Nithin Lal
Sr Business Development Executive
Gurgaon
Summary
Driven Business Development Executive with career history in multi-state distributed businesses and proven skill in hiring, developing and retaining high-performance teams. Motivating leader with strengths in building strategic relationships to support key business initiatives. Highly skilled in change management, management transition and merger integration. Offering excellent interpersonal and communication skills and experience managing matrixed organizations.
Overview
5
5
years of professional experience
5
5
years of post-secondary education
4
4
Languages
Work History
Sr. Business Development Executive
Loreal Professionnel India
Gurgaon
01.2020 - Current
- Joined as a Sales Trainee and climbed the ladder to the position of Sr Business Development Executive
- During my tenure with the company, I spearheaded sales & marketing operations for
- Gurgaon region with turnover of 360 million and distribution of 500 Outlets; managing 3 Dealers and 3 DSR's
- Strategized marketing calendar for the salon to promote specific high value service for generating business and enhancing profits
- Strategized BTL related activities for salon to establish salon brand, service and positioning of the salon in the market
- Interfaced with the Training Executive for planning education calendar for market up skilling
- Significantly contributed on effective coverage through DRCP, Beat Plan and FRCP planning
- Successfully lead ROI calculation, Stock Management, POP Allocation and Dispatches, Outstanding Ageing, Claims Settlement, Territory Planning, Distribution Coverage, Primary Planning & Secondary working and forecasting at dealer level and also the productivity of the assigned team of DSR's.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Established and maintained highly effective relationships with clients and industry partners to drive growth.
- Implemented innovative business development strategies to increase customer base and expand market share.
- Negotiated client contracts and agreements to cultivate profitable business transactions.
Demand Manager
OYO Rooms
New Delhi
01.2019 - 12.2019
- Bringing in Corporate demand for rooms, conferences and events
- Lead Generation, Cold Calls and Meetings to On board new corporates
- Taking care of all end to end requirements of On boarded Corporate accounts
- Making sure the given targets are achieved for every week and month as per the criteria set by the company.
Visual Merchandising Intern
Big Bazaar, Future Group
06.2018 - 07.2018
- Responsible for the placement of ads and promotion materials in coordination with the team Leader
- Arranging the display attractively to increase the footfalls and also to attract the customers more toward the slow moving Products as well thus maintaining a equilibrium in the movement of products
- Making sure all the new promotions are placed and the old ones are removed as per the company standards
Education
MBA - Marketing
Sharda University
Greater Noida 07.2017 - 05.2019
BBA - General Management
NMCC
Marthandam 06.2014 - 05.2017
Skills
MS ExcelMS WordMS PowerpointAdobe PhotoshopPresentationsBusiness Development Executive
Sales Negotiations
Cosmetics and Hospitality Industry
Key Account Acquisition & Retention
Sales, Client retention and Motivation
Timeline
Sr. Business Development Executive
Loreal Professionnel India
01.2020 - Current
Demand Manager
OYO Rooms
01.2019 - 12.2019
Visual Merchandising Intern
Big Bazaar, Future Group
06.2018 - 07.2018
MBA - Marketing
Sharda University
07.2017 - 05.2019
BBA - General Management
NMCC
06.2014 - 05.2017