Work History
Education
Skills
Interests
Work Preference
Timeline
Generic

PAYAL KOSHTI

Digital Marketer
Ahmedabad,GJ

Work History

Senior Digital Marketing Specialist

NicheTech Computer Solutions
08.2023 - 08.2024
  • Increased website traffic by implementing targeted SEO strategies and optimizing content.
  • Developed data-driven digital marketing plans to drive lead generation and conversion rate optimization.
  • Increased lead quality by developing targeted buyer personas based on consumer demographics, behaviors, interests, needs analysis.
  • Conducted keyword research to identify high-traffic search terms for PPC advertising campaigns.

Digital Marketing Executive

Fry and Bake Technologies Pvt. Ltd
04.2023 - 08.2024
  • Planned and executed web, SEO, database marketing and social media advertising campaigns.
  • Directed traffic growth strategies, SEO, content distribution, email marketing, and trackbacks.
  • Optimized landing pages for improved conversion rates, utilizing A/B testing and user experience best practices.
  • Analyzed web analytics data to identify trends, uncovering opportunities for growth and areas needing improvement.

Education

Gujarat University
P D Pandya Mahila Commerce College
06.2016 - 10.2018

B.Com - undefined

Gujarat University
2016

HSC - undefined

Gujarat State Board
2013

Skills

  • Search- Engine Optimation
  • On Page SEO Off-Page SEO Technical SEO
  • Google Ads
  • Social-media Marketing
  • Competitor Analysis
  • Pay-per- Click
  • Google My Business
  • Key-word Search
  • Website Development

Interests

Maninagar,Ahmedabad https://wwwlinkedinco m/in/, DIGITAL-MARKETING EXECUTIVE

Work Preference

Work Type

Full Time

Location Preference

On-SiteRemoteHybrid

Important To Me

Career advancementWork-life balanceCompany CultureFlexible work hoursHealthcare benefitsWork from home optionPersonal development programs

Timeline

Senior Digital Marketing Specialist

NicheTech Computer Solutions
08.2023 - 08.2024

Digital Marketing Executive

Fry and Bake Technologies Pvt. Ltd
04.2023 - 08.2024

Gujarat University
06.2016 - 10.2018

B.Com - undefined

Gujarat University

HSC - undefined

Gujarat State Board

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PAYAL KOSHTIDigital Marketer