in meet and greet for familiarization trips for clients.
- Working with the marketing team to develop marketing strategies for the segment.
- Working closely with the revenue team to ensure proposed rate negotiations is as per the hotel goals.
- Training and Development.
Sales Manager
The Lalit Hotels
Mumbai
08.2016 - 09.2017
- Handling Corporate from South Mumbai for Pan India Lalit group of Hotels.
- Top Accounts included Tata Group, Reliance, JSW, Binani.
Sales Executive
Al Shuala Media
Dubai
10.2014 - 07.2016
- ATL Media Sales like Billboards, Hoardings, LED Walls.
Sales Manager
The Orchid Hotel
Mumbai
11.2011 - 10.2014
- Handling corporate and travel agents from South Mumbai.
Sales Executive
The Ambassador Hotel
Mumbai
05.2010 - 11.2011
- Handling Corporate Accounts from South Mumbai.
Education
MBA - Tourism & Hospitality
Jawaharlal Nehru University
Hyderabad04.2010
BSc - Hotel Management
Institute of Hotel Management
Chennai04.2007
Skills
- Market analysis
- Sales strategy
- Active listening skills
- Effective communication skills
- Empathy
- Persistence
- Time management
- Salesforce CRM
- Opera
- MS Office
Accomplishments
Best Sales Manager, 2019-2020, The Leela Kovalam, overachieved the targets by 170% for the financial year.
References
Can be provided.
Languages
- Hindi
- Malayalam
- Marathi
- English, Bilingual
- Hindi, Proficient
- Malayalam, Native
- Marathi, Intermediate
Timeline
Sales Manager
ITC Hotels Limited
10.2023 - Current
Senior Sales Manager
The St Regis Goa Resort
02.2023 - Current
Senior Sales Manager
The Leela Palaces Hotels and Resorts
09.2017 - 01.2023
Sales Manager
The Lalit Hotels
08.2016 - 09.2017
Sales Executive
Al Shuala Media
10.2014 - 07.2016
Sales Manager
The Orchid Hotel
11.2011 - 10.2014
Sales Executive
The Ambassador Hotel
05.2010 - 11.2011
MBA - Tourism & Hospitality
Jawaharlal Nehru University
BSc - Hotel Management
Institute of Hotel Management