Ranjan Goswami

Responsible for driving revenue from Primary & Secondary sales - North East Region across retail segments. Handling 8 Distributors with revenue focus of 8 Cr from the North East markets.

Developing business opportunities across “Bumchums" range of hosiery & smart casuals.

Direct reportees include -1 nos Sr Area Executive &3 nos Sales Officers for NE Coverage.

Growth - YOY taken at 6% achievement from the last financial year, FY 22-23.

Team Management - Attract, develop, and retain key talent. Channel distribution management to increase the retail MBO base of outlets. Market Information Management vs Competitor’s mapping

Translates the annual sales plan into quarterly, monthly, and weekly operational plans, and develops, on an aerial scale, sales targets and volume goals for each product category.

• Penetration of Safe Harvest-Pesticide free, Chemical free products in retail for development of the General trade and SAMT Outlets in Kolkata & North East cities
• Driving revenue from Primary & Secondary sales across SAMT & Modern Trade retail segments
• Handling 3 nos Distributors & 30+ SAMT Retailers
• Having 2 TM Reportees & 3 nos Territory Sales Incharge
• Penetrated Spenser's Retail & Arambagh Retail Kolkata & Sohum Shoppe - Guwahati
• AOP Plan -8 Cr across retail formats
• Competition mapping with organic foods brands like 24 mantra , Organic Tattva in grabbing the organic shelf in east retail outlets
• FMCG Sales Development in General Trade & Modern Trade
• Sales Team Management & Coaching

• Responsible for driving USPA Assn -Innerwear Sales from Primary & Secondary sales North East Region across MBO Retail segments
• Handling 6 Nos Distributor & 250+ Retailers with revenue focus of 8 Cr+
• Responsible for developing business opportunities across 'USPA' range of Inner Wear & Comfort Wear /Kids Wear Inner through 5 direct reportees 1 Territory Sales Manager & 4 nos Executives for NE coverage
• Competitor's mapping
• YOY Growth achieved -14% annual performance
• Best Joint performing ASM -FY -21 & FY- 22 Best ASM -2nd Position PAN India

• Responsible for driving revenue from Primary & Secondary sales - North East Region across retail segments
• Handling 1 Nos Super Distributor &15 Sub- Distributors with revenue focus of 6 Cr from the North East markets
• Developing business opportunities across 'Bumchums' range of hosiery & smart casuals
• Direct reportees include -1 nos ASM &3nos Sales officers for NE Coverage
• Growth-YOY Taken @ 11% achievement

• Handled One Company depot office with 20 Distributors for the whole territory
• Secondary sales with focus on retail executions
• Annual turnover of around 45 Cr from the region
• Handled reportees in the profile of 11 Customer Executives/ & around 10 Retail Pre Sales executives
• Depot Management
• Brand /Pack performance analysis
• Competition Mapping
• QPS Schemes running in the market
• Retail Initiative in SDO outlets Growth achieved YOY-14 %

• FM -Radio Initiative 92.7Big FM Radio &Big Reach, On Ground Activation (BTL)
• Radio Ad Sales & Revenue Generation ATL & BTL Events Management in collaboration with electronic media (TV), Print Media
• Market coverage and collections of revenue worth 10 Cr from Radio sales advertisement & On ground activations
• Heading a team of 3 Sales Accounts Manager in, Govt Sector & Retail Sector
• Managing the relationship of the Govt /SME clients/Corporates
• Retail Market Monitor
• Mapping competition
• AOP -10 Cr

• Meeting the Training requirements
• Responsibility lies in getting the newly licensed advisors to clear the IRDA licensing process
• Product training of the different products of Tata-Aig Life
• / Accident & Health Portfolio
• Generating revenue through sales of Accident & Health policy across Assam Region with support from the UBI Bank branches serviced through our Sales officers
• Mentoring a team of 6 Sales Manager and around 20 Sales officers in sales of Accident & Health Policies

• Responsibilities includes handling a team of around 5 Junior Relationship Manager and 11 Bank Executives, placed in 15 Apex Co-operative Banks
• Overseen business of 3,60 crore as overall branch business
• Awarded Singapore Conference of ING after being selected as East Best Manager for financial year-end closing 07

• Print Media ad Space selling to Govt /SME clients & Corporates clients in Classified Segments of Hindustan Times newspaper