Summary
Overview
Work History
Education
Skills
Personal Information
Timeline
Generic
Prabhu Prasad

Prabhu Prasad

REGIONAL BUSSINESS HEAD
Rajahmundry

Summary

Results-driven Regional Business Manager with over 16 years of experience in driving revenue growth and expanding market share within the home loan and loan against property sectors in Andhra Pradesh. Demonstrated expertise in building and leading high-performing sales teams, implementing strategic initiatives, and effectively managing portfolio risk. A proven track record of consistently exceeding targets while enhancing operational efficiency underscores a commitment to excellence. Eager to embrace a challenging leadership role that leverages extensive expertise to contribute to the success of a dynamic, forward-thinking organization.

Overview

4
4
Languages
15
15
years of professional experience

Work History

REGIONAL BUSSINESS HEAD

NIVARA HOME FINANCE LTD
04.2026 - Current

administering sales and collections related to product hl-lap for 13 branches employing more than 100 team members.

Identifying new marketing locations and acuring bussiness from that market.

Self-motivated, with a strong sense of personal responsibility.

  • Worked effectively in fast-paced environments.
  • Skilled at working independently and collaboratively in a team environment.
  • Proven ability to learn quickly and adapt to new situations.
  • Managed time efficiently in order to complete all tasks within deadlines.
  • Assisted with day-to-day operations, working efficiently and productively with all team members.

Regional Business Manager

Hinduja Housing Finance Ltd
08.2025 - 03.2026
  • Spearheaded the management of HL and LAP mortgage portfolio across 14 branches in Andhra Pradesh, consistently exceeding targets by 15% through strategic planning and execution.
  • Cultivated a high-performance culture by leading and mentoring a team of 200+ members, including 2 Area Managers, resulting in improved operational excellence and increased sales productivity.
  • Expanded customer acquisition by 20+ new clients monthly through strategic partnerships with Connectors, DSAs, IBPP, and Direct Marketing initiatives.
  • Maintained a healthy portfolio with delinquency rates 5% below the regional average through proactive risk management.
  • Streamlined loan approval processes, reducing turnaround time (TAT) by 20% and enhancing customer satisfaction.
  • Oversaw recruitment and training programs, resulting in a 10% reduction in employee attrition.
  • Negotiated and successfully closed OTS settlements for 80% of default cases, maximizing recovery rates.
  • Drove a 20% increase in market share through the development and implementation of strategic sales plans.
  • Enhanced individual sales productivity by 10% through the design and delivery of structured training programs focused on product knowledge and sales techniques.

Cluster Manager

Home First Finance Company India Ltd
01.2022 - 07.2025
  • Managed a portfolio of Home Loans (HL) and LAP mortgages across the Andhra Pradesh region, contributing to significant revenue generation.
  • Directed and mentored a team of 80+ members, fostering a high-performance environment that consistently exceeded sales targets.
  • Generated new business opportunities through strategic partnerships with Connectors, DSAs, IBPP, and Direct Marketing channels, expanding market reach.
  • Maintained a healthy portfolio with high business volumes and minimal delinquency through effective monitoring and risk mitigation strategies.
  • Managed technical updates for loan processing and tracking systems, improving efficiency and data accuracy.
  • Oversaw recruitment and training of campus hires, building a strong talent pipeline and ensuring a continuous supply of skilled personnel.
  • Identified defaulters and secured approvals for OTS settlements, significantly improving recovery rates and minimizing losses.
  • Achieved 20% market share growth in targeted regions through the implementation of strategic initiatives and targeted marketing campaigns.
  • Collaborated with marketing and product teams to align business goals, enhance customer satisfaction, and drive product innovation.

