SUGUMARAN V
Gingee
Summary
Seeking a challenging assignment in a highly reputed organization which would leverage my experience and expertise in handling Sales/Marketing /product Launches /Team Management/ channel Sales.
Overview
20
20
years of professional experience
Work History
Regional Sales Manager
Leeford Healthcare Ltd.
04.2024 - Current
- Maintaining the growth of Skin Care, Aroma Cosmetis & OTC Products on GT/MT business in South India (Tamilnadu, Kerala, Andhra Pradesh & Telangana)
- Distribution Management and Team Management. Handling Distribution Calculation and maintaining the sales growth.
- Appointing New Distributor, Maintains the existing outlet, Addition of new retail outlet.
- Checking for Product Visibility, Retail sales and Distribution sales, depth selling & width selling.
- Distributor Primary, Secondary Target Achievement, market research and development.
- BTL= Generate the sales, Direct marketing, boarding’s, personal selling, public relation, sales promotion.
- Coordination with Delivery team regarding on-time delivery.
- Research suitable conference targets and propose budgets to be agreed with the Business Development.
- Manage and maintain key relationships with collaborating partners.
- Maintain and develop the database, provide monthly sales reports and forecasts on time.
- Maintains good working relation with the agencies/distributors to achieve the desired organization goal.
- Handling a team of ME, SO, ASE’S & ASM and motivates them.
Area Sales Manager
Leeford Healthcare Ltd.
09.2022 - 03.2024
- Maintaining the growth of Skin Care, Aroma Cosmetis & OTC Products on GT/MT business in Tamilnadu.
- Distribution Management and Team Management. Handling Distribution Calculation and maintaining the sales growth.
- Appointing New Distributor, Maintains the existing outlet, Addition of new retail outlet.
- Checking for Product Visibility, Retail sales and Distribution sales, depth selling & width selling.
- Distributor Primary, Secondary Target Achievement, market research and development.
- BTL= Generate the sales, Direct marketing, boarding’s, personal selling, public relation, sales promotion.
- Coordination with Delivery team regarding on-time delivery.
- Research suitable conference targets and propose budgets to be agreed with the Business Development.
- Manage and maintain key relationships with collaborating partners.
- Maintain and develop the database, provide monthly sales reports and forecasts on time.
- Maintains good working relation with the agencies/distributors to achieve the desired organization goal.
- Handling a team of ME, SO & ASE’S and motivates them.
Area Sales Manager
Rajkala Cosmetics Pvt Ltd (RaNa’s Aroma Cosmetics)
09.2021 - 08.2022
- Maintaining the growth of Skin Care & Aroma Cosmetis on GT/MT business in South Arcot District.
- Business in Pondicherry, Karaikal Villupuram Dist, Cuddalore Dist, T.V.Malli, Vellore Dist, Old Kallakurichi Dist.
- Distribution Management and Team Management. Handling Distribution Calculation and maintaining the sales growth.
- Appointing New Distributor, Maintains the existing outlet, Addition of new retail outlet.
- Checking for Product Visibility, Retail sales and Distribution sales, depth selling & width selling.
- Distributor Primary, Secondary Target Achievement, market research and development.
- BTL= Generate the sales, Direct marketing, boarding’s, personal selling, public relation, sales promotion.
- Coordination with Delivery team regarding on-time delivery.
- Research suitable conference targets and propose budgets to be agreed with the Business Development.
- Manage and maintain key relationships with collaborating partners.
- Maintain and develop the database, provide monthly sales reports and forecasts on time.
- Maintains good working relation with the agencies/distributors to achieve the desired organization goal.
- Handling a team of SO, TSI & BA’S, and motivates them.
Senior Sales Officer
REVLON PersonalCare & Cosmetics (Win-Medicare Pvt ltd)
06.2010 - 09.2021
- Maintaining the growth of Hair Color, Shampoo, Body Spray, Skin Care & Color Cosmetics Division on GT/MT business in South Arcot.
- Distribution Management and Team Management. Handling Distribution Calculation and maintaining the sales growth.
- Appointing New Distributor, Maintains the existing outlet, Addition of new retail outlet.
- Checking for Product Visibility, Retail sales and Distribution sales, depth selling & width selling.
- Distributor Primary, Secondary Target Achievement, market research and development.
- BTL= Generate the sales, Direct marketing, boarding’s, personal selling, public relation, sales promotion.
- Coordination with Delivery team regarding on-time delivery.
- Conduct exercises such as direct marketing, conference participation, commercial seminars etc to propagate the awareness of Buy Happy Marketing LLP and wins subsequent sales.
