Rafi Ahmed

• Lead a team size of 40+ across East, AP & Telangana region and led them to achieve an average of 112%+ year-on-year growth rate
• Expanded overall regional growth by 450% in a span of 4years through Strategic collaboration with NGO's, PSU'S, FMCG, IT& ITES, Liquor, Automobile, Cement
• Through Consistent review mechanism analyzed the sales pipeline and advised strategic inputs to drive revenue with an average GP of 40%
• Assessed resource requirements of action plans and gauged feasibility
• Developed solutions to sales challenges and maximized business opportunities & orchestrated successful promotional strategies, boosting revenue
• Supervised geographically strategic sales and marketing teams to leverage resources for optimized productivity and ensuring business continuity at the time of pandemic

• Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
• Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
• Developed positive, performance-based internal sales and marketing culture to include mentoring staff.
• Produced strong revenue numbers and continued promotional success with continued coaching of sales and marketing teams.

• Handled 300+ SME Clients with a book size of Rs.500+ Crs
• Developed rebalancing strategies to minimize risk exposures
• Managed Trade & Foreign Exchange Transactions
• Communicated market developments, portfolio changes and annual performance information to clients.
• Provided strategy advice to high net worth clients.
• Represented the bank with the (USA) regulators for US Sanctions, AML & KYC norms

• Lead Generations, Closing deal & Maintaining amicable relationships (Account opening, Credit Card & Loans)
• Maintained up-to-date knowledge of competitor products and pricing in market served
• Planned marketing initiatives and leveraged referral networks to promote business development.
• Managed Retail Banking Clients (Sales & Services)

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• Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
• Managed order cycle to enhance business development and maintain sustainability and customer satisfaction.
• Handled customer relations issues, enabling quick resolution and client satisfaction.
• Resolved customer issues quickly and managed over 100 accounts to increase sales and meet quotas.
• Grew market penetration and sales figures by leveraging supplier relationships and personally overseeing negotiations resulting in 25% MOM revenue increase.