Summary
Overview
Work History
Education
Skills
Websites
Certification
Projects
Accomplishments
Timeline
Generic
RAVI PRAKASH

RAVI PRAKASH

Channel Sales | Retail | Key Account Management
Delhi,Delhi

Summary

Experienced sales professional with a proven track record spanning 18 years in channel sales & distribution, retail operations, and business development across diverse sectors including consumer electronics, telecom, and FMCG industries.

Overview

19
19
years of professional experience
3
3
Certifications
2
2
Languages

Work History

Business Manager

Apple India Pvt Ltd
04.2015 - Current

Responsible for GT channel sales & distribution, Mono Brand retail store operations & footprint expansion, & sell out management of Large Format Retail & GT POS

Key Accomplishments

  • Stabilized GT channel distribution for North/Centra/South- Delhi delivering robust YoY growth of 40% for the Year 2023
  • Instrumental in driving channel expansion in North/Central/South Delhi added 400 retailers in 2nd half 2023.
  • Orchestrated the expansion of 10 Apple mono-brand stores within a one-year period (2016-2017).
  • Got promoted to Senior Area Manager within 30 months of joining.

Area Sales Manager

Sony India Pvt Ltd
11.2012 - 04.2015

Responsible for setting up channel sales & distribution for Sony mobile handset division in the assigned geography, delivering on sales number and market share expectation, expansion of Sony mobile brand stores & team management.

Key Accomplishments:

  • Established sales and distribution infrastructure in Haryana in three months
  • Supervised, lead and motivated team of 6 on role colleagues
  • Strengthened the distribution structure in Delhi through appointment of 3 additional distributors between Aug '13 to Jan '14
  • Successfully launched mono brand retail program for Sony Smartphone division.

Area Sales Manager

LG Electronics
06.2009 - 10.2012

Responsible for channel sales & distribution for LG Mobiles in Delhi

Key Accomplishments:

  • Achieved 300% growth in handset sales in East Delhi from a monthly average of 1500 units in June '09 to 4500 units exit June '10
  • Launched LG preferred partner program
  • Increased North Delhi sales from a monthly average of 1000 units exit Jan '10 to an average of 3000 units exit Jan '11.

Distribution Sales Executive

Reliance Communications
01.2008 - 05.2009

Sales Officer

Cadbury India Pvt Ltd
12.2005 - 12.2007

Retail Trainee

HDFC Bank Ltd
05.2005 - 12.2005

Education

MBA - Marketing major -

Lucknow University

BSc. - Physics major - undefined

SK University

Skills

Channel Sales

undefined

Certification

Fundamentals of Digital Marketing, Google, April 2020

Projects

Utkrisht :08/2020-09/2021

Aim of this project was to explore ways & means to improve customer experience in a multi brand general trade store.

Mac in GT :09/2021 - 12/2022

In charge of pan India co-ordination of a team assembled to explore feasibility of selling MacBook through multi brand general trade stores, apart from Large Format Retail like Infiniti Retail, Reliance & Vijay Sales

Accomplishments

Led GT channel sales and distribution, enhancing efficiency, connectivity,coverage, and inventory management across the entire network. Achieved a 32% YoY top-line growth in 2022, followed by a substantial 60% YoY growth in 2023

Timeline

Business Manager

Apple India Pvt Ltd
04.2015 - Current

Area Sales Manager

Sony India Pvt Ltd
11.2012 - 04.2015

Area Sales Manager

LG Electronics
06.2009 - 10.2012

Distribution Sales Executive

Reliance Communications
01.2008 - 05.2009

Sales Officer

Cadbury India Pvt Ltd
12.2005 - 12.2007

Retail Trainee

HDFC Bank Ltd
05.2005 - 12.2005

MBA - Marketing major -

Lucknow University

BSc. - Physics major - undefined

SK University
Fundamentals of Digital Marketing, Google, April 2020
Growing business with Facebook, UpGrad, Dec 2020
PG Certification in Digital Marketing & Communication, MICA, May 2021
RAVI PRAKASHChannel Sales | Retail | Key Account Management