- Research suitable conference targets and propose budgets to be agreed with the Business Development.
- Manage and maintain key relationships with collaborating partners.
- Maintain and develop the database, provide monthly sales reports and forecasts on time.
- Maintains good working relation with the agencies/distributors to achieve the desired organization goal.
- Handling a team of Isr’s, BA’S, and motivates them.
Sales Executive
Vini Sales & Distribution Pvt.,Ltd.,Chennai - Vini Group of Companies
03.2010 - 06.2010
- Maintaining the growth of Food products, on GT/MT business in Chennai City.
- Distribution Management and Team Management. Handling Distribution Calculation and maintaining the sales growth.
- Appointing New Distributor, Maintains the existing outlet, Addition of new retail outlet.
- Checking for Product Visibility, Retail sales and Distribution sales, depth selling & width selling.
- Distributor Primary, Secondary Target Achievement, market research and development.
- BTL= Generate the sales, Direct marketing, boarding’s, personal selling, public relation, sales promotion.
- Coordination with Delivery team regarding on-time delivery.
- Research suitable conference targets and propose budgets to be agreed with the Business Development.
- Manage and maintain key relationships with collaborating partners.
- Maintain and develop the database, provide monthly sales reports and forecasts on time.
- Maintains good working relation with the agencies/distributors to achieve the desired organization goal.
- (Fog Body Spray & Whitone Face Powder)
Sales Representative
Synergy(India)Marketing Pvt.,Ltd., (VVFLtd)
06.2008 - 02.2010
- Maintained the growth of Skin Care products, Skin Care Division on GT/MT Business in Chennai, Pondicherry, Villupuram Dist, Cuddaloure Dist, Kallakurichi, Vellore Dist.
- Distribution Management.
- Appointed New Distributor, Maintain the existing outlet, Addition of new retail outlet.
- Checks for Product Visibility, po’s, benchmarking, range selling, Retail sales and Distribution sales, depth selling & width selling.
- Distributor Primary, Secondary Target Achievement, market research and development.
- BTL= Generate the sales, Direct marketing, boarding’s, personal selling, public relation, sales promotion.
- Coordination with Delivery team regarding on-time delivery.
- Conduct exercises such as direct marketing, conference participation, commercial seminars etc to propagate the awareness of VVF Products and win subsequent sales.
- Research suitable conference targets and propose budgets to be agreed with the Business Development.
- Manage and maintain key relationships with collaborating partners.
- Maintains and develop the database, provide monthly sales reports and forecasts on time.
- Maintained good working relation with the agencies/distributors to achieve the desired organization goal.
Sales Representative
Emami Limited.
05.2006 - 06.2008
- Maintained the growth of Personal Care products, Division on GT/MT Chennai Responsible for primary, secondary as well as territory sales coordinating with direct distributor for smooth work flow.
- Competition analysis, schemes tracking & programs.
- To manage and drive sales through distribution in order to attain market leadership in the given territory, through growth in gross numbers and revenues.
- Research suitable conference targets and propose budgets to be agreed with the Business Development.
- Maintained good working relation with the agencies/distributors to achieve the desired organization goal.
- Chennai.
Education
B.B.A - Marketing Management
Skills
- Channel Management
- Territory Mapping
- Channel Sales
- Budgeting/Forecasting
- Team Management
- Documentation
- Training
- Relationship
- Sales Growth
- Excel
- MS Office
- MS Power Point
- Windows 8 Professionals
- Basic system Knowledge
Linguistic
- TAMIL
- ENGLISH
Qualification
B.B.A ( Marketing Management )
Personal Information
- Father's Name: VELU
- Date of Birth: 03/10/84
- Gender: Male
- Nationality: Indian
- Marital Status: Married
Timeline
Regional Sales Manager
Leeford Healthcare Ltd.
04.2024 - Current
Area Sales Manager
Leeford Healthcare Ltd.
09.2022 - 03.2024
Area Sales Manager
Rajkala Cosmetics Pvt Ltd (RaNa’s Aroma Cosmetics)
09.2021 - 08.2022
Senior Sales Officer
REVLON PersonalCare & Cosmetics (Win-Medicare Pvt ltd)
06.2010 - 09.2021
Sales Executive
Vini Sales & Distribution Pvt.,Ltd.,Chennai - Vini Group of Companies
03.2010 - 06.2010
Sales Representative
Synergy(India)Marketing Pvt.,Ltd., (VVFLtd)
06.2008 - 02.2010
Sales Representative
Emami Limited.
05.2006 - 06.2008