Nikhil Sharma
Assistant Manager- Media And Marketing
Guwahati,Assam
Summary
Results-driven sales and marketing professional with 7+ years of experience in institutional outreach, territory management, and conversion-focused engagement across North East India. Proven ability to build and nurture relationships with educational institutions, conduct high-impact presentations, and drive decision-making among stakeholders. Extensive experience in field sales, lead generation, and consultative selling, with a strong track record of converting prospects into long-term institutional associations.
Overview
14
14
years of professional experience
3
3
Languages
Work History
Assistant Manager
Allen Career Institute Pvt. Ltd.
01.2019 - Current
- Spearhead institutional outreach and field sales activities across North East India, engaging with schools, educators, and decision-makers to drive enrollments and partnerships.
- Conduct career guidance seminars and structured presentations in schools, effectively influencing large student audiences and key institutional stakeholders.
- Develop and maintain long-term relationships with school leadership (principals, coordinators, administrators)—demonstrating strong B2B engagement and account management skills.
- Execute consultative selling approaches, understanding student and institutional needs and aligning solutions to drive conversions.
- Lead BTL activation campaigns at NEET (UG) and JEE exam centres, generating high-quality leads through direct engagement and on-ground promotion.
- Manage end-to-end sales funnel: lead generation, counselling, follow-ups, and conversion into admissions.
- Travel extensively across multiple states to expand territory coverage, identify new institutional opportunities, and strengthen market penetration.
- Plan and execute targeted marketing campaigns (ATL & BTL) to support revenue growth and brand visibility.
- Coordinate with internal teams to ensure seamless execution of outreach programs and alignment with organizational sales objectives.
Founding Partner
Trinity Aircon (HVAC Contracting Firm)
Guwahati
01.2012 - 01.2018
- Oversaw complete business operations including marketing, project execution, client acquisition, and service delivery.
- Negotiated contracts, managed budgets, and built long-term client relationships.
- Led a multi-disciplinary team, ensuring on-time project completion and strong service quality.
- Developed practical expertise in leadership, problem-solving, and strategic decision-making through hands-on ownership.
- Associated with Daikin & Samsung
Education
Bachelor’s - Business Management
ICFAI Meritum College
Skills
Institutional Sales & B2B Engagement
Territory Management (North East India)
Lead Generation & Conversion Strategy
Relationship Management with Educational Institutions
Presentation & Demonstration Skills
Consultative Selling
Field Sales & Market Expansion
Event-Based Lead Acquisition (Exam Centres, Seminars)
Accomplishments
- Planned and executed high-engagement student events, significantly boosting institute visibility.
- Led marketing initiatives that contributed to increased student registrations and outreach effectiveness.
- Recognized by the organization for strong coordination, communication, and reliability.
- Played a key role in setting up new study centers in Dibrugarh and Siliguri, ensuring smooth on-ground execution and marketing support.
Interests
Media, entrepreneurship, wildlife and Indic philosophy
Timeline
Assistant Manager
Allen Career Institute Pvt. Ltd.
01.2019 - Current
Founding Partner
Trinity Aircon (HVAC Contracting Firm)
01.2012 - 01.2018
Bachelor’s - Business Management
ICFAI Meritum College