Senior Area Manager

Mahindra Home Finance Ltd
09.2015 - 07.2022
  • Managed sales and collections of HL, LAP, and mortgages across East & West Godavari districts, exceeding revenue targets consistently.
  • Supervised 13 Branch Managers and a team of 65+ members, providing leadership and guidance to achieve operational excellence.
  • Managed a portfolio of 16,700 contracts with 120% collection efficiency, demonstrating strong financial management skills.
  • Maintained zero NPA branches through proactive risk management and effective collection strategies.
  • Increased quarterly sales by 18% through the implementation of targeted sales initiatives and performance monitoring.
  • Improved customer satisfaction through the implementation of technology-driven loan processing solutions, enhancing efficiency and transparency.
  • Increased new customer acquisition by 10% through targeted marketing campaigns and strategic partnerships.

Branch Collection Head

Sakthi Finance Limited
02.2014 - 09.2015
  • Managed sales and collections for commercial vehicles and home loans, consistently achieving revenue targets.
  • Achieved ₹1 Crore monthly business targets consistently, demonstrating strong sales and financial performance.
  • Maintained zero NPAs through proactive risk management and effective collection strategies.
  • Developed and implemented collection strategies that increased recovery rates by 15%.
  • Negotiated OTS settlements with builders and dealers, maximizing recovery rates and minimizing losses.
  • Trained and mentored new collectors, building a skilled and effective collection team.
  • Implemented automated collection systems to reduce costs and improve efficiency.

Customer Relationship Executive

Tata Capital Financial Services Ltd
08.2013 - 01.2014
  • Managed sales and collections of commercial vehicle and home loan products, contributing to revenue generation and customer satisfaction.
  • Achieved ₹1 Crore monthly business targets, demonstrating strong sales performance.
  • Maintained zero NPAs through proactive risk management and effective collection strategies.
  • Coordinated with DSAs, connectors, builders, and dealers to generate new business opportunities and expand market reach.
  • Conducted branch meetings for performance tracking and to provide feedback and guidance to the team.

Customer Relationship Manager

Axis Bank Ltd
06.2011 - 05.2013
  • Managed sales and collections for commercial vehicles and construction equipment loans, contributing to revenue generation and customer satisfaction.
  • Monitored dealer and fleet owner leads, identifying and pursuing new business opportunities.
  • Achieved monthly targets consistently, demonstrating strong sales performance.
  • Managed defaulter cases through OTS settlements, maximizing recovery rates and minimizing losses.
  • Handled customer queries and provided excellent customer service, building strong relationships and ensuring customer satisfaction.

Education

MBA - Finance & Marketing

A.N.R Arts & Science College
Gudivada, Andhra Pradesh
01-2011

Bachelor of Arts - B.Com

A.N.M English Medium High School
Pamarru, India
04.2001 -

Intermediate - C.E.C

Pratap Junior College
01-2006

Skills

Sales Management

Business Development

Portfolio Management (HL & LAP)

Team Leadership & Development

Strategic Planning & Execution

Risk Management & Compliance

Customer service

Problem-solving

Time management

Multitasking

Multitasking Abilities

Dependable and responsible

Organization and time management

Personal Information

  • NAME-Prakerla Prabhu Prasad
  • Father-P Satyanarayana
  • DOB-16-08-1989
  • Address-Gopalpuram-west Godavari
  • Andhra Pradesh-534316

Timeline

REGIONAL BUSSINESS HEAD

NIVARA HOME FINANCE LTD
04.2026 - Current

Regional Business Manager

Hinduja Housing Finance Ltd
08.2025 - 03.2026

Cluster Manager

Home First Finance Company India Ltd
01.2022 - 07.2025

Senior Area Manager

Mahindra Home Finance Ltd
09.2015 - 07.2022

Branch Collection Head

Sakthi Finance Limited
02.2014 - 09.2015

Customer Relationship Executive

Tata Capital Financial Services Ltd
08.2013 - 01.2014

Customer Relationship Manager

Axis Bank Ltd
06.2011 - 05.2013

Bachelor of Arts - B.Com

A.N.M English Medium High School
04.2001 -

Intermediate - C.E.C

Pratap Junior College

MBA - Finance & Marketing

A.N.R Arts & Science College
Prabhu PrasadREGIONAL BUSSINESS HEAD