Nikhil Chawla
Sr. Performance Marketing Executive
Udaipur
Summary
Detail-oriented performance marketer well versed in PPC & SMM with a knack for biddable platforms.Proven track record in maximizing ROAS and optimizing customer journeys for increased revenue.
Overview
4
4
years of professional experience
Work History
Sr. Performance Marketing Executive
Beyoung Folks Pvt. Ltd.
12.2023 - Current
- Managed a monthly budget of 3 Million (Approx.) for 2 major product categories across Google & Meta, while achieving an agg. ROAS between 6.5-7.
- Ran critical analysis on the customer journey to maximize & scale overall revenue.
- Guided subordinates towards deeper understanding of the marketing goals of organization while helping them improve there command over biddable platforms.
Performance Marketing Executive
Beyoung Folks Pvt. Ltd.
09.2022 - 12.2023
- Planned and executed events and marketing programs to increase qualified leads.
- Managed workflow between staff, coordinating documents, and creative material distribution.
- Managed relationships with key industry partners and implemented promotional initiatives to maximize marketing program performance.
- Planned and executed marketing campaigns to target groups, areas and wider community.
Digital Marketing Executive
Durable Medical Equipment Pvt. Ltd.
11.2021 - 08.2022
- Managed Google ads in the USA for a rehab and medical supplies portfolio, achieving 100%+ YoY revenue growth.
- Developed email marketing workflow, segmented audience, and designed personalized campaigns for trackable revenue and leads.
- Analyzed audience behavior, identified gaps in the customer journey, & collaborated with the team to enhance the user experience.
Education
Bachelor of Technology - Electrical Engineering
Jecrc Foundation
Jaipur, India 04.2001 -
Skills
Digital marketing
Sales promotions
Marketing plan development
Campaign planning
Product launches
Strategic marketing
Sales strategies
Marketing analytics
App marketing
ROI analysis
Timeline
Sr. Performance Marketing Executive
Beyoung Folks Pvt. Ltd.
12.2023 - Current
Performance Marketing Executive
Beyoung Folks Pvt. Ltd.
09.2022 - 12.2023
Digital Marketing Executive
Durable Medical Equipment Pvt. Ltd.
11.2021 - 08.2022
Bachelor of Technology - Electrical Engineering
Jecrc Foundation
04.2001 -
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