Rajdeep Das
Kolkata
Summary
Dynamic Area Manager with 10 years' experience and a strong background playing a vital role in the development, management, growth and retention of key accounts for a wide range of organizations. Highly adept in performing within high-pressure and deadline-driven environments.
Overview
11
11
years of professional experience
5
5
years of post-secondary education
Work History
Key Account Manager
DIAGEO-United Spirits
01.2024 - Current
- Spearheading Diageo Key Account Business in West Bengal,Kolkata and North Bengal.
- Achieving targeted 6500 cases volume & 7Cr NSV with right brand mix of Premium and Super Premium Category
- Achieving targeted Market Share in Territory.
- Manage and optimal utilization of A&P budget and coordinate with Trade marketing, to drive and ensure perfect execution of brand activations and event associations
- Liaising with internal stakeholders to drive various advocacy activities like training, bar takeovers, bar staff programs.
Area Sales Manager
East, Bacardi India Pvt Ltd
12.2021 - Current
- Driving Key Account Business across 4 states, ensuring Market Share and WOD through Brand
Key Account Manager
North East, Allied Blenders & Distillers
05.2021 - 11.2021
- Handling premium brands in On-trade channel across 2 states
Area Sales Manager
AB InBev
07.2019 - 04.2021
- Headed High End business across 250+ premium On and
- Off Channel in
High End Specialist
AB InBev
09.2016 - 07.2019
Sr. Territory Sales Executive
United Breweries
03.2015 - 09.2016
Executive Trainee
Bajaj Allianz General Insurance
05.2014 - 03.2015
Education
PGPBM - Marketing & Finance
International School of Business & Media
Kolkata 06.2012 - 05.2014
B. Com - Accounting and Business Management
Hindustan College of Arts & Science
Chennai 07.2006 - 06.2009
Timeline
Key Account Manager
DIAGEO-United Spirits
01.2024 - Current
Area Sales Manager
East, Bacardi India Pvt Ltd
12.2021 - Current
Key Account Manager
North East, Allied Blenders & Distillers
05.2021 - 11.2021
Area Sales Manager
AB InBev
07.2019 - 04.2021
High End Specialist
AB InBev
09.2016 - 07.2019
Sr. Territory Sales Executive
United Breweries
03.2015 - 09.2016
Executive Trainee
Bajaj Allianz General Insurance
05.2014 - 03.2015
PGPBM - Marketing & Finance
International School of Business & Media
06.2012 - 05.2014
B. Com - Accounting and Business Management
Hindustan College of Arts & Science
07.2006 - 06.2009